It's no secret we like self-deprecating humour in part because that's half the work done for us, so we couldn't help warming to the print campaign for Juicing the Orange, Pat Fallon's new creativity-oriented business book.
Toying with the defining moment in which a doe-eyed child looks up at mom and asks where babies come from, to which mom immediately spits out an improbable lie, Fallon's print ads add citrusy twist to a domestic nightmare and lend the sense that irreverent ideas remain good medicine for the changing threads of business. Check out variations hither and thither. - Contributed by Angela Natividad
Here's an interesting ad for the film Turistas which comes out December 1. So soon after the other anti-tourist film Hostel, we're guessing there's a growing distaste for obnoxious half-naked co-eds traveling the world. The billboard's mild urban terrorist style is also disturbingly appealing. - Contributed by Angela Natividad
Here's a series of print ads that merits some attention just because we had to stare at them for awhile in order to understand what was going on. The caption reads "More than 5,000 bottles to open." The images are bottle openers in various states of injury (and one suicide) presumably after trying to unscrew that number. Variations on the ad are available here and here.
The series is for 1855, a Paris-based internet wine purveyor. Damn, French-speaking countries just love their wine distributor ads. Nobody else seems to bother. - Contributed by Angela Natividad
Altoids' "Oh, the Shame!" campaign compares a boy's first encounter with the curiously strong mints to his first encounter with, well, puberty. "The young have been taught to be wary of all things curious," writer Desmond Lavelle tells Ad Critic. "Be it drugs, sex or the mysterious appearance of hair, they will eventually have to experience such things for themselves. Altoids are no different."
We kind of see the connection there but discussing Altoids and genitalia together in too direct a manner is kind of painful. - Contributed by Angela Natividad
Copyranter points out the continuing whackiness of the Bowlmor Lanes ad campiagn but goes step further and suggests some new copy the campaign might wish to consider. From "Knock down pins and get knocked up!" to "He'll be putting more than fingers in the hole," Copyranter does his own version the the Priceless fill in the blank thing. Check it out.
In a poster campaign for Moog Music, the company's ability to digitally re-produce real world sound with its effects technologies is visually represented in a poster campaign which "plugs" Moog technology into original sounds emanating from a sizzling sausage, the crack of a billiard ball, snapping bubble gum and the sound of breaking china. See all the posters here.
It seems a lot of businesses in this world need a slap in the face when it comes to the double meanings their company names and logos connote. First, we have pediatric doctor's office signage that alludes to pedophilia. Next, we have get rich quick wackos who like to embed their sexual preference in their logos. Now, we have a store in Brookline Massachusetts that likes to create visions of a certain bodily fluid with its unfortunate name KumOn. Perhaps everyone really is as bad at proofreading as we are.
Selling coffins is usually a somber affair but not for this Italian coffin maker who promotes coffins with a calendar full of lingerie-clad women draped over the company's line of product. It sure is better than the usual shriveled, wrinkled look one might usually associate with death. All they need now is a Chippendale's version for the ladies.
This childhood obesity ad sent our minds flying in multiple directions, none of which brought us closer to Birds Eye. We're not even sure what they sell aside from that it involves food.
The Birds Eye logo made us startlingly hungry for a fun-sized bag of Fritos. We weren't sure why but with a little research we quickly found out. Excellent choice of logo. Then we started thinking, it would be neat if the parents charted both horizontal and vertical growth, because then there'd be sort of a quadrant thing going on.
Otherwise, and for what it's worth, good ad. Or not. Either way, sucks for Chris. He probably acted on the Frito impulse. - Contributed by Angela Natividad
In the spirit of Halloween, Quebecois wine purveyor SAQ is conducting a rabais mystere (mystery reduction) promotion. We think the print ads are satisfyingly creepy considering other wine companies hedge their bets with shots of vineyards that go on forever and that's about all. See another version of the ad here. - Contributed by Angela Natividad
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