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Verizon Says Jobs Suck, Offers Cheap Messaging Highlighting certain jobs such as portable toilet cleaner, nursing home nurse and nanny, Verizon sympathizes in this viral video saying you won't need a job to afford its $5 per month unlimited text and picture messaging plan. Viral And Word of Mouth Network Wants YouIf you're interested in viral marketing, there's a business network you might consider joining. Hosted, as is the Adrants Network, on Soflow, the Viral and Word of Mouth Network is a network for people involved or interested in viral and word of mouth marketing. Launched at the beginning of May the network already has over 300 members including some of the top minds in the field. Join here if you're interested. Paris to New York Undersea Train A Hoax A French website promoting TransAtlantys, an undersea train providing eight hour travel between New York and Paris, was launched March 2 by DDB France and is causing a great deal of debate on discussion boards. Very likely, it's another viral marketing hoax. The site, which claims construction will start in June and take 11 years to complete, provides the opportunity for visitors to register for tickets. But, according to French speaking Adrants reader Richard Ollier, when you look at the conditions of the "Register to be the first", you have to claim your price before September 15, 2005 and travel between June 15, 2005 and December 31, 2005. There is mention of another date period between May 23, 3005 and June 2, 2005 but it's unclear what those dates represent. We're sure our French speaking readers will provide comment. Not to mention you folks at DDB France. We know you read us. While we're no engineer, there is quite a bit of discussion on boards about the practical impossibilities of building such an undertaking and the speeds at which the train would have to travel to make the eight hour journey. Snopes has nothing yet but we're calling this one a hoax and will wait patiently for the true marketing goal behind this to rear it's head. UPDATE: In comments, Adrants reader Bruno points out the travel site voyages-sncf.com is behind the hoax. A French story on the campaign is here. JibJab Founder Offers Advice to Viral MarketersMarketingVOX interviewed JibJab Founder Gregg Spiridellis about the success of the company's "This Land" viral and queried Spiridellis about transparency, importance of email lists and working for marketers. Britain Gets 42 Below Vodka Treatment New Zealand's 42 Below Vodka goes for cultural humor again in a new video clip that pokes fun at Britain with lines like "We particularly like the way Prince Phillip says whatever he wants and doesn't give a toss, he's like the grandfather us Kiwis never had because all ours were shot at Gallipoli". While we'd have to brush up on our international history to firmly grasp the full, inner meaning of that, we're sure it's supposed to be funny. As always, 42 Below likes to push the envelope> Remember, it was 42Below that poked fun at gays a while back. Brain Freeze: 7-11 Slurpee Promotion Or Brand Fan Project? Adrants reader Brandon Leigh sent us this site, created May 16 by Tim Schwartz according to Whois, which contains a video of people getting "brain freezes" from drinking 7-11 Slurpees. Leigh called 7-11 and claims the company wouldn't confirm or deny they were involved with the site. We've contacted Tim to see whether this is just a pet project or whether 7-11 is behind it. We'll let you know as soon as we do. UPDATE: Site creator Tim Schwartz responded to our query with a very insightful, "I cannot confirm or deny that 7-11 was involved." Which, as we all know, means 7-11 UPDATE II: It seems we've forgotten to realize there's that Contagious Media viral contest going on right now and as Adland, correctly, points out, this, and, likely, many other virals swirling about right now were created simply to win the $2,000 prize. In hindsight, we agree with Adland, who always brings a sense of calm logic to our, sometimes, over eager gullibility. Paris Hilton Promotes Jeff Bridges Hunger Organization Famous-for-nothing heiress Paris Hilton has been put to use again, this time, for a worthy cause, EndHunger, the Jeff Bridges, Hollywood celebrity cause whose mission is "to create and support media projects, programs and events to raise awareness and generate action to end childhood hunger." Because of the statement, "This site has been neither viewed nor approved by any parties mentioned or implicated herein," we assume this is an ad hoc, un-official viral effort created, simply, as a good will effort to raise awareness of the issue...or, to win the Contagious Media competition. We wonder, though, how excited Jeff Bridges would be knowing images of panty-challenged Paris were being used to promote his cause. See the promotion here. Burger King Hires Darth Vader For Viral We've been viraled! Received directly from the source, comes this Crispin Porter + Bogusky-created viral, called Sith Sense, for Burger King which invites visitors to pick an object then pose 20 questions to Darth Vader who will then guess what you are holding. It's always right, too. We were even welcomed personally with Darth uttering "Adrants." Quite cool. Thanks, CP + B. UPDATE: In comments, Rick Bruner points out we're not so special. It speaks everyone's name that is entered into the send a friend feature. Oh well. For a moment there we thought we were special. 'Store Wars' Video Supports Organic Food Capitalizing on the release of Star Wars III, The Organic Trade Association, with help from Free Range Studios, has produced a video, set in a grocery store and following the plot lines from Star Wars, that compels viewers to become more aware of the many chemicals and genetic enhancements added to supposedly fresh food. In the video, Obi won Canoli tells young Cuc how, for thousands of years, organic food live in harmony with the way of the farm until an army of pesticide ruthlessly conquered the market. It goes on quite engagingly to telling the story of how food has changed and why people should do something about it. The video can be viewed here. may the farm be with you Audi Promotes A4 With Unknown Element To support the launch of it's overpriced Volkswagen Jetta...uh...we mean Audi A4, the car manufacturer has dumped 40 percent of its online marketing budget into a viral clip that involves the rare, fictitious element, VdT, and how it is the secret element inside every Audi. We're always reassured when we have no idea how are cars are made. Unfortunately, the virus hasn't made it to Adrants headquarters. 
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Source: Viral Video Chart
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