Way, way way back in the Day, Dove did that thing where they revealed the extreme photoshopping that goes into the presentation of most models. Since then they've done several other stunts which focus on the perception of beauty. They usually focus on how many women do not view themselves as good looking as others do.
This stunt from comedy group Above Average creates yet another spoof but this one goes a bit further creating its own full blown experiment spoof illustrating how real women might react to the tricks Dove plays on them in their stunts.
The reactions are, as another brand says, priceless. Give it a watch.
Poking fun at gamer marketing and culture, Digital Kitchen and Cards Against Humanity launched Pwnmeal Extreme Gaming Oatmeal this past weekend during the Pax East gaming conference in Boston.
With the increased focus on capturing data while running, RooBand CEO Frank Hammond thinks we've taken the fun out of running. In an effort to bring back the joy, Hammond is unveiling the RooBand, the world's first analog wearable fitness tracker.
So how does it work? As described on the product's Indiegogo page, the ROOband is in direct contact with your your skin. When running, your body will start to emit "effort," commonly called "sweat." Your effort will be absorbed by the Rooband. Then, after each session, you can squeeze the ROOband to output your effort, allowing you to measure your progress with an easily quantifiable result.
No, really. It's that simple.
Much like brands bantering with each other during the Super Bowl, Netflix, while a bit late to the party, is having some fun at Amazon's expense with a video entitled Netflix Drone 2 Home.
Reportedly created by a couple of Netflix employees for the DVD division's annual meeting, the video, narrated by GM Hank Breeggemann, is a hilarious take on Amazon Prime Air, the publicity stunt Jeff Bezos pulled late last year.
While Breegemann says the company "literally spent days working out most of the bugs," that effort clearly has not paid off.
So during that epic Chrysler Super Bowl spot which featured Bob Dylan droning on about all things America, he, at one point, asked, "Is there anything more American that America?"
To which a Miami Ad School student said, "Yea, there's a lot more in America that's all about America being America...and stuff."
And then came the parody...
Here's a "banned commercial" from China that touts a product that is guaranteed to protect women from rape and abduction. The translation to English is almost as funny as the video itself. Pick up a pair, ladies. It will scare the crap out of the creeps (well, most of them) away and keep you safe. Via.
Oh and Recommended Videos spits out this oddity afterwards.
This spec ad from effects studio Cinesite is pretty awesome. Several astronauts on the moon are suddenly attacked by a monstrous creature who, it seems, has been awoken from a slumber and isn't too happy about it. The creature violently slams three astronauts into the ground while a fourth hides behind a rock.
This being an ad for beans, you can basically guess what happens next. However, in space, where there's no air to carry sound, astronauts can unleash all manner of gaseous output without fear of anyone (without a radio connected to said astronaut) hearing anything...let alone the body-crushing sound effects.
Funny ad. But we're calling a technicality.
They're coming out of the woodwork. Or, rather, infesting YouTube with their incredible lameness. Just today, we had this overly long SausageCopter deal. And now we have an even more lame Root Beer Float Drone Project from A&W Root Beer which claims to have been given birth in 2005.
We think it's time for all these spoofs to quietly dismiss themselves to the flashmob archive where they will make friends with prankvertising, assvertising, the Million Dollar Homepage, this guy, this girl, Second Life and Courtney Van Dunk.
While there are a few funny moments in this redpepper-created Amazon Prime Air spoof, at two minutes in length, it's about 1:30 longer than it needs to be. In the spoof, a bunch of vegetarians are enjoying a very meatless gathering but one attendee thinks there should be more meat. He whips out his mobile app and orders up a few links of sausage to be delivered by the SausageCopter. And, yea, that's about it.
If you ever need to explain big data to someone and demonstrate how powerful it can be in advancing a cause, be sure to point them to this Girls Are Assholes video in which a guy, seemingly with access to some kind of big data warehouse, has all the data he needs to pick up a girl in less than 30 seconds.
Really. Forget all the business buzzwords and mumbo jumbo. This creepy dude has it down to a science. If only consumers were as pliable and compliant and the woman in this ad, brands would be getting laid whenever they felt like it.