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GoDaddy Throws Massive Fete...

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... to celebrate a record year amidst so much suckage.

Down to crash it? Hit Chase Field in -- wait for it -- downtown Phoenix. It all goes down Saturday. If you're lucky enough to know an employee, you'll be flown in and put up in a plush hotel, all expenses paid. 4000 people are expected, all of which will be showered in food, drink and gifts.

No word on if Danica's beaver will make an appearance. But the company is expected to kiss away at least $2 million on the shindig, and they'd like you to know they're hiring.

more »

by Angela Natividad    Dec-10-08    
Topic: Brands, Events



Becks Blogger Outed, NYT Taps Celebrities, Flickr Faux-Pas, Yahoo Slims Down

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- Angus Gastle outs the cheesy Becks blogger as a lackey for Euro RSCG. And a standup comedian. *winces*

- Celebs plug NYTimes.com -- which could use a subscription surge right now. At left is Chef Eric Ripert and Cynthia Nixon.

- Ad haiku wisdom.

- Flickr photo seized, 'shopped and repurposed into feature film ad. o_O Aren't there standards anymore? No...? Okay.

- Big cuts on Mad Ave.

- Plaid compiles holiday gift guide for creative people. Includes USB bracelets and subway tokens for your neck, which we actually want, actually.

- Bill Green sits in on Beancast. Listen closely: he's not just delightful in print.

- Yahoo cuts 1700.



Girl-on-Girl Action Promotes Nikon S60's Head-Counting Feature

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The Nikon S60 is capable of detecting up to 12 faces in a single shot. To ensure plush 20- and 30-somethings with a roaring social life and no camera skillz catch this crucial factor, RSCG/Singapore illustrates it with pending shots that catch, um, extra heads.

Aside from the eyeball-seizing twosome ad at left, variants include going on safari and visiting a haunted house. Clever.

Alex Leo over at HuffPo first drew our attention to the girl-on-girl spot, but The Bottom Rung filled in the blanks. Thanks, guys.

by Angela Natividad    Dec-10-08    
Topic: Brands, Campaigns, Magazine



Canada Finds Another Home For Its Surplus of Guns

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And here we thought Canadians were such a caring, giving people. So it comes with great sadness and shock to find the nation one of the least philanthropic in the world providing just 0.28 percent of it gross national income to countries in need.

To rectify that imbalance, War Child Canada is out with a new campaign, Help Child Soldiers, which encourages Canadians to donate guns and supplies to the estimated 300,000 across the globe who have been drafted into various regimes and armed forces.

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by Steve Hall    Dec- 9-08    
Topic: Campaigns, Cause, Good, Poster, Spoofs, Strange, Video



PSP Makes Gamers Out of Far-Flung City Dwellers

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Diggin' these new ads for Sony's PSP.* Each unfolds from the perspective of a dude zombified by games like Socom, Motorstorm and Resistance 2, even as bright lights, big cities and poppin' soundtracks beguile him with distractions.

Experience sensory overload in Chicago, LA and New York (embedded below). This two-page spread features stills from all three. The unified, but starkly different, enviros tie nicely into the tagline: "Everywhere just got better."

Sassy stuff by Deutsch/LA.

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by Angela Natividad    Dec- 9-08    
Topic: Brands, Campaigns, Commercials, Good, Magazine, Online, Television



You Oughtta Know About Inbound Marketing

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HubSpot's Rebecca Corliss and friends are out with a video slamming outbound marketing and hyping inbound.

Beginning with an out of touch supervisor throwing the yellow pages on her desk and exclaiming, "What the hell is this internet crap? If you're not dialing, I'm not smiling," Rebecca, to the tune of Alanis Morissette's "Oughta Know," tells us what we ought to know about inbound marketing.

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by Steve Hall    Dec- 9-08    
Topic: Good, Online, Social, Video



Hey, Did You Hear? Advertising Still Demeans Women.

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Alex Leo over at HuffPo wrote a post on five sexist trends the ad world just can't shake. The following tropes "use stereotypes and violence to prey on our most vile desires" -- and probably aren't going anywhere, despite "cultural outrage" and "personal boredom."

The list (in far less detail than Leo provides):

o Bondage. One awesome example is the ad at left, for Remy Martin's "Things Are Getting Interesting" campaign. Experience has taught us naughty domina girls sell more than liquor, however; they also push PSPs with whip-cracking finesse.

o Rape. Illustrated by this ad by Dolce & Gabbana -- which I think had more of a "gang-bang" in mind than a "rape," per se. It's a feathery-fine distinction.

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by Angela Natividad    Dec- 9-08    
Topic: Brands, Campaigns, Creative Commentary, Opinion



'Free the Bowl' Contest Aims to Eradicate Super Bowl Beer Ads

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"I'm drunk as hell and I'm not going to take it any longer!" Or something like that. One imagines that's the sentiment behind an new effort from alcohol industry watch dog Marin Institute called Free the Bowl. In response to what it calls "oppressive beer ads," Free the Bowl is a contest for 13 to 20 year olds which asks for the submission of videos aimed at asking brewers to stop advertising (wasting mony?) in the Super Bowl.

*old school sound of needle sliding off the record*

Um, say what???! Like that's got a snowball's chance in he...wait...isn't there a better metaphor for this? Hmm. That's as likely as an SUV getting manufactured in January. Oh wait. That's got as much of a chance of the U.S. government EVAR paying off its deficit. Hmm. That's as likely as Janet Jackson ever appearing in another Super Bowl half time show. Uh. That's as likely as George Parker not saying fuck for an entire day. That's as likely as an ad blogger never again using Donny Deutsch's Speedo picture. That's as likely as no one in the ad industry getting laid off in January. That's as likely as Advertising Age ever letting Steve Hall write for them. OK, this is getting boring.

more »

by Steve Hall    Dec- 9-08    
Topic: Cause, Opinion, Super Bowl 2009



Shopping Mall Claims Holidays Are NOT About Spending Money

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Last night during Merry Christmas, Charlie Brown!, Charlie complained about the flagrant commercialization of Christmas. If creatives ever felt the way he did, they're probably well over it out of professional necessity. I know I am, and I just blog here.

Adding to our jaded perspective of how things operate in Ad Land's warped universe, Cherry Creek North -- a high-end shopping mall, mind you -- worked with CULTIVATOR ADVERTISING & DESIGN/Denver to launch The Yuletide Project. Its goal is to remind holiday shoppers that the holidays are about more than frequent wallet molestation.

more »

by Angela Natividad    Dec- 9-08    
Topic: Brands, Campaigns, Magazine, Online, Outdoor, Strange



Parker Persuades, Armano Rides Weiner, Alba Liquify'd

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- George Parker's next opus, The Ubiquitous Persuaders will be out in January. Madison Avenue take cover.

- David Armano gets his wiener whistle (d?)

- Jessica Alba gets even more curvaceously hot courtesy of Photoshop's Liquify.

- The Webby Awards is out with a call for entries promotion for its 13th Annual Webby Awards. Five "internet video stars," including Obama Girl, will take part in individual videos hyping the event.

- Once again, AgencySpy's Matt Vanhoven gets up off the crapper to deliver another Week in Advertising.

by Steve Hall    Dec- 9-08    
Topic: Celebrity, Publishing, Tools



« Nov-08 | This archive, pg:  1  |  2  |  3  |  4  |  5  |  6  |  7  |  8  |  9  |  10  |  11  |  12  |  13  |  14  |  15  |  16  |  17  |  18  |  19  | Jan-09 »




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