Chemistry.com has launched a follow up to its Hanft Raboy and Partners-created Come as you Are campaign with two new print ads attacking eHarmony's apparent refusal to allow gays and those who choose to have premarital sex to match using its dating service. It's long been reported eHarmony Founder Dr. Neil Clark Warren is a fairly evangelical Christian who has made his beliefs known regarding gays, lesbian and other things not "perfectly Christian."
Cracked.com posted a list of the 10 Most Laughably Misleading Ads. It's scored 3439 diggs so far. The description:
"So you're an inventor, and you've just created a product that actually sucks quite a bit more than the ones people are already using. How do you sell it?
"Why, by creating a cornball TV ad that portrays everyday tasks as being next to impossible without your product. As we'll see, the results range from ridiculous to downright sad."
Something for the true ad junkies: Ad Tunes' Top Ad Music of '07! Show-stoppers in the more musical component of advertising include Beyonce, who made appearances in ads from Armani, AmEx, DirecTV and Samsung; the Beatles, which enjoyed a revival via Target and Luvs; and retailers who whored their brick-and-mortar brands out with poppy jingles.
Songs that benefited media this year included Just Like You Imagined off the 300 movie trailer, and Dirty Laundry by Bitter:Sweet for the ABC network.
If you're just that bored, up your ad music quotient with the TV jingles quiz.
In the spirit of living up to our apparent affinity for mudslinging as noted by MultiCultClassics, we give you this just-received tidbit from a reader who just doesn't think Droga5 should have been awarded Creativity's Agency of the Year crown.
The reader writes, "Apparently many higher up in the NY ad agency world are irritated and confused as to how Creativity could name Droga5 as agency of the year. they haven't produced one national campaign, have not one one new piece of business. no real breakthrough work for the year and the business they are producing for are pro-bono. people i know that work at Droga5 are equally as confused by the whole thing. internally they're hearing about "cut-backs." also pissed as to why the whole agency wasn't photographed for the cover. yikes. people are pointing to the obvious infatuation Creativity Magazine editors have with the agency. one female editor is roaming the halls at D5 a little too frequently. maybe it's droga's charm? i say, more power to em. screw the holding companies."
We get a lot of holiday stuff from agencies, but rarely do we earn (is that the word?) a personal greeting from, like, one agency guy who happens to love us just that much.
Edward from JUXT Interactive is one exception. This year, he sent us an interactive greeting card where, to The First Noel, a bunch of dudes piss a message into the snow.
Nothing like the pairing of religious music and insult to fill us with glee. Aw shucks, Edward. Check your lawn tomorrow morning.
And make your own bio-friendly snow messages at Golden Tidings!
[16:55] meeboguest722271: Hi there.
[16:56] meeboguest722271: I'm trying to get the word out about a great site redesign I stumbled across and as an avid reader I thought this would be a great place to start. How do you recommend I do that? The site is www.snapple.com
Why do people do this? Do they think we are dumb? Are we to believe someone actually "stumbled across" the website of a tiny little company called Snapple? By accident? Do they think we are so stupid as to not see through their lame promotional efforts? Is it so hard to simply say "we were involved in the redesign of" or "we are helping promote" Snapple's new site and we'd love to take a look at it."
Ever wonder what celebrities (including ourselves) do with the promotional packages you send them? Rosie O'Donnell put her reactions on video, for no less than a gift package from the Blogger's Choice Awards. We like how she gave us a full-face Chris Crocker shot for, like, two seconds.
Uh ... we don't think that's a giant pencil, Rosie.
We've had fun over the years enjoying the pitfalls of stock photography and the seeming inability of those using it to, when warranted, sign for exclusive use. So it is with great pleasure we bring you yet another stock photography goof courtesy of Publicis Macedonia...or BlueStepStudio which had a hand in developing the Publicis site...or Ultralase, the laser eye treatment company that used the same photo.
Yesterday, we were tipped to the striking resemblance (um, identical match) of a model used in an Ultralase ad found on an AOL UK page and another used as the background image of the Publicis Macedonia homepage. Yup, there she is. Looming large, peering out from behind a frame created by her fingers akin to a film director framing a shot.
Perhaps taking a cue from Arnold's Boston office holiday party last year during which stripper antics were performed on a pole in Creative Director Pete Favat's office, Arnold New York management hired five strippers for its New York office party held at Pravda reports Agency Spy reports.
It seems the ladies stripped down to nothing but pasties and thongs leaving employees, Agency Spy reports, "shocked and horrified" with female employees "alienated" and male employees "guilty." While a full on strip show might not be the best entertainment of an office holiday party, pictures of the event make it all look like a harmless, burlesque-like show. In fact, the one lone female caught observing the so-called strip tease is smiling. Yes, smiling. Hardly indicative of "shock and horror." OK, so it's only one picture and to be fair, hardly indicative of the entire evening.
On Shake Well Before Use, Social Media Insights Consultant Ariel Waldman has written a detailed analysis and review of a campaign hair care company Garnier has launched which involves blog briber PayPerPost (now hiding behind the walls of social media company IZEA) and what is purported to be a new TV show called The Harry Situation. On the show's website, clips highlight the sexual innuendo and double entendre-laden theme of the show. It also covers what's being sold as dispute between the show's creators and Garnier who pulled their sponsorship because of the show's racy content.
Of course, the controversy isn't real. Either is the show. It's all part of an elaborate ad campaign complete with what appear to be paid blog posts and a YouTube video featuring Garnier SVP of Sales Steve Lutz who explains why the company pulled their sponsorship.