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Wonderbra 3D Billboard Causes Road Safety Concern

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Now this is funny. That Wonderbra 3D billboard has the UK's Institute of Advance Motorist up in arms and complaining the board could cause problems on the roads because, well, people like to stare at boobs. And if they're staring at boobs, their eyes aren't on the road. So, we guess the organization has a point.

There is precedent here. Sixteen years ago, a billboard featuring Eva Herzigova looking down at her cleavage above the caption, "Hello Boys," caused quite a few accidents.

The organization's concern with the billboard isn't entirely with boobs, per se. IAM Spokesman Vine Yearly (now that's a name) says the board's blurry image, when viewed without 3D glasses, may cause motorists to spend too much time trying to interpret the image.

Let the accidents commence.

by Steve Hall    Sep-16-10    
Topic: Outdoor



So Yea, The New Megan Fox Armani Ad is Out

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While we're not all that excited about it - which is odd because, well, we're usually very easy to excite - the new Megan Fox commercial for Armani is out and the internet is slathering all over it. Which, of course, is totally understandable given the unbelievable hotness of Fox.

Called The Tip, we see Fox open a hotel room door to let a handsome waiter in who proceeds to set her dinner up while Fox changes out of her robe and into her jeans...in full site of the waiter...who does all he can to take as long as he can to set up her dinner so he can admire Fox as she changes.

When she finishes changing, perfectly time with when the waiter finishes setting up the table, Fox presents the man with a tip. Of course, he turns it down because, well, he's already received the best tip any waiter could have received.

That said, we hate her tattoos.

more »

by Steve Hall    Sep-16-10    
Topic: Brands, Celebrity, Commercials



Guy Gets Busy in Amsterdam With 1,000 Euros

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Big Shots, which defines itself as a "collective of young creatives that specializes in making video content for web, tv and cinema" just release some work they did for the city of Amsterdam. Entitled How to Spend 1,000 Euros in Amsterdamn, the video follows the day in the life of one random guy from a first person perspective. The get definitely gets busy.

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by Steve Hall    Sep-15-10    
Topic: Video



Hitchcock Fleming & Associates, Extractable Win Big at 2010 WebAwards

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Today the Web Marketing Association announced the winners of the 14th annual WebAwards for website development. Hitchcock Fleming & Associates Inc. won Best of Show for their work on "Glidden Website".

For the second year in a row, Extractable was named Top Agency at the 2010 WebAward Competition, taking home 27 WebAwards.

Check out all the WebAwards winners here.

by Steve Hall    Sep-15-10    
Topic: Industry Events



Microsoft Seeks Budding Filmmakers For Film Festival

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A new campaign is being seeded for Microsoft 7. The campaign takes the form of a video competition (on a site which currently doesn't seem to work...at least with Firefox...which might be why) which seeks seven second videos from filmmakers who could end up having their submissions shown at this year's 54th BFI London Film Festival. Video's should reflect the budding filmmaker's favorite film or genre.

Here's the first promotional clip which will soon be followed by four others.

more »

by Steve Hall    Sep-15-10    
Topic: Promotions, Social, Video



Agent Provocateur Seeks Hotties For New Lingerie Campaign

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A Craigslist ad reads, "Seeking fit girls under 25 for lingerie vignettes similar to what you now see on Agent Provocateur's site archives. Each little video has a particular style or theme from a police line up to a dinner party. These will be used on the client site as well as large video displays in a guerrilla shop in October. www.Phunxion.com."

If you're young and hot ladies and you live near LA, you could get $500 for the gig.

by Steve Hall    Sep-15-10    
Topic: Brands



The New Twitter Unveiled

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Twitter has launched a new version of its website. It's a complete overhaul which brings in much more relevant content as it relates to a given tweet via a second panel on the right hand side off the stream. It's all about engagement Twitter Founder Evan Williams told attendees of the press conference which was held this afternoon at Twitter's San Francisco headquarters.

Here's an introduction video that was shown during the press release. And here's an image on Flickr on which Jeremiah Owyang has noted (mouse over the image) some of the features and functionality of the new layout. The new version will roll out in batches over the next few days and weeks.

by Steve Hall    Sep-14-10    
Topic: Social, Tools



I Was Lovin' It Until I Saw This Commercial

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In a PSA from the Physicians Committee for Responsible Medicine we see a dean man laying on a gurney with his grieving wife at his side. As the camera pans down his body, we see the man is holding a half-eaten hamburger. As the camera pans to his feet, we see the Golden Arches drawn over his cold feet and we hear a voice over tells us all the bad things a non-vegetarian diet can do to us.

The message is clear. McDonald's is killing us. Of course that's totally untrue. Much like the pro-gun camp would say, food doesn't kill people, people who put the wrong kind or too much of it in their mouth do. Obesity and all that comes with eating bad food isn't caused by a marketing campaign. It's caused by shoving the wrong food in one's mouth.

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by Steve Hall    Sep-14-10    
Topic: Cause, Opinion



Newsflash! Could Alex Bogusky Be Cornelius Trunchpole?

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We were, apparently, wrong before and we could be wrong again. Many of you may have heard of a character named Cornelius Trunchpole who's been making the rounds in advertising's social media scene. The "elderly gentleman" can be seen on Facebook, his blog and on Twitter spouting witticisms from the good 'ol days of advertising.

In an exclusive interview with Adrants, Trunchpole said of his career in advertising, "On leaving the Army I went straight to work at the London ad agency Wilson Bagley, where I quickly rose to the rank of Creative Director, writing copy for such accounts as Coleman's mustard, Heinz, and Monster Munch crisps. Following a chance meeting in a London phone box I was then offered a job at the McCann Advertising agency in America, where within weeks of joining I had facilitated the companies merger with the Erickson agency (an achievement I received not even a word of thanks for). At this point I was still only 14 years old."

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by Steve Hall    Sep-14-10    
Topic: Opinion



Tyra Banks, Olivia Munn Join MIXX Conference During Ad Week

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MCann More F'ing Cowbell

And now for some service journalism. The Interactive Advertising Bureau is kicking off its sixth annual MIXX Conference & Expo September 27-28 at the Crowne Plaza Times Square in New York and will carry the theme, "Unbound: Everything Everywhere."

The conference will take a look at "the transformative cultural shift triggered by the surge of interactive into every corner of our lives." Whoa, that's a mouthful.

The lineup of speakers at MIXX 2010 includes representatives from AOL, Gawker, Google, Microsoft, Pandora, Twitter, Yahoo! Here's a partial lineup:

more »

by Steve Hall    Sep-14-10    
Topic: Industry Events



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