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Oh No. Oregon doesn't just create crappy PSAs to get kids to brush their teeth. No, no, no. They go out and remix Cali Swag District's Teach Me How to Dougie into Teach Me How to Brushy, a kid-infused rap ballad that humorously urges kids to brush their teeth.
Created by Grady Britton for the Oregon Dental Association, the video get all raptastic and throws it down big time complete with tricycle-riding kids and giant toothbrushes
If we didn't know this wasn't a Japanese commercial, we'd certainly think it was, in fact, a Japanese commercial. It's got all the telltale signs. Cutesy cheesiness. Dancing. A silly song.
OK so it's only a little like a Japanese commercial and it is kinda fun. After all, how can you fault a bunch of well choreographed kids dancing on a rooftop to pimp a fashion brand?
Paris-based Fred & Farid created the ad for Domyos My GYM'Y brand tracksuits. Benjamin Millepied choreographed.
Well this is kind of cool and stupid all at the same time. As the sky darkens and ominous sounds are heard, four members of the Skullcandy Skate Team, Eric Koston, Sean Malto, Theotis Beasley and Steve Berra, experience fear as a Magnolia-inspired storm brews. And what's falling from the sky? Skullcandy headphones, of course. But one really must wonder. If headphones fell from the sky, Wouldn't they dent/break on impact? Hey, this is just advertising, not science, so why worry about mundane details such as this?
OK so how does Cleveland's Marcus Thomas recruit for a developer? They strap a head cam on one of their developers, Nick Zwinggi, and have him record a day in the life of a developer at the agency. It's geeky for sure. Then again, the agency is seeking a geek to join them and code all kinds of interesting things into online sites and apps we can all enjoy.
Hot off her sexy Agent Provocateur gig, Monica Cruz is joined by her big sister Penelope in a new Nintendo Super Mario Bros. 2 ad. The sisters, lounging poolside, take each other on in battle and agree the loser will have to dress up as Mario and visit the grocery store. That fate befalls Penelope as her sister watches and laughs.
Life is full of seemingly random events that, when we're not looking, take us by surprise and cause us to wonder, "why?" Today's random, yet to be explained event, is the death of film and commercial director Tony Scott, brother to Ridley and director of the blockbusters Top Gun and Beverly Hills Cop II among others. On Sunday, Scott jumped to his death from the Los Angeles County Bridge
Though reportedly he left a suicide note, the contents of the note have not yet been released.
Scott was a prolific director of commercials having directed hundreds through RSA Films. His latest was the currently airing Diet Mountain Dew spot featuring Mark Cuban created in partnership with BBDO. As with many of Scott's commercials, it's entertaining and amusing.
The man and his work will be missed.
Falling squarely in the semi-blasphemous category is this ad for Venezuelan plastic surgery center Clinica Dempere which shows what happens to our favorite Disney characters undergo the knife.
In the ads, Evil Witch, the Frog Prince and Little Mermaid (Ariel) become transformed. Evil Witch gets major facial reconstruction and becomes a hottie, Frog Prince has a total body transformation and becomes a debonair hunk. And Little Mermaid has her tail removed, her boobs enlarged and her face transformed into, well, a train wreck as compared to Ariel's original beautilicious innocence.
We're all for bigger boobs in certain circumstances (especially in the case of this dancer whose boobs kept spilling out of both the top and the bottom of her much too small top) but not when it comes to the overblown efforts of some who feel turning a human into a freak is worth getting paid for.
The least they could have done was make Ariel look pretty.
Saatchi London has created a wondrously futuristic-looking animated video for the new Toyota GT86. In the ad, we see a man who is resigned to his mundane, slightly 1984-ish life in a society where "feeling" is a capital offense. But once he lays his eyes on the GT86, fear of persecution is no longer an issue. And once he gets behind the wheel, there's no stopping him.
Sort of like Jim Carrey in The Truman Show, our digitized man, stuck in a fake existence, breaks free into the real world to experience full on thrill of true human exhilaration only a Toyota GT86 can deliver. Well, in a Toyota GT86 ad that is.
We have to agree with AdWeek's David Gianatasio on this one. To "demonstrate the precision and control of the new Volvo FH series truck," Swedish ad agency Forsman & Bodenfors set up a slacklining stunt whereby slickliner Faith Dickey would walk a tightrope between two moving trucks approaching tunnels.
As with other stunts similar to this that attempt to illustrate the superiority of a machine or vehicle, as Gianatasio argues, it's really the skill of the operator as opposed to the technical precision of the machine that truly matters. Volvo could have grabbed two 20 year old 18 wheelers, a pair of great stunt drivers and accomplished the same thing.
- Viral Heat has launched Pinterest Monitoring and Analytics, a suite of tools to, well, monitor a brand's activity on Pinterest.
- Mullen pays tribute to Willy Wonka director Mel Stuart who recently passed away.
- Yet another wacky Snackin' with Sasquatch Jack Links Beek Jerky commercial from Carmichael Lynch.
- Domino's wants its customers to help them design the perfect pizza delivery vehicle.
- Ben & Jerry's wants you to spoon.
Nutella wants to be part of Australian's morning routine.
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