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Yes, Yes, Yes, We Know Second Hand Smoke is Bad

louisiana_second_smoke.jpg

Apparently a lot of people die from second hand smoke in Louisiana. New work from New Orleans-based agency Trumpet for the Louisiana Campaign for Tobacco-Free Living is approaching the dangers of smoking by highlighting the dangers of second hand smoke.

In one commercial, shot using the much overused overlapping voice track technique, a collection of people point out the facts surrounding second hand smoke exposure and how many people in Louisiana have been affected. In a second spot, the story of one of the women featured in the first spot is highlighted. She tells the story of Louisiana, an environment in which, apparently, everyone smokes and how her mother and how she died because of living in that environment.

more »

by Steve Hall    Mar-13-08    
Topic: Campaigns, Cause



Jenna Jameson Wants Us to Pleather Ourselves

jenna_jameson_peta_pleather.jpg

If there's any one company that's milking (yes, they did that too) the whole sex sells thing, it's PETA. With so many of their campaigns using sex as its primary means of attracting attention, one might assume the entire staff of PETA is a bunch of nymphomaniacs. That or they are so hard up for sex, their ad campaigns are their only form of release.

So here we have retired porn star Jenna Jameson dressing up in pleather to urge S&M lovers to loose their leather and don plastic instead. Sounds good to us. Plastic would seem to do a much better job than leather at containing all those messy fluids that often go along with wearing clothes like this.

more »

by Steve Hall    Mar-13-08    
Topic: Campaigns, Celebrity, Racy



Washington Post Says A F#@K Will Brighten Your Day

wapo_flick_brighten.jpg

There's an entire generation of people out there who have no idea what the terms "above the fold" and "below the fold" mean. For those that do (and even for those that don't), this image of a "below the fold" page from the Washington Post last week is sure to brighten everyone's day. Give it a look and brighten your own day.

FYI, the headline reads, "A Flick to Brighten Anyone's Day."

by Steve Hall    Mar-13-08    
Topic: Newspaper, Strange



UK Christians Crusade Against Deliciously Sinful Haircare Ads

ghd-haircare.jpg

Having received 23 complaints -- including one from the Archdeacon of Liverpool -- the UK's Advertising Standards Authority (ASA) has decided to pull GHD's "A new religion for hair" campaign off the air. Which is too bad, because the ads are gorgeous. Especially when compared to the Super Bowl trainwreck that was Sunsilk's diva spot.

more »

by Angela Natividad    Mar-12-08    
Topic: Bad, Commercials, Opinion, Policy, Television



The Hand of God, He Works with WaPo

wapo-hand.jpg

Check out these Washington Post ads by Adworks, DC and production company Phasmatrope (neat name). They're random. Like, Chocolate Skittles random.

The gist: on a job search? WaPo, and its Proprietary Wall-Breaking Disembodied Hand!, can get you where you need to be.

o Lab
o Go-Getter
o Charts

by Angela Natividad    Mar-12-08    
Topic: Campaigns, Commercials, Newspaper, Strange, Television



Bravia Teases, Spitzer's Sporty, Sienna Sexes, Gentlemen Go Ginger, ABSOLUT Greens the Scene

toyota-sienna.jpg

- Check out the 2008 Sony Bravia ad teaser, pop-infused and action-packed with controversial bunnies.
- Support your local politician's private life. Sport a Spitzer 9! (Thanks, Rob.)
- Watch some beach-combing models turn each other on over a Toyota Sienna. We love how Toyota isn't afraid to take the piss.
- What, bored with the Flugtag? See Red Bull surf.
- Don't just be gentle. Or ginger. Be a gingerbread gentleman. For Starbucks' Pass the Cheer (thanks, BG!).
- Obama Mobile. Seriously.
- Bill Gates has joined LinkedIn, stirring rumours that Microsoft might look to collaborate with the social networking site. Or take it over. Maybe he's just lonely.
- ABSOLUT Vodka tries saving the planet with uncut films from the Live Earth film series. Next time somebody offers us a plastic bag, we're going to slap him in the face. With an iron glove.

by Angela Natividad    Mar-12-08    
Topic: Brands, Campaigns, Cause, Commercials, Online, Political



Hybrid Car Owner + Mac User = Contender for Global Dominance

hybrid-car.jpg

A new study by Mindset Media -- the new propagandists on the block -- finds hybrid car drivers are "more creative" (78 percent more likely) and "less dogmatic" than the rest of the population.

Add to that: "more open-minded, more spontaneous, and more assured of their ability to lead others."

Mindset also sent us this profile for Hybrid car drivers. (Try not to be fooled by its similarity in appearance to the Periodic Table of the Elements -- that's what they want!)

Mindset Media recently also found that Mac users are self-centered, more likely to buy organic food and more likely to pay for music online.

by Angela Natividad    Mar-12-08    
Topic: Research, Trends and Culture



Military Service Glamourized with De-Glamourizing Ads

us-coast-guard.jpg

"There are many thankless jobs out there. This - isn't - one of them," barks this new ad, "Thankless Jobs," for the US Coast Guard.

Put together by Cossette, NY, the campaign aspires to draw recruits by forgoing stylized images in favor of reality. REALITY? That's funny, because the PR guy brought the spot to our attention with the following introductory pitch:

"Is it a trailer for the next Jerry Bruckheimer blockbuster? A breaking news report on a dramatic rescue? Close. It's the US Coast Guard at work."

more »

by Angela Natividad    Mar-12-08    
Topic: Commercials, Promotions, Strange, Television



Client 9, We Wish We Knew How to Quit You

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Courtesy of Dead As We Know It, here's more off-the-cuff advertising at (former) Governor Spitzer's expense. This spot for Balvenie Single Malt Scotch reads, "I think I could have offered 'Client-9' a far more tasteful nightcap."

Also see Virgin Mobile's jab at the Spitz. In the days of instant information and democratized publishing, everyone gets to be a satirist (at best) and a muckraker (at worst). Poor guy.

Some sad news: Spitzer has just resigned. He will be replaced by Lt. Governor David Paterson, the state's first black governor as of Monday.

by Angela Natividad    Mar-12-08    
Topic: Brands, Political, Poster



Adrants Airs Political Bias? Never That.

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Having sent us this contextual ad flub from a recent story, Adrants reader Eddie playfully accuses us of drinking the Hillary Haterade.

Why would we ever disseminate subliminal messages of Clinton distaste when other people are so good at doing it for us? We're pleading on the side of ignorance -- this is all Google's doing.

But while we're on the topic, come have a giggle at Hillary proposing Obama be her Vice President -- after he pwns her with more states and delegates. There has to be a better expression for this than "grace under pressure."

by Angela Natividad    Mar-12-08    
Topic: Bad, Campaigns, Online, Political



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