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Because Do You REALLY Wanna Take the Casale Bag Home?

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Last week at ad:tech, Steve and I ran into Marjorie Kase. Kase, in tangent with David Preciado and originator Mike Liskin, is a mastermind behind the Schwaggin' Wagon, whose mission is to gather craploads of SWAG (Stuff We All Get -- but don't actually want) for charity.

The Schwaggin' Wagon will take donations all through the Web 2.0 conference in SF this week. Follow the van's activities on Twitter (caution: psychedelia ahead) or check Facebook for tour updates.

Let's just hope the Schwaggin' Wagon doesn't cross paths with Plaid Tour '08, because the result (AESTHETIC WARFARE!) might give us epilepsy.

by Angela Natividad    Apr-23-08    
Topic: Brands, Cause, Events, Good



Alicia Visits Motherland, Fights AIDS, in Documentary Special

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A soft-hued, angelic Alicia Keys appears -- on a first-name basis! -- for Alicia in Africa, a documentary following her efforts with Keep a Child Alive. (Not to be confused with that other video work she does.)

The film is streaming on the official site as well as on Blip.tv, which provided the video player; and on MySpace. (It's a wonder people still bother with that.) You can also download it for free on Spiral Frog.

But let's cut to the chase. KIDS! In AFRICA! With AIDS! Go DONATE.

by Angela Natividad    Apr-23-08    
Topic: Campaigns, Cause, Celebrity, Online, Sponsorship, Video



It's a Daisy Chain of Sensory Delights!

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Okay. We don't make music ourselves, but this iPhone synthesizer is too cool to stand. Wait for the piano sequence around 2:10. Oh, and the song is pretty kick-ass too.

Brought to our attention by Shilo.tv, a team of bicoastal filmmakers, music lovers and artists. We Make it Good serves as its blog and portfolio site, where you can get a taste of neat things Shilo's involved in, like Pretty Titty's We Make It Good mix series, which went out on Obey Giant Records -- another brand we love to the point of hyperventilation -- this year.

Obey Giant was founded by Shepard Fairey, who first caught our eye with his provocative visual mashups of familiar advertising, Communist propaganda and pop and political icons.

by Angela Natividad    Apr-23-08    
Topic: Good, Online, Tools, Trends and Culture, Video



Watching Someone Eat His Feelings? That Never Gets Old.

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It's funny about York Peppermint Patties. They're delish -- but, as with Andes Mints, I never actually ate one unless it came out of a complimentary candy bowl. Who actually buys them for casual snacking purposes?

Anyway, here's a Fark spoof for York. Something about a dude being bummed over his girlfriend, and life being better in black and white. Mainly there's eating and soft, soft whimpering.

by Angela Natividad    Apr-23-08    
Topic: Brands, Online, Spoofs, Strange



McCain Girls Outed, Gnarls Barkley Refurbed, AgencySpy Critiqued, AmEx Does Travel (BETA!!!)

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- The new Honda Accord is so lame that RPA had to use an image of its own creative team, gawking at the car, as part of an outdoor wallscape.

- American Express has launched Members Know, an "insider" travel community that, in trademark AmEx style, manages to be both elitist and bland. Also, there are INSIGHTS. And TAG CLOUDS. And the word BETA.

- Interactive firm ROKKAN redid the Gnarls Barkley site to reflect the duo's dynamism and harmony. (You know, like OutKast, but without Andre's mood swings.) The site includes a pretty awesome pop-up video player. In fact, it's pretty awesome all around.

more »



Caution! Large Fleshy Objects Overhead, Productivity Challenged

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Just how can a guy be expected to concentrate on work when a giant pair of bulbous breasts hanging pendulously from an incredibly hot model suddenly spill forth from a billboard image found on Flickr? Even more disconcerting is expecting a guy to physically walk past this giant pair of bulbous breasts without experiencing at least a tiny bit of "DAMN! I want sex right now!" urgency.

Is this how we sell clothes to women? By making guys horny? Clothing sales...horny guys. That's a total non-sequitor. A hot mess if you will. Yes, leave it to Sisley to temporarily hamper the day's productivity causing all men who come into contact with this billboard to revert to a sex-starved high school boy. Damn!

by Steve Hall    Apr-23-08    
Topic: Good, Outdoor, Strange



Abercrombie & Fitch Sponsors Obama's Concession Speech?

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Now here's an interesting product placement. And you know it has to be one because the liklihood of three guys all wearing Abercrombie & Fitch occupying the much sought after on-camera position behind a presidential candidate making a concession speech is next to zero. Unless, of course, it was purposefully orchestrated to be a product placement.

It certainly seems feasible and makes sense given Obama's desire to appeal to the young voter. The effort, while not necessarily a new thing, is admirable and, though a bit overkill, is hardly the worst product placement we've seen.

by Steve Hall    Apr-23-08    




Copyranter Beats the Blues, Joins AnimalNewYork

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Less than a week after calling blogging quits unless someone decides to pay him for it, Copyranter got his wish. (Damn. That's some serious range.)

Pop the champagne. Our beloved ranter of copy scored a blogging gig with AnimalNewYork. And since he'll be blogging anyway, he plans to continue updating the Copyranter site (sporadically, he claims, but at this point we know he's full of crap. Expect to see updates FIVE! TIMES!! A DAY!!!).

Probably my favourite comment on his "I'm back!" post so far:

Let the day drinking begin! Seriously this is why we have wakes because sometimes the departed isn't dead after all!

That, and the one about Copyranter being "like the goddamned WHO."

by Angela Natividad    Apr-23-08    
Topic: Good, Online, Opinion



Freak Sister Eats All Day Long Until Rescued by Hot Tub Chicken.

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Oh yea. Let's make fun of them hillbilly types with their funny accents, horrible fashions and disgusting stomachs. Oh and their freak child who lives in the basement and eats all the time until...yes...until she get fed Hot Tub Chicken. It's all good, though. Oh, but Chore is spelled C H O R E. Not C H O I R as in Choir.

by Steve Hall    Apr-23-08    
Topic: Good, Strange, Video



Couples Physical Separation Deftly Illustrates Effects of Spousal Abuse

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Sometimes commercials delivers their message with a sledgehammer. Other times, such as with this Canadian Woman's Foundation commercial to end violence against women, the delivery is far more subtle. So subtle, in fact, that in this case the spot had to be watched a couple times before the message made sense.

The physical separation between the husband and his wife and two kids as they sit on the couch in the commercial is an analogous illustration to the emotional separation that can come with spousal abuse as well as the emotional separation caused by years of suffering abuse without complaint

by Steve Hall    Apr-23-08    
Topic: Cause, Commercials, Good



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