Stashwax makes a Braveheart spoof with the anti-Semitic comments Gibson made during his Malibu DUI arrest. Saturday Night Live does the same thing (but slightly better) with Apocalypto. We have to admit Gibson makes the pairing of his melodramatic films and drunken bigoted hyperbole a little irresistible.
Despite this inarguable fact, Stashwax has its panties in a twist over SNL's outright piracy of "their" idea, even showcasing this momentous battle on their homepage. Stashwax President Lloyd Grenache tastefully adds, "Stay off our gags [...] Gibson is our Anti-Semite - go find your own."
Looks like Stashwax is trying to leverage itself by suggesting it's SNL's only logical media nemesis. And we're sure we haven't seen the end of one-upmanship between TV and the 'net. But there's really no contest here. South Park has long owned Mel Gibson with its own artful rendering way back when Passion of the Christ came out. Sorry.
One day we got thirsty so Shawn over at Shedwa offered us a sip from his water bottle, the contents of which had a distinctively sharp odour. We would have drunk it anyway but when we saw the label read ADEQUITE, we knew better.
Actually that's a lie. And the Adequite water in this print ad is probably similarly unfounded considering how pissy Lohan got over that "Be adequite" thing getting out and making her look all stupid. And as the little red celebu-hoodrat is so fond of sporting her AA pins, maybe she's not even an alcoholic.
We're on your side, Lindsay. It's actually we who are the alcoholics. And we're drunk with love of you.
We can't even count how many times somebody walked past our cubicle, leaned over really close and whispered "One - cut a hole in a box." This was only one travail we suffered resulting from the mind-boggling circulation of the Timberlake SNL spoof Dick in a Box, which came out around the holiday season.
It's since been spoofed by a girl who clearly wants Justin to know about her box in a box - and impressively, her version is more embarrassing to watch than the original, which at least limits its embarrassment factor to lovers of '80's teen idols and women with teased hair.
We hope the wrapped-and-ready brunette gets her wish: namely that Justin scopes Youtube for Dick in the Box spoofs, where he'll doubtless find her and fall in love with the one person who really understands him.
Update: Ivy Gate unveils the girl behind Box in a Box. Apparently she's a little high off her awesomeness right now, having opened a CafePress store for Box in a Box boxes on CafePress. We only wish we were kidding about that.
Incognito informer FishnChimps points us in Ariel's direction for a redux in the car wars, which may or may not be a series of spoofs, though one could argue the breadth and popularity of them does these brands a major favor that few legit ads could.
In this iteration of the driving machine battle, BMW calls Jaguar a scaredy-cat by getting nose-to-nose and sending Jag's icon meowing back to the big tree it came from. Very cute even if, as unintentionally demonstrated in this ad, the Jaguar happens to be the prettier car and looks better still when compared to the blunt BMW hood. Nonetheless they got the point across fine.
Cahan Associates Founder Bill Cahan who, in a video on his agency's site and on YouTube, says he's concerned about the video featuring just him but them proceeds to feature just himself in the video. In oh-so-tired, oh-so-overdone close crop, shaky camera, ego-centric style, the video goes on in wondrously blatherific style explaining how the agency wants people/clients whose hearts beat a little faster, whose palms are sweaty and who are not quite sure what they are going to get. Now that sounds like a smart client doesn't it? Anyway, Cahan says he's not going to use buzzwords and then, yes, proceeds to use them.
No doubt, this is some marketers cheeky idea of a promotion but we're going to have to wait a while before we find out who's behind it. But let's not let details get in the way of celebrating the collection of celebrity pubic hairs which, when mounted and autographed, are sold...all to make money to donate to charity. Locks of Love? Screw that. With everyone body grooming these days, there ought to be a whole lot more pubes to donate than head hair. So when you celeb Shave Everywhere, don't just let it all go down the drain. Use your god given attributes to help those in need! Besides, you drain won't clog and it'll be much nicer on your house cleaner.
Oh, there's a countdown clock on the site insuring we check back to see what this is all about on January 15. Hmm. Philips? Yea, we think so.
We're not sure if these are real and have a strong suspicion they're not, but the idea that they could be makes us happy. And even if they aren't, the strength virals have in consumer-generated media makes them just as legit WOM-wise for the respective companies involved. Just look at the arguments they generate.
To wrap up the whole car-wars thing, the super-short synopsis: BMW gets snarky with Audi. Audi bitches them out. Subaru jumps in. Bentley pwns all. In fact we think we've just been sold on it. Why couldn't the Pepsi/Coke wars have ended like this?
If you work in advertising, you've certainly seen the hilarious but extremely truthful parody Truth in Advertising. It was only a matter of time before the classic got an update and, today, it got a big one. This parody of the parody, called The Truth in Ad Sales does a great job uncovering what really happens between a media agency and a media seller and how the final sales pitch makes it to the conference room for presentation. It's British so it's be funny even if it isn't but it is so it's worth watching. It's got all your favorite Wanker and Bugger All commentary complete with mention of social media and "MyTube." Hmm, MyTube. Now there's a possibility. Oh wait. Silly us. The porn industry has already jumped on that one.
This is just too hilarious not to mention. It's not really ad-related but nods are made to brands in this video called My Box in a Box, a song by a Philadelphia girl that's about a certain "box" nicely wrapped inside another box that pokes fun at cheesy pop videos and parodies the recent Justin Timberlake Andy Samberg SNL "Dick in a Box" skit. The song has become somewhat of a hit since its December 28 launch getting air play on New York's Z100, Los Angeles' KLOS, San Antonio's KFOX and others. The My Box in a Box weblog, with the tagline "Britney showed the world her box...but my box is just for you," claims the video has been viewed by a million people and, apparently, the girl wants Justin Timberlake as she keeps pointing to stories about Justin's reported breakup with Cameron Diaz. Of course, there's the ubiquitous accompanying MySpace page to go along with all of this.
The girl, who, with good reason, highlights her chest quite prominently in the video is, apparently, an up and coming singer who leveraging YouTube, MySpace and blogging for all it's worth. Apparently this social media shit works.
The Silly Girl points to Gawker's cure for the raft of New York city skinny girls who, for years, have been causing trains to be late because they pass out from lack of feeding themselves: a new ad campaign. Speaking as bluntly as more ad campaigns ought to, Gawker's ad is headlined, "If You See Something, Eat Something" with body copy that reads, "Look bitch, we don't care how skinny you need to be by the time your Hamptons share starts, we just want to get to work. Sweet Christ, why don't you just drug yourself thin like the rest of us? For fuck's sake." Now that's an ad that didn't get needlessly ruined by lengthy approval processes.