Boyfriend Tells Beauty Mags They Make His Girlfriend Feel Ugly

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Now this isn't a new thought or anything but a guy in New York's East Village went to the trouble of hanging this banner from his building just to share his less than loving feelings towards beauty and fashion magazines which, as we all know, paint a fantastically fake image of what a woman should look like. That, or his girl friend really is ugly and he wants to demonstrate his undying love for her.

by Steve Hall    Aug-14-07    
Topic: Magazine, Outdoor, Trends and Culture



Julie Roehm, Along with Other Time-Wasting Ad People, Get All Friendy on Facebook

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We might have a lead on where all those old Facebookers are suddenly coming from. Advertising Age reports that marketers, sensing the hype, are joining the Facebook bandwagon in droves.

These include Julie Roehm, who calls Facebook "a terrific networking site that has a social bent, which makes it more fun than businesslike."

Roehm is using the service to connect with "young family members" according to Facebook, while other marketing gurus are taking advantage of said "social bent" to demonstrate that they too have personalities - joining political parties, posting vids and sharing useless information in real-time via the status feature.

Ad Age's Steve Rubel, for example, is "enjoying a light frappucino."

We played with the thought of trashing all these people but unfortunately we're on it too, and practically log on compulsively to see if anyone has SuperPoked us in the last 8-10 minutes.

by Angela Natividad    Aug-13-07    
Topic: Online, Trends and Culture



The Long Tail Has Destroyed Mass Media

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Entering the same room in which I sat somewhere around 1998 or 1999 when then head of Leo Burnett promised "not on my watch" will Leo Burnett ever go public, I thought, "my how times have changed." The room, however, is exactly the same; dark and lit like a carnival ride.

As ad:tech Chair Drew Ianni took the stage to introduce Wired Magazine Editor in Chief Chris Anderson who was the keynote speaker at ad:tech Chicago, he introduced something else, ad:tech's new working tagline "The Event for Modern Marketing" and gave an overview of ad:tech's expansion into other overseas markets as well as the growth of the online marketing space in general to its current level $20B.

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by Steve Hall    Jul-31-07    
Topic: Industry Events, Social, Trends and Culture



Gorbachev Lets Loose (or Not) for Louis

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When politics and pop culture meet, it's always a little fun to watch the synergy. Adverlab points us to this spot for Louis Vuitton, which slid from the Lolita-esque Scarlett Johanssen series to a celebrity survey that includes Mikhail Gorbachev, the Soviet Union's first (and last) president.

The New York Times observes that Gorbachev "appears the last comfortable [...] holding on to a door handle, as if the bag contained polonium 210."

Upon examining Gorbachev's expression, and then the bag, we've concluded there's definitely not a bowling ball in it. (Although it may well be perestroika.)



JetPacks Turns 365 (Days), is Still Awaiting Promised Jetpack

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We wish we'd noticed this sooner. Jetpacks just celebrated his 365th post, commemorating a year since he began the blog we so enjoy reading.

To keep the seething throng happy, he's promised to add an "Open Mic Night" to his sidebar, through which he'll post homemade recordings open to "ridicule, scorn and derision." We just listened to the first one and felt chills.

Cheers, Jetpacks. And for all the awesome you brought us in the past year, we have decided to pay you in - yes! - groupies.

by Angela Natividad    Jul-27-07    
Topic: Good, Online, Publishing, Trends and Culture



Ice Cream Truck Songs Perch High on Nouvelle Culture CD Collections

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There is something deliciously clowny and fragile about the ice cream truck songs developed by Michael Hearst for his aptly titled solo release, Songs for Ice Cream Trucks (sample at Wired).

When we were kids, ice cream trucks had maybe two songs in circulation and an angry turbaned man at the helm. These tracks bring playful innocence to the otherwise-jaded profession of hawking ice cream on the streets of 'burbia. How the world is changing.

by Angela Natividad    Jul-25-07    
Topic: Good, Radio, Trends and Culture



Cardboard Robot Brings Tin Man to Life in Streets of LA

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Stardust Studios' Neil Tsai directed a new project for the Cardboard Robot art collective, a street art group led by Mason Brown.

Granted, the world doesn't need another jaded street art society, but we do think it's cool that the man-versus-machine discourse has come to factor into creative play on concrete avenues.

The result was filmed in downtown Los Angeles and onstage at The Source. It's an industrialist's Alice in Wonderland.

by Angela Natividad    Jul-25-07    
Topic: Commercials, Good, Trends and Culture, Video



Harry Potter Kicks iPhone's Ass, Buzzwise

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Perhaps because of the recent novel-leaking scandal, Harry Potter buzz has exceeded the iPhone in spades. Get this: over 4 percent of blogs of late reference Harry Potter in some way.

Is it that serious? Is it? Is it? Perish the thought, says GP. And while we'd love to blow X amount of hours reading the nearly 700 pages that comprise this latest and last masterpiece of JK Rowling's, well, the spoilers convey all the critical stuff faster. Plus, we've still got a bunch more HP movies to sit through. Why ruin the wizard's cinematic potential with that pesky (always, inevitably, better) literary version?

by Angela Natividad    Jul-24-07    
Topic: Trends and Culture, Word of Mouth



Memories of Youth, Age Elitism Factors in Effective Youth Marketing

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After attending the Ypulse conference in San Francisco earlier this week, we've come to realize a few things about teens, tweens and the marketers who want them in their back pocket. Sometimes it seems like today's marketers are falling into the same potholes our predecessors did: trying to deconstruct cool, relying too heavily on surveys, and forgetting that before we're marketers, we're consumers. We've been consumers all our lives. That experience is our biggest trump card.

Another thing we don't realize is that generations of kids, teens and adults also fall for the same potholes their predecessors did. What we need to remember is, no matter what age we are, we all suffer from a bit of age elitism.

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by Angela Natividad    Jul-20-07    
Topic: Events, Opinion, Trends and Culture



In the End, a Chain is Just a Chain is Just a Chain

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Starbucks Gossip pulls this quote from a BusinessWeek piece: "Once the undisputed king of premium brew, Starbucks is suddenly besieged by tough competitors" - the toughest of which is McDonald's.

McDonald's? That's a far cry from yuppie-ville. Just goes to show that no matter how much care you put into picking the best swatches and prettiest cafe art, in the end you've still got the Golden Arches to reckon with - the dowdy Wal-Mart of fast food.

What, did you think the world was a romantic place?

by Angela Natividad    Jul-20-07    
Topic: Brands, Trends and Culture










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