Renault Still 'Shakin' That Ass'

AdFreak thinks it's ho-hum and perhaps an overuse of the company's apparent theme song, Groove Armada's I See You Baby, Shakin' That Ass used in ads and pissing off parents since 2003, but we love it. Perhaps it's the chance to grab some ass. Perhaps it's the infectious song. We don't know. We don't care. After all, it's just a fun little ad to introduce Renault's new 2006 Megane.

Adidas Launches Consumer-Generated Street Graffiti Campaign

Street art site Wooster Collective has photographed a German Adidas outdoor poster campaign which consisted of the brand's logo on a white background with a hint of graffiti added. The brand hoped the public would take the hint and add to the boards. They did. While an early outdoor graffiti campaign for Sony's PSP consisted of completed graffiti placed on boards and was viewed as a lame co-op of the medium, the Adidas provides the hook to draw the public in to complete the job. Wooster Collective likes it. We do too. There's more here.

Greenpeace Scales Jesus, Hangs Ad banner

Here's an inventive stunt for Greenpeace Billboardom points out whereby a large banner with the copy, "The future of the planet is in your hands. What would Jesus do?" is hung over a large statue of Jesus (the Cristo Redentor, in Rio) by a team of climbers.

Airline Overhead Bin Advertising Coming to An Airplane Near You

There really is no end to the places advertising hasn't, but in the future, could appear. Writing on Ironic Sans, David, while admitting it's not a good idea but acknowledging the financial benefits it could bring to a struggling industry, advocates the inevitable consideration of airplane storage bins as an advertising medium. Noting the inside of a plane is one of the last remaining ad-free zones, David claims the ad revenue might lead to the return of good food on airplanes, reduced ticket fares and something to stare at rather than the passenger across the aisle. It's going to happen. There's already tray table ads.

CBS and Yahoo Bring '60 Minutes' to Web

In a deal with Yahoo, CBS will, this fall, make available 60 Minutes video for free, presumably ad-supported. Content will be available on Yahoo's news, sports and entertainment sites as well as a dedicated microsite. CBS says the move is an attempt to bring quality news to younger people.

Following each Sunday broadcast of the news magazine, the microsite will be updated with two news packages. One package will expand on a segment featured that week on the television broadcast of 60 Minutes. The second will be based on a topical news theme for that particular week. Both offerings will include previously un-aired 60 Minutes video footage, as well as interactive elements such as maps, a reporter's notebook, blogs and photo galleries.

In A Shocker, Poker Site Uses Sex to Sell

Yet another ad for a Poker site that uses sex. Yawn.

ATTIK Founder Thanks Prince Charles For Prince's Trust

Thirty years ago, His Royal Highness The Prince of Wales founded The Prince's Trust to help change the lives of underprivileged or troubled 14-30 year olds in the UK through financial and practical support. Twenty years ago, ATTIK Co-Founder James Sommerville and his partner Simon Needham were among those granted assistance by The Prince's Trust. Last Thursday evening, at a Buckingham Palace fundraising dinner reception held for supporters of The Prince's Trust from the UK and USA, James was given the Honor of thanking Prince Charles for his support, on behalf of the 60,000+ businesses impacted by The Prince's Trust since 1976. See, now isn't that a happy advertising story?

Sudanese Ad Can't Wash Away Genocide But Censorship Is Worse

Putting aside the fact a publisher can accept or reject any ad they choose for any reason whether they agree with the ad's message or not, human rights activists are not pleased with The New York Times' decision to take $929,000 from Sudan for an eight page insert touting the country's "peaceful, prosperous and democratic future. On one hand you can say this is wrong because it attempts to glorify what many, including the Times itself, feel is a not so nice government. On the other hand, you can laud the move as a clear separation of church and state between the paper's editorial and its advertising, the kind of thing American's love to celebrate.

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Yummi-Land Soda Pop Girls Are, Like, Really Cool

To give its pre-Bratz Doll crowd something to do, MGA Entertainment has launch Yummi-Land, a cartoony site featuring the company's Soda Pop Girls Amanda Appletina, Belinda Banana Ana, Gaby Grapelina and Susie Strawbella. Are you overcome yet by the sicky sweetness of it all? Well, wait, there's more. Each girl has a little pet; Paris Peaches Pug, Kimi Kiwi Calico, Mimi Mango Calico and Cha-Cha Chocolate Chihuahua. Oh, and there's games and downloads and ecards and videos and shopping and contests and product and gumball machines and, OMG, secret messages! And, like, that music!! There's gotta be a Saturday morning cartoon hiding somewhere too.