Dr. Schnoz, the "Nose King of Miami," is at it again with another Old Spice spoof. This one features "the man standing next to the man who could make your man look more like me" reading romantic novel Fifty Shades of Grey.
Last week, the good doctor, Dr. Michael Salzhauer, came out with his initial Old Spice parody which, to date, has garnered 205,993 views. Can Salzhauer reclaim the glory this week? We aren't sure. We called the initial work the worst Old Spice parody we have ever seen. Then again Rebecca Black's Friday Friday has achieved over 30 million views to date.
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This is beyond hilarious. Popchips, with help from LA-based Zambezi, teamed up with Ashton Kutcher and, in one day, transformed Ashton into four different colorful characters - a flamboyant fashion designer, a sensitive Harley-loving biker, a new age hippie, and a Bollywood film producer.
The campaign promotes faux dating site, World Wide Lovers. The video leads to a Facebook page on which people can choose one of the four Ashton characters and have him deliver a message of love or, if things aren't quite so rosy on the relationship front, a Dear John message.
In addition to the online elements of the campaign, out-of-home will appear in six markets (Los Angeles, New York and San Francisco, Boston, Phoenix and Denver).
Be sure to check out additional video below which highlight each individual character.
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This is perhaps the oddest tire commercial we have ever seen. After all, we're talking about tires here and all every tire commercial focuses on is what the tire is made of, how great it grips the road and how affordable it is. It's basic price and item type stuff.
So when we stumbled upon this Kumho Tire commercial over at Who Is That Hot Ad Girl, our first thought was, "Wait, hot girls in a tire commercial? When does that ever happen?"
The ad focuses on a group of finds out having fun at the beach while a droll voiceover intones things about friends, love, life and...the weather before ending with an excitable "Let's go!"
Odd. But, hey, who really wants to see yet another same 'ol tire commercial when you can watch hot girls frolic on the beach?
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This Wild Turkey ad, the first in the brand's 157 year history, is as cheesy as the characters who, apparently, drink the stuff. Except, of course, for the hottie with the gigantic breasts that completely distracts for the first few seconds of the commercial.
The ads, debuting today, play up on the brand's name with the tagline, "Give 'Em The Bird." Spots will air on ESPN, Comedy Central, Spike, TNT and TBS.
Believe it or not, the spot, created by Fly Communications, is directed by Bob Giraldi who directed Michael Jackson's Beat It and Jackson's 1984 Pepsi commercials.
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This one will mess with your preconceived notions of things. And your prejudices. And your stereotypes. And your general assumption you have a good handle on most things.
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Last Thursday we reported on a stunt held at an Apple store in Sydney. Protesters hopped off a bus and stood in front of an Apple store with placards which read, "Wake Up." Samsung was thought to be behind the stunt as the date the Wake Up site was counting down to aligned with an upcoming Samsung Galaxy S3. Turns out, the date differed and actually aligned with the launch of a new OS for Blackberry.
In a statement, RIM said, "We can confirm that the Australian 'Wake Up' campaign, which involves a series of experiential activities taking place across Sydney and Melbourne, was created by RIM Australia."
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BBH was named Webby Agency of the Year by the International Academy of Digital Arts & Sciences which announced the winners of The 16th Annual Webby Awards. Webby and People's Voice winners will be honored at the annual ceremony, hosted by Patton Oswalt, on Monday, May 21, 2012, at New York's Hammerstein Ballroom.
BBH snagged 9 Webby wins for their work on 4 different ground projects including Google Music, Google Chrome's Dear Sophie campaign and Asos Urban Tour.
Other agencies that received multiple honors include Wieden+Kennedy (7), DDB (5), AKQA (3), BBDO (3), 72andSunny (3), and Blue State Digital (3).
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Well here's an interesting approach to promoting a hook up site. Established Men, a site that "connects ambitious and attractive girls with successful and generous benefactors to fulfill their lifestyle needs," is out with a billboard campaign. This one, spotted in Boston by an Adrants readers, has a bit of a twisted message.
The billboard carries the headline, "When your daughter asks you why she has to study for her exams...show her this picture" alongside an image of a young, fit woman with her arms around an older, far-less-than-fit man.
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Don't do this to your grandmother. It's just cruel. Man up and stop using your grandmother's death as an excuse not to go into the office for a job you hate. It's just wrong. Do the right thing. Get a better job on Zonajobs. An intriguing piece of work from DraftFCB Buenos Aires
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We in advertising tend to snub our noses at affiliate marketing and label it something engaged in by scammers who work home alone in their underwear. Nothing, of course, could be further from the truth.
In this Future of Publishing episode, host Oliver Roup of VigLink continues his interview with Bret Grow, Phillip Kidwell, and Gary Warnes. Oliver and the three affiliate marketing experts go in depth about the future of affiliate marketing from the publisher's and advertiser's perspective. It's not anything you should ignore any longer.
This is part two. Here is part one.
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