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MySpace A Haven For Sex, Not For Advertisers

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Writing on Adotas, Pesach Lattin describes how he spent some time on MySpace and within minutes was able to find sexually related forum discussions between grownups and teenagers. Lattin writes, "MySpace is a buffet for any pervert looking for easy targets" and outlines how easily it is for anyone to access and partake in explicit activity on the site. Doing some digging Lattin found a group called Lesbian Passion in which 14 year old members were listed right next to 55 year olds and some discussion centered on which members have had sex with each other. He found other forums where adults and children were talking about having sex with each other in supposedly private but easily accessible forums. Lattin also found a public forum called "Bears" in which members were discussing having sex with young boys accompanied by photos, some of which were nude.

more »

by Steve Hall    Feb-15-06    
Topic: Online, Opinion, Trends and Culture



Nicole Richie Hands Out Dr. Pepper, Gets 'Save Krucoff' Pin

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Earlier, we reported food-challenged Nicole Richie would be handing out cans of Dr. Pepper on Valentine's Day in New York. Yesterday she did just that and our roving man of all things important, Bucky Turco, got his can of Dr. Pepper from Richie, handed her a "Save Krucoff, Fuck Conde Nast" pin and filmed the whole thing. Take a look at the video over at Gawker and a video of photographers celebu-lusting for a perfect shot.

by Steve Hall    Feb-15-06    
Topic: Celebrity, Events



Ludacris and Frazier Host Party to Launch PUMA Suede

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To celebrate the launch of its PUMA Suede, the company has partnered with Disturbing Tha Peace Records and Blender magazine to host a party this Friday night in Houston at Houston Studios. Co-CEO of Disturbing Tha Peace Records, musician and star of PUMA new commercial Ludacris will get together with former basketball player Walt "Clyde" Frasier to highlight the hot/red and cold/blue versions of the shoe. As part of the evening, Ludacris will give guests a preview of his limited edition PUMA Clydes, which will launch later this summer.

by Steve Hall    Feb-15-06    
Topic: Celebrity, Events



Virgin Mobile Shoot Brings Out the Hipsters

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If you want to see what a hipster really looks like or, at least, what Virgin Mobile deems to be a hipster, you can take a look at images from yesterday's photoshoot/party for an upcoming campaign. The shoot took place at Milk studios, was shot by Ryan McGinley and Ben Cho provided the tunes for ths hipsters to gyrate to as they were shot. If these are what hipsters look like, I'll take a good 'ol country girl anytime. OK, Kristin is kinda cute.

UPDATE: Seems the page the link points to has been removed. We'll follow up to see where the page has been moved to.

by Steve Hall    Feb-15-06    
Topic: Campaigns, Events



DVR-Resistant 'Smushed' Ad Grabs Attention

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While fast forwarding through the ads in a recent episode of "The O.C.," an ad from the Office of National Drug Control Policy's National Youth Anti-Drug Media Campaign caught our attention with it's DVR-resistant, slow-cut tactic. The ad, with only four "segments" is called Smushed and is part of the Office's Above the Influence effort. Apart from catching our attention by appearing as a "still" while fast forwarding, the imagery of a girl who looked like she'd just stepped out from under an industrial compression-like machine also caused us to stop, rewind and watch the ad.

The ad itself dealt with issues of peer pressure to be cool, to fit in, to drink, to get high, to be popular, to never say the wrong thing. This ad is one of six currently running on MTV, Fuse, The N, FOX, The WB, UPN and others. The online component appears on Yahoo, GameSpy, IGN and print ads appear in 23 magazines including Teen People, Skateboarder, J-14 and Playstation. The entire collection of spots, all of which are very good, and print ads can be seen here.



'Date Movie' Pimps MySpace Profiles

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In a perfect tie-in with the movie's likely audience, American Pie wannabe Date Movie is getting comical promotion with Pimp My Profile a site on which visitors can have Tony Cox review one's MySpace profile, receive wise-ass criticism and have Tony give it a makeover worthy of a blinged-out Geocities site complete with a brace-faced Allison Hannigan. Interestingly, it appears you gave have Tony pimp any MySpace users profile simply by entering their MySPace ID. While some of Tony's comments are specific to an individual's profile, it seems, sadly, the end result is the same in all cases. We tried quite a few. We did, however, get a big kick out of the promotion's brazen acknowledgment of the site's tantalizing attraction to stalkers, currently a hot item in the news.

more »

by Steve Hall    Feb-14-06    
Topic: Celebrity, Good, Online, Promotions



Ugly White Babies Prevalent In African City's Ads

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In some sort of odd cultural twist, ugly white babies appear to be omnipresent in ads in the mostly black city of Goma, Congo in Africa. What message this sends, if any, we have no idea. We just thought we'd pass it along for you to discuss. Bigger image here.

by Steve Hall    Feb-14-06    
Topic: Outdoor, Strange, Trends and Culture



Elizabeth Hurley Next 'Got Milk?' Celebrity

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Elizabeth Hurley is said to be the next in the long line of celebrities to appear in the American Dairy Association's Got Milk campaign according to Contact Music. In the ad, Hurley will appear a white T-shirt and bikini bottoms accompanied by copy, "Shocked Im a mom? You should know by now that milks nine essential nutrients make for one irresistible body." AdPunch has a larger image of the ad here.

by Steve Hall    Feb-14-06    
Topic: Campaigns, Celebrity



Saatchi & Saatchi Ads Eight Years Apart But Very Similar

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Well, we suppose if there's a creative idea locked away in the agency's archives and no one's seen it in eight years, fickle agency logic would deem it perfectly acceptable to snag the idea for another brand. That appears to be what happened with Saatchi & Saatchi. Eight years ago, Saatchi Creative Director Tony Granger worked at the London office for a brief period during which the office created a spot for Sunny Delight featuring a basketball that turns into an illuminated globe after players drink some Sunny D. Fast forward eight years to Saatchi New York where Granger is creative director and out comes spot for Verb in which, yes, a basketball is an illuminated globe. You can view the two spots side by side at Adland and make your own conclusion.

by Steve Hall    Feb-14-06    
Topic: Bad, Commercials, Strange



Pherotones Viral Is For Oasys Mobile

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The words out. The Pherotones viral, created by McKinney Silver is for Oasys Mobile according to some digging by Mike Schramm and Darryl Smith. Schramm examined some comments Smith had made on the MAKE blog in which he, through the use of some fancy Javascript, found some directory information on a file server hosting the Pherotones site. The directory info read," U:\\Interactive\\Clients\\OASYS\\OA7216_Pheretones_Microsite." With it already having been determined McKinney Silver was behind the project, Schramm performed a simple Google search on "OASYS" which led him to Oasys Mobile. There you have it. Next.

by Steve Hall    Feb-14-06    
Topic: Viral



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