Online Game Gets Goofy With Fish, Pigs, Snails

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Conjuring the weird and the WTF, Pasedena-based Ayzenberg has created three deliciously odd commercials for the hugely popular (out side the U.S.) game Maplestory, a free game, from Korean company Nexon, that makes it's money from in-game micro-transactions, a somewhat new trend in gaming. Called Fish, Pig and Snail, the commercials were directed by Erich Joiner along with Ocsar winning DP, Robert Richardson.

The campaign recently launched on MTV, MTV2, Comedy Central, G4, Cartoon Network' Adult Swin, Sci-Fi and Fuse.

by Steve Hall    Oct- 9-07    
Topic: Commercials, Games, Good, Strange



Short of Ideas, Candystand Appeals to Would-Be Gaming Devs

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If you're a fan of Candystand, or even if you hate their guts and think you could make all their games 10 times better, you will dig this.

Candystand is seeking would-be game designers to help them put together a new baseball game. Of course we jumped at the opportunity to join but it keeps making our browser crash, which is a bummer, because we really think Steroids Showdown (our "concept") would have curried a following of near-religious proportions.

Contest winners get to hit NYC to hang out at Candystand's Development Headquarters, which we imagine looks a lot like a cross between Dave & Busters and Willy Wonka's edible paradise. (It is, lest we forget, a Wrigley's company.)

by Angela Natividad    Oct- 4-07    
Topic: Games



New Book Gives the Online Identity-Obsessed Some New Numbers to Crunch

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This is cute. To promote Career Distinction: Stand Out By Building Your Brand by William Arruda and Kirsten Dixson, we've been sent the Online Identity Calculator.

This magic tool tells you how close you are to achieving online identity nirvana by assessing the quality of results gleaned from a vanity search - everybody's favourite covert activity. As far as we can tell, the calculator works for names as well as for companies.

All results guide you back to the book for more information and tips on achieving notoriety - or at least earning passing mentions in your circle.

by Angela Natividad    Sep-24-07    
Topic: Games, Good, Promotions



Filial Duo Says Games Hurt, Studying Helps, Academic Performance

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Here's a shocker. A revolutionary report, compiled by a father-son team on a college campus, has found that video games hurt grades, while studying improves them.

Hrm.

Does this mean Candystand hurts professional performance? How much does this actually scale?

by Angela Natividad    Sep-21-07    




GM Promotes Better Eating While You Hurl Food at Strangers

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This game is awesome. Banking on the knowledge that most of us have enjoyed the fantasy of a good food fight but have had little opportunity to act on it, mono has created The Good Food Fight for General Mills' Eat Better America.

Gamers get to choose between three healthy dishes, based on splat factor, hurlability and stainage. Then they get to select a trash-talking, food-slewing chef.

We were disappointed at first because after choosing a chef, the site loaded a recipe page. So we thought we'd write the game off - then all of a sudden this crazy chef in a kimono comes leaping out of the frame throwing food at us and saying all kinds of wild things.

It was amazing. It was like playing a game of Street Fighter and finding our little characters come to life to harass us. It was like Animator vs. Animation, except with a tiny person and not a sociopathic stick figure.

Anyway, we lost the game, and in a manner most demeaning we were told to go clean ourselves up. Bummer. But in a good way.

by Angela Natividad    Sep-19-07    
Topic: Games, Good, Online



AtomFilms Gives us Chance to Murder Our Own Creativity

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Remember Animator vs. Animation? Of course you do. Well, now there's a game.

You're the animator, a task that sounds more savory than it actually is. It's surprisingly hard to kill the little bastard. But maybe because that's less because he's clever and more because the "paint" functionalities just don't lend themselves well to ensuring a speedy and certain death.

We suffered from Game Over twice before running out of the room and screaming. The neighbors are not pleased.

by Angela Natividad    Sep-17-07    
Topic: Games



Like to Gamble for a Cause? Then By All Means...

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If you've ever lost a street-side game of Three Card Monty, you probably don't want to play the Great Car Cover-Up.

The object of the game is to examine three covered vehicles from all angles. One car is a convertible, one will turn heads and the other is a dud. Text your choice of car to a certain number for a small fee.

This is part of Glue's effort to promote the RAC's £5 Car Data Check. The cars will be revealed on October 17th, and all profits go to a charity called Brake.

by Angela Natividad    Sep-14-07    
Topic: Games, Online, Promotions



Microsoft Cuckolds the Search Beast with Games of Chicken

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Because Microsoft can't drive users to its search engine by merit (recall the Ms. Dewey effort), it's been dangling bait over internet users with various mind games and search-oriented word puzzles.

One such game is Chicktionary, where you try to build as many words as you can with a given set of scrambled letters. Once you engage an ad banner, you're driven to Live Search Club, where your engagement with the game is counted as ongoing use of Live Search.

This is how: each time you use the scrambled letters to make a word, successful words are counted as queries in the search engine, which then brings you its definition.

This and similar games have brought inordinately good tidings to the Microsoft search camp.

Clever.

by Angela Natividad    Sep-11-07    
Topic: Games, Good, Online



Young Bond: Somehow Less Appealing than Older, Wiser Bond

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We do love a game with a snappy title like Avenue of Death. Put together by UK-based TAMBA, the object of the game is to guide Young Bond through a series of death traps. The game is a promotion for Hurricane Gold, a Young Bond book that's just recently come out.

Enter your score on the leaderboard and you could win "an exclusive piece of original Young Bond artwork, signed by Charlie Higson and Kev Walker."

After a quick run-through, we decided there's really nothing Bondian about the game at all. If anything, it brings Prince of Persia to mind. And when we fed our little hero to the big snake, he just stood there until the snake woke up and ate him. Then he screamed like a girl.

by Angela Natividad    Sep-11-07    
Topic: Games, Online, Promotions



KFC Makes Hunger Strike Game, and That's All We Can Say About It

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We're a little confused about this new game, dubbed Hunger Strike, for KFC. At first we thought it was like Pac-Man, but there don't appear to be any enemies to either run from or eat. Then we thought maybe it might be more esoteric, like this game, but no; the graphics don't really do anything, and the music is frozen in a hellish loop.

We just know we keep losing, and we don't understand why, so now we feel resentful toward chicken.

by Angela Natividad    Sep- 7-07    
Topic: Bad, Brands, Games, Online










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