Ronald Barfs, Crop Branded, Flashmob Bores, Spidey Styles

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- Threadless is out with a new t-shirt which puts a twist on "I'm Lovin' It" along with a graphic of Ronald barfing up his lunch.

- Apparently babies who sleep on mattresses in Milwaukee can die. Who knew?

- Yawn. Another flash mob. Oh wait, not yawn! This one's got bikinis.

- Cascadian Farms says it's the first-ever branded crop in Farmville. Starting July 19th through July 26th, Cascadian Farm will offer users the chance to purchase organic blueberries for their farms and will provide a variety of other benefits, including coupon offers and organic and green living tips that players can use offline.

- Fashion brand Band Of Outsiders the new Spider-Man, Andrew Garfield in its new ad campaign.

by Steve Hall    Jul-16-10    
Topic: Celebrity, Guerilla, Specialty



Students Push the Envelope at Visual Arts School

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To urge students to...ahem...go the extra mile, The School of Visual Arts had New York-based agency KNARF design customized door installations consisting of giant envelope visuals and a handle which read "push." So, you know, the students would always be...ahem...pushing the envelope.

by Steve Hall    Jun-28-10    
Topic: Guerilla, Specialty



Unilever Dispenses Ice Cream for Smiles

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Following up on the Coke Zero Happiness machines imagineered for Cannes in '09, this year SapientNitro plugs Unilever's ice cream brands - with a machine that dispenses the frozen desserts when a person smiles at it.

more »

by Angela Natividad    Jun-24-10    
Topic: Brands, Good, Industry Events, Specialty



Cancer-Stricken Man Sells Ads on Urn to Pay For Cremation

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We missed this one last week. Springfield Oregon man, Aaron Jamison was diagnosed with colon cancer a year ago and has recently been given three months to live. As a means to cover the cost of his cremation and avoid leaving his wife with the bill, Jamison sold ad space on the three urns in which his ashes will be placed, joking, "I'm 400 pounds, so there's enough ashes to go around."

Sixteen companies have paid for space with PETA being the last. One PETA ad will read, "People who buy purebred dogs really burn me up. Always adopt." Another from PETA will read, "I've kicked the bucket - have you? Boycott KFC."

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by Steve Hall    Apr-29-10    
Topic: Specialty



YouTube Overlays, Foursquare Plays, American Apparel Displays

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- Foursquare was all the rage at SXSW this year. And they had a killer party with Ashton Kutcher in attendance. Now a new, location-based app, CauseWorld, allows you to check in to a box of Tampax. And other products. For charity. So it's all OK.

- YouTube now offers something else to distract us from the video we are viewing: ad overlays.

- In partnership with LookBook, American Apparel has figured out how to pimp itself without resorting to near naked teens in underwear.

more »

by Steve Hall    Mar-18-10    
Topic: Industry Events, Publishing, Social, Specialty, Video



Wait, What? Who Did I Meet Last Night?

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Ever wake up in the morning and have no idea where you were the night before? Or worse, find a phone number in your pocket and wonder whether it belongs to the hot girl or guy you met or the number of your bookie to whom you owe money?

Arlington-based 3 Bar and Grill, with help from Bill Santry Design, hopes to alleviate those concerns with it's napkins. They are helpfully branded with the name of the location and a space to fill in the name and number of that hot girl/guy...or that annoying bookie.

by Steve Hall    Jan-13-10    
Topic: Specialty



If You're Luggage Looks Like Leg, Make Sure You Claim It

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So you just got off the plane from a long flight and you're heading to baggage claim. It's the most boring, mundane aspect of leaving the airport. Everyone stands around for what seems forever waiting for the carousel to start turning. There's nothing to do except wait and wait and wait.

But wait! Not anymore. Now you can watch ads tumble onto the carousel while you wait for your own bags to arrive. Dutch Customs Authority created several packages with messages on them urging people to make sure they properly declare their wares. Especially if it appears to be a body part.

Yet another surface defaced by advertising. What next? People's foreheads? Oh wait.

by Steve Hall    Jan- 7-10    
Topic: Guerilla, Specialty



Oh Look! Threesome Marketing Snuggie-Style!

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Look. It's like a Snuggie for booth babe marketing. How long before we see this at the next ad:tech, Blogworld or Affiliate Summit? We'd love to see it simply for the hilarity of watching three girls try to maneuver an exhibit hall floor without causing a traffic disaster.

by Steve Hall    Jan- 5-10    
Topic: Specialty, Strange



The Red Cross Pops The Salvation Army

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Now here's a store you don't expect to see at the mall. Like a steamroller crushing old-school Salvation Army bell ringers, The Red Cross has popped up a store in an upscale shopping center in Madrid. Created by Leo Burnett Madrid, the store contains pseudo books that contain bookmarks that remind people their contributions help make the story a happy one.

Many Spanish celebrities from Real Madrid's Álvaro Arbeloa and Ruben de la Red to gymnast Rafa Martinez to actor Miguel Hermoso showed up for the store opening. The store took in record breaking donations over its first weekend. It'll be up through the month of December.

by Steve Hall    Dec-21-09    
Topic: Cause, Outdoor, Point of Purchase, Specialty



Cherish Christmas 'Blue Velvet'-Style With Elf Ears

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Looking for that perfect Christmas gift for someone special? Something they will treasure for the rest of their life? A gift so special it will just ooze with love and adoration? This isn't it.

This is the sort of gift you'd give your co-worker to get a "Dude, that's disgusting!" Or make the cute intern scream like she's watching a Saw movie.

Yes, thanks to Nail, this little piece of Christmas will keep you in the spirit year round. That or a cause group will label you disrespectful of "little people" with deformities.

by Steve Hall    Dec-21-09    
Topic: Agencies, Specialty, Strange










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