We like emails that come from people like firstname.lastname@example.org and read "check out the blog of a former eurorscg4d creative director. she rips the gm a pretty big one. the weird thing is that this cd hasn't worked at euro for about 2 years! she has been stewing about the old gm for so long that she included her smackdown in the FIRST entry EVER of this blog. two years after the fact. the blog is at: http://www.creativesgobad.blogspot.com/
We especially like these emails since nowhere on the blog does reveal any of these details making us roll our eyeballs, utter a collective "hmm" and conclude, as we so often do, email@example.com is non other than said woman promoting her own blog by hoping we'll link to yet? Well, here you go new ad blogger. Link, link, link. Happy? The least you could have done was slap a logo on your blog so we could use it here rather than the completely gratuitous image of some random girl who actually does need to get some weight off her chest.
UPDATE: We're told, in comments said blogger has never heard of Adrants, did not send this email to us and did not ask for a link.
It seems a Hooters billboard in Clearwater Florida, sent to us by Flickr user id10t, which reads "Liquor in Clearwater, Poker in Vegas" took the innuendo a bit too far for Mayor Frank Hibbard who, a couple weeks ago upon returning from church, didn't think it was the right message to send to those entering Clearwater. He asked the chain to change the board and a new one went up this past Thursday which reads, "Liquor in Clearwater, Casino in Vegas." Apparently, one of the original boards is still up on I-275 in Tampa.
We're interested in what female readers think of the initial headline. Is it harmless wordplay or does it perpetuate the image of women as sexual plaything?
Since we were so far behind in listening to American Copywriter and Joe Jaffe's Across the Sound, we took the opportunity to catch up on the long drive to Maine this weekend to catch the Annual Lobstermen's Daughters Bait Pocket Stuffing Contest. Tug and John of American Copywriter continue to amuse but since it took soooooooooooo muuuuuuuuuuuuuuuch looooooooooooooonger to listen to Joe Jaffe's very looooooooooong Across the Sound, consuming almost the entire round trip, we'll concentrate on that.
Leo Burnett copywriter George Ellis writes us with a dilemma. "This whole agency.com thing has created a dilemma for creatives seeking attention, I think. In the past, I've always been somewhat adept at promoting myself as a copywriter. I've used websites, videos, animations and even a satirical newspaper about myself, all with varying degrees of success. But in the wake of this Agency.com backlash, I figured the only way to guard against being labeled irrelevant was to do something entirely stupid and meaningless--trying to prove nothing whatsoever. So I got my camera and my laptop, and put together these videos. Other than my wife (who shot one of the segments for me), I did all the directing, shooting, starring, editing and 'special effects.': Hmm. Maybe that Agency.com video isn't so bad after all.
OK. Well, that was fun. Anyway, long time acquaintance Susannah Breslin sent us these ads for The L Word. Another friend, Ariel Waldman, tells me these ads are nothing special saying, "the copywriting isn't spectacular" to which I said "what copy?" There's words in these ads? We were still on the pictures.
In the LA Weekly, an ad for The Farmacy promises to give ten percent off the purchase of "medical marujuana" to anyone who uses the code word "Got Medicine." Don't everyone storm the place at once.
It happens on those long road trips with six of your best friends on the way to a river rafting trip in the middle of nowhere. It happens on those long car rides with the family heading to grandma's house. It happens when you're in the middle of a six hour drive to visit your girlfriend whom you haven't seen in a week and can't wait to jump on top of her the second you see her. It happens when you find yourself on the seedier side of the city. Yes. The dreaded public restroom. Covered in filth. Infested with flies. Dimly lit like a scene out of a horror movie. We've all been though the experience of tiptoeing around the restroom taking extra care not to touch anything. For women, there's the aerial pee position. This commercial for Purell puts you smack in the middle of this nightmare.
Well, it seems everyone's got some kind of award for something in this industry. It must be all that childhood self esteem training run amok and rearing its ugly head in adulthood. Anyway, Boards magazine is honoring woman "who have made significant creative and business contributions to the international advertising and commercial production communities." They will be highlighted in the magazine's September issue as well as at a celebration in New York.
Hmm. With all this intelligence on display, maybe Adrants should launch something a bit less intense such as, oh, the Hottest Men of Advertising or Advertising Agencies' Most Beautiful Women or a Cannes Six Pack And Racks Contest. Oh but wait, that would make the outside world think we're even bigger buffoons than those hipsterific folks over at Agency.com. It sure would be fun though. Anyone interested?
The YoungGuns International Advertising Awards group is up to their insightful foolery again to promote the organization's upcoming award show. The site offers creatives who worked themselves to the bone with a multitude of tests and therapies such as a downloadable phlegm test, a Haemorrhoids chart and information on ulcers. There's a nurse to help creatives thourgh the process and there even...who knew...a call for entries form in their too. Witty.
Advertising's most lovable curmudgeon, George Parker of AdHurl and AdScam fame has finished his book, MadScam: Kick-Ass Advertising Without the Madison Avenue Price Tag which is sure to ruffle a few feathers as it Parker reveals the inner working of the ad agency business, it's over reliance on the cool and its seeming inability to focus on what's important: The Idea. If you've read either of Parker's sites, you know this book will be like a bad burrito that's decided to set up house in your intestines while it turns the innards of the agency business inside out. if you dare, you can pre-order it on Amazon here. It's not out until December. You can read the book's preface, written by Ogilvy & Mather VP and Global Creative Director Steve Hayden here.