Gawker Media Acquires BooodCopy. No, Really. It's True!

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Yesterday, we mentioned Gawker Media announced the acquisition of the blog BloodCopy. We also mentioned it had to be a joke. Well, it is and it isn't. The long-running blog is part of a Campfire-created campaign for HBO's True Blood. Since it's inception, BloodCopy has kept in-story, increasing its fanbase of vampire culture lovers and show fans.

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by Steve Hall    May-27-09    
Topic: Campaigns, Promotions, Publishing, Strange, Weblogs



Curation v. Scraping, Oprah Over Twitter, Financial Fortune Smiles on Facebook

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- One man's curation is another man's scraping: more on the ongoing drama between pubs that report and 'net-based pubs that aggregate.

- Oprah over Twitter? Guess that means ... absolutely nothing, now that we think about it.

- Stats on motivations of Twitter users. Features graph intros like "A Large Following Doesn't Equate with Intelligence" and "Mixed Feelings about Reciprocity."

- Perspective on your perspectives on Swine Flu.

- Facebook has plen'y of cash, and expects interactive advertising rev to boost sales 70%, COO Sheryl Sandberg ballsily proclaims.

- Stolichnaya is the premier sponsor of Babelgum, which will air exclusive live concert footage from artists like Franz Ferdinand, Stereophonics and Kaiser Chefs; as well as "Bananaz," a film about the Gorillaz.

- Aerocles deconstructs Dominos' approach to social media.

- Saw the Loud n' Clear infomercial on TV last night. This is why we love America. Hold 'til 1:27 for when Enthusiastic Geriatric shouts, "Bingo!" It don't get any better than that.

by Angela Natividad    Apr-29-09    
Topic: Brands, Celebrity, Opinion, Publishing, Social, Sponsorship



Heineken Lady Cider, Visa Superfreaks, Edible Business Cards

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- Amsterdam's Pink & Poodle takes women on for Heineken cider brand Jillz.

- Sayonara to Enfatico (and about bloody time).

- LA Times positions Southland ad as news story. (Via).

- D*Face gives The Queen a facelift.

- Seeking greener pastures on the down-low? One headhunter's business card is edible.

- One prepaid mobile's bailout plan.

- Reason #4320984309384 why we can't visit mom and dad after Cannes.

- Visa Debit does Superfreak. We don't know why, but Morgan Freeman doesn't sound sold either.



Blurb Makes Book Publishing Easy For Creatives

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The intrepid and ever-present Jolie O'Dell discovers how Blurb allows designers, with or without design software expertise, to create stunning books of all shapes and sizes. Watch and learn.

By the way, Adrants publisher Steve Hall is involved with Blurb and Ammo Marketing on a project called Killed Ideas. We seek the best creative which, sadly, didn't get to see the light of day for various reasons.

by Steve Hall    Mar-20-09    
Topic: Publishing, Tools



ATTIK Out With NoiseFive

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It's round five. ATTIK, as it did four times before, is out with the fifth version of its "experimental design book," NoiseFive. The book chronicles the history of the agency from its humble beginnings in Huddersfield England to its expansion across multiple continents, the previous four Noise books and, the purpose of the books, an explosive orgasm of design.

Coca-Cola VP of Design David Butler described the book saying, "NoiseFive makes you think. What would happen if the world's biggest brands were all design-driven? The scale of impact on business and culture could be incredible. With NoiseFive, I am reminded of ATTIK's relentless focus on innovation and look forward to the future we're designing together."

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by Steve Hall    Mar- 9-09    
Topic: Agencies, Publishing



Killed Ideas to Give Your Creative Masterpiece New Life

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OK so you've landed the perfect client for whom you've been jonesing for years. They're about to launch a new product line and have a huge marketing budget to support the launch. (OK, just pretend the economy doesn't suck and they actually do have huge marketing budget.)

You concept the most amazing idea you've ever concepted and present it to them. During the presentation they praise it. They love it. They fawn all over it. They pontificate about how it will introduce a sea change within their industry and how it will skyrocket the company to greatness. Everyone fist bumps each other at the end of the meeting and the client promise to call with final approval the next morning.

Then...

The call comes...

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Massad Hits Its Readers Where They Like It

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To generate buzz for Netherlands-based S&M rag Massad, agency New Message enlisted dour-faced porn star Sofia Valentine to wander fetish parties and brand ass, The Story of O-style.

The so-called "spankvertising whip" -- an apt expression if I ever heard one -- looks suspiciously like a cricket bat but leaves pert white derrieres branded with "Massad, the SM Magazine."

Short and to the point. Sort of like pain. See it in action.



New Book to Solve Ad Industry's Ills

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Chairman & Chief Creative Officer of Euro RSCG Chicago Steffan Postaer is out with a new book entitled The Happy Soul Industry about Vernon Night, CEO of "LA's hippest advertising agency." Night, who's in the midst of an ugly divorce, has a new client, God.

In this "hip-hop age of internet porn and reality TV" world where no one cares about Heaven and no one has time for goodness, God needs a really good ad agency to get things back on track.

Hey, if an ad agency can solve God's problem's, this little recession thing ought to be but a swatted fly on the ass of Martin Sorrell.

by Steve Hall    Jan- 9-09    
Topic: Agencies, Publishing



Parker Persuades, Armano Rides Weiner, Alba Liquify'd

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- George Parker's next opus, The Ubiquitous Persuaders will be out in January. Madison Avenue take cover.

- David Armano gets his wiener whistle (d?)

- Jessica Alba gets even more curvaceously hot courtesy of Photoshop's Liquify.

- The Webby Awards is out with a call for entries promotion for its 13th Annual Webby Awards. Five "internet video stars," including Obama Girl, will take part in individual videos hyping the event.

- Once again, AgencySpy's Matt Vanhoven gets up off the crapper to deliver another Week in Advertising.

by Steve Hall    Dec- 9-08    
Topic: Celebrity, Publishing, Tools



Burma Viral Honored, 'That Guy' Ovulates, Maggots for a Cure

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- MTV's "Burma Viral," produced by Shilo for Ogilvy & Mather, won a London Int'l Awards Gold Statue for TV/Cinema Animation, and a Silver Shark for Best Int'l Animation at the 46th Annual Kinsale Shark Awards. At left is the somewhat-stunned project writer, Carl Le Blond, clutching the London Gold. Way to goooooo.

- Valleywag watered down, broadened out, folded into Gawker.

- Intel's obnoxious "That guy" is a chick, actually.

- Lego reenacts Star Wars with non-violent games.

- I fucking hate maggots.

- Racing for a hot shower.

- Linda Tripp's mouth-blown, hand-painted ornament store.

- And you thought foreign oil dependence was our problem.







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