Inspired by the video of a UCLA student getting repeatedly tased by cops in the school library, which was too sadistic even for us, Ad Freak decided to research how taser companies hawk their wares. What they found was this video depicting Taser execs zapping the shit out of each other to demonstrate a taser's non-lethal but efficiently trauma-inducing capacity. "If only your boss showed this kind of commitment," Ad Freak observes.
We're guessing university cops don't test tasers on themselves before dashing out the door with them in the morning. If they did, they might discover it doesn't quite tickle - though we might consider getting tased ourselves if it means a mind-blowing settlement from UCLA and watching some dumbasses get fired. - Contributed by Angela Natividad
To offset an $87 million deficit, the Golden Gate Bridge is seeking brand integration relationships. Kevin Bartram of Sponsorship Strategies in Novato was hired to conduct a pre-sponsorship study and assist with raising funds. The name is not up for grabs, however, so for those seeking to rename it something really clever (like Rice-a-Roni Gateway or the Big Gay Arches), you will have to throw your money elsewhere.
There's concern about whether the number of suicides (over 1,200 successes and counting) will keep sponsors away. To jab at the money-hurting landmark's cry for financial aid, Hal Riney of Publicis & Hal Riney wryly notes, "Maybe they could charge 10 thousand bucks each and we could welcome [potential suicides]." - Contributed by Angela Natividad
In just two short sentences, "Thanks for always pushing us to do our best. Then being brave enough to sign off on it," Saatchi says so much about the strength of a good agency/client relationship. At least until the client picks a new agency. The sentences appeared in an ad congratulating Toyota on being named Advertising Age's 2006 Marketer of the Year.
Dinnerware companies are known for neither sex appeal nor wit, but Corelle shoots for both and gets at least the latter with an ad in which some models march down a runway holding plates unimpressively when suddenly the first model slips and falls. This is because Corelle has greased the runway to demonstrate that even if a model's ass breaks, their plates (which remain pretty ugly) will not.
You can take a look at the video here. We would have Youtube'd it but as you probably well know Youtube doesn't have jack since the copyright chill effect. - Contributed by Angela Natividad
- The Word of Mouth Marketing Association is hosting the Wommie Awards, an annual case study competition. The deadline for entry has been extended beyond the original Nov. 17 cut off.
- While the site suffers from long load times, EatBetterAmerica lets you submit fat-filled recipes for a allow-cal "recipe makeover." Just in time for Turkey Day. It's from General Mills.
- Like no one else can, George Parker wreaks havoc on Sony and all the other gamer idiots out there who think the PS3 is the second coming of Christ.
- If you liked Subservient Chicken but were angry the Chicken would never take his clothes off, here's yet another Subservient Stripper.
- Product placement in books continues to get more and more pervasive.
- Not everyone loves the new Sony PS3.
Found! Long lost hippies from the 60's! We always wondered where they all went and now we know. Well, at least we know where two of them went. Donna Sheehan and Paul Reffell are co-founders of the anti-war organization Baring Witness which is all about peace...and nudity...and, well having a gigantic global orgasm. Yes, the two are behind Global Orgasm, an effort that urges the world to have a synchronis orgasm Friday December 22. Apparently, it's all to "effect positive change in the energy field of the Earth through input of the largest possible surge of human energy a Synchronized Global Orgasm."
Cue The Doors, Jefferson Airplane, Janis Joplin and all those other hippies turned legit activists. OK so a lot of them are dead now for various reasons but you get the idea. It's the return of the hippie. The Internet Hippie. They've discovered they can get their message out to a whole lot more people using the Internet than holding signs, protesting and shouting their beliefs to angry cops. OK, OK, so their not the first cause group to use the Internet but just go with us on this one. So rather than lying to your partner saying, "you rock my world" after you embellish that recent orgasm, now you literally can rock the world by joining this movement. OK, movement is a bad word. Who wants to think about that bodily function when there's a more pleasureable one to be had. Oh wait. Some people like to mix the two. Sorry. To each his own. Have fun.
Make the Logo Bigger sent us a promo video for the Burger King Xbox games we wrote about back in early October and even though we've hated that creepy King and bad product placements in video games, we're warming to the idea of video games that don't try to hide that fact they're all about advertising - as long as they're good. Besides, the creepy King seems to be much better suited to an appearance in a video game than in a video with Brooke Burke. There's a review of the game here.
With line-walking gratuitousness and the single statement that sounds like it belongs in a masturbation tutorial, "remain rigid and release," these two promotional videos for Stuff 4 Dudes ever so euphemistically promote the site's offerings, Yoga 4 Dudes and Ballwork 4 Dudes. Sure, they're not the newest thing out there but they offered up FishNChimps, the guy who sent them to us, an enjoyable break from his mission of finding methods to help him achieve his 2007 resolution: weight loss.
Since its seems some companies think it's just fine to pay bloggers to write positive stuff about companies without disclosure, Jim Turner has offered up yet another blog advertising model that mirrors the logomania of NASCAR. He's kidding of course. Of course, we thought PayPerPost was kidding too when they announced their bribe-a-blogger business model.
Where's My Jetpack had a bit of fun with the recently released new KFC logo do-over and can up with a couple suggestions of their own:
"Design Notes: The brief called for 'a new look' so we decided to 'hip up' the Colonel. We went with emo glasses, some hair dye and trimmed up that goatee into a soul patch. Also, the chin needed some chiseling and the face certainly benefited from minor liposuction. KFC reportedly rejected the design because it was 'too sexy.'"