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Heineken Improves Nightlife With E Squad

heineken_e_squad.jpg

Here's a new Heineken commercial featuring a green-clad clan of "cops" who patrol the night to make sure people are out having a good time and not wasting the night away working late or solving puzzles.

by Steve Hall    Apr- 1-08    
Topic: Commercials



Agent Provocateur Launches Game For Window Peepers

agent_provocateur_peep.jpg

Our favorite purveyor of lingerie, Agent Provocateur, has a new game and a new adventure out so if you're into sexy lingerie, games that are called Peep in Paris and episodic video installments, head over to Agent Provocateur for some afternoon delight.

by Steve Hall    Apr- 1-08    
Topic: Games, Good, Online, Racy



When Advertising Maturnity Bras, Use Models Who Actually Need Support

target_maternity.jpg

You'd think if a maternity bra ad was going to get all constructionist with cranes to depict the supportive nature of the bra, they'd get a model with huge boobs who actually looked like she needed support like this lady or this lady who both look like they need cranes to hold their breasts up. Except, of course, when they're modeling ridiculously too small bikini tops.

Come on people. If you want to make a statement, get a bit more dramatic about it. People might actually notice your ads a bit more.

by Steve Hall    Apr- 1-08    
Topic: Creative Commentary, Opinion



M&M Gets Blue Balls, Licks Himself to Mother's Horror

blue_balled_mm.jpg

Like a mother walking in on her son in the middle of a masturbation session, this M&M commercial has a blue M&M sitting on a couch licking himself because he tastes so good while mom walks in, surprised, and asks, "Are you licking yourself?"

One can just imagine the concepting conversation:

more »

by Steve Hall    Apr- 1-08    
Topic: Commercials, Creative Commentary, Good



American Apparel Puts Woody Allen on Billboard, Allen Angry

woody_american_apparel.jpg

Perhaps in reaction to complaints about their over-sexified imagery in their advertising, American Apparel has decided to opt for something mush less sexy: an image of Woody Allen. Yup, he's up on billboards in New York and California as well as in online ads.

Not too happy about his image being used without permission, Allen has sued American Apparel for over $10 million in damages. American Apparel's decision to use Allen's image seems to make sense though. American Apparel loves to use young girls in their ads and Allen likes to marry them. I'd call that a great use of celebrity in advertising.

by Steve Hall    Apr- 1-08    
Topic: Outdoor, Policy



Anti-Fur Blood Bath Goes Cartoon in New Online Game

burberry_fur.jpg

Like that commercial years ago where a runway model wearing a fur coat suddenly begins spewing blood all over the audience, this new game from PETA lets you pick an animal and run around a Burberry store spray painting fur-clad mannequins while security guards attempt to hunt you down.

There are three levels. I got through the first one and bailed on the next two but it was a fun little time waster.

by Steve Hall    Apr- 1-08    
Topic: Games, Good



Don't Just Join a Startup; Start Up a New Chapter for Man.

virgle_logo.jpg

Last year Google turned your love life into an algorithmically solvable search problem. This year it's teamed up with Virgin to give us Virgle: the adventure of not one, but many lifetimes.

Apply to become a Virgle pioneer and you could win a coveted slot on a ship to Mars. It will be dangerous. It will be uncomfortable. It will be unnecessarily expensive. "But your enriched descendants will appreciate your sacrifice, which should render worthwhile your choice to spend the rest of your (perhaps radically foreshortened) life in deprivation and uncertainty," Virgle assures you.

more »

by Angela Natividad    Apr- 1-08    
Topic: Good, Online, Spoofs, Video



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