Cargill Brings Ice Cream Truck Feed to Polish Barnyard Animals
![cargill.jpg](http://www.adrants.com/images/cargill.jpg)
We dig this approach that Cargill took to illustrate how they create solutions for farmers. The spot is subtle, soothing and just a pinch witty: if we were barnyard animals an ice cream truck feed would get us pretty stoked too. Then again, the combination of music and food is unbeatable.
Apparently Cargill actually did travel a Polish town with a singing truck to hawk barnyard feed. That's not a job we'd want, but we salute the effort.
Direction credited to Raymond Bark of Gartner.
Comments
There's a "gotta have more cowbell" joke here somewhere but it just isn't coming to me. I do like that ad. And I wouldn't mind the song as a ringtone (though others around me might mind it very much).
Yeah, I was having some trouble wrapping a livestock joke around it too, and it's so good for it: livestock, ice cream truck, livestock feed in ice cream truck - they've practically done the work for us. Must be the weather.