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Coins Shot, Creative Boxed, Coal Hyped, Game Trailered

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- Hey if shooting's your thing, Wild West Coinfest might be to your liking. It's for something.

- The Year Of Creativity Box is an AdmCom initiative meant to encourage people
to reinvent themselves every day and stimulate their creativity.

- If you're thinking about a career in coal mining, these videos might just push you over the edge...or cause you to run in the other direction.

- The PSFK Conference in San Francisco, to be held July 17, is lining up some great speakers including, yes, George Parker, David Armano, Gareth Kay and Rohit Bhargava.

- A trailer for an online game? Yes, indeed. Buffalo Wild Wings is debuting a new game June 2.

by Steve Hall    May-29-08   Comments ()    Bookmark and Share     
Topic: Games, Industry Events, Video

Toyota Prank Call Campaign Gets Double the Mileage Out of UGC

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In exchange for a little bit of personal information, Toyota Matrix will trick one of your friends into thinking that some nightmare stalker version of you wants to live with them.

But that's not the best part!

Promote this effort in a video ad and turn it in here. If your video goes live on Current.com, you could win $2500. And if Toyota decides to use it somewhere else, expect to cash in on up to $60,000, depending where the spot appears.

The campaign is called "Your Other You" -- which I guess is apt, since it's the "dark" you that will be freaking out your friends, and the lame aspirational Ashton Kutcher-wannabe you that will be proliferating the idea on video.

Way to ride the same mule twice, Toyota.

by Angela Natividad    May-26-08   Comments ()    Bookmark and Share     
Topic: Brands, Campaigns, Games, Online

DC Commuters Play Hopscotch for Rail Safety

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I bet subway stations are among the most bountiful wellsprings of suicidal feelings. They are generally ugly, reeking of piss and bad food, and we get stuck at some such place for longer than we'd like, contemplating the person and/or creative career we failed to pursue.

No wonder people fling themselves into the tracks.

Exit10's "Life is Fun" campaign for Washington, DC METRO gives commuters games like hopscotch and I Spy to pass the time. The message: "Life is fun. Keep on living. Use caution around the tracks."

more »

by Angela Natividad    May-13-08   Comments (1)    Bookmark and Share     
Topic: Cause, Games, Good, Outdoor

Numa Numa Dude Blocks iJustine From Chat

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You know her from that iPhone bill video. You love her for all the weirdly wacky videos she's made since. Justine Ezarik a.k.a iJustine, famous for, well, being internet famous, in another weirdly wacky video takes on, Gary Brolsma a.k.a. Numa Numa for booting her out of a chat room.

Apparently, Gary didn't like what Justine had to say in the chat room so she was slapped with the message "ijustine was blocked from the chat for inappropriate behavior." Ouch.

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by Steve Hall    May-12-08   Comments (2)    Bookmark and Share     
Topic: Games, Social, Strange, Video

'Get the %#*&% Out of My Office Before I M16 Your Ass!'

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If you're a media planner or buyer, you're gonna love this new online game from Intergi. Are you sick of sales people bugging you? Tired of self-important AE demanding you revise that media schedule one more time so there's one m ore line on the flow chart between the online portion of the buy and the offline? Ready to tear the head off that pompous creative who thinks he knows media?

Having fun yet? :-)

by Steve Hall    May- 8-08   Comments (3)    Bookmark and Share     
Topic: Agencies, Games, Good

Sickos Suck Face With Mentos Hottie

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There's really nothing else to say about this Mentos site on which you can choose a hottie of your liking, pop a Mentos and then have a virtual tongue twirl with the girl. Except, of course, to say that if you actually do go through with this, place your lips on your screen and embrace your computer like you've been missing the love for weeks, you are one sick sicko!

by Steve Hall    May- 5-08   Comments ()    Bookmark and Share     
Topic: Games, Strange, Video

Guitar Hero-Like Game Gives Chance to Win V Festival Tickets

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It's like Guitar Hero on your computer! Created by Cake and sponsored by caffeine-fueled Pro Plus, the game promotes Virgin's V Festival in August. Just like Guitar Hero, you use the arrow keys on the keyboard to keep match the moving arrows on the screen. Players who can keep up earn the chance to win free tickets to the festival.

by Steve Hall    May- 1-08   Comments ()    Bookmark and Share     
Topic: Events, Games, Promotions

Not That You'd Know But Facebook's MorphMonkey Has Chlamydia

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AdFreak reports The American Social Health Association is using...what else...social media to educate people about the STD Chlamydia with a Facebook application, MorphMonkey. Created by Duval Guillaume, the application, lets people create love children by combining their images with a friend's.

In a bit of reverse nastiness, the campaign's tagline is "spread it to beat it."

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by Steve Hall    May- 1-08   Comments (2)    Bookmark and Share     
Topic: Games, Online, Opinion, Social, Strange

What Ho, a New Orbitz Game!

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This one is called "Bing Bing." It's as sucky as the last one we played, but "Bing Bing" has comedic value: In lieu of traditional arcade sounds, a goofy recorded voice goes "Bing ... bing!" every time you smack into something.

by Angela Natividad    Apr-29-08   Comments (7)    Bookmark and Share     
Topic: Brands, Games, Online, Worst

Dykes Like Ike, Vespa Users Headless, Soulless Businesses Sing, Feminine Mystique for Sale

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- Senior exec Alan Cohen of Interpublic was named US CEO of OMD. Cohen has worked at 20th Century Fox, ABC and NBC.

- Rock stars aren't made. They're mothafuckin' born.

- Here's a Vespa campaign where people's heads are replaced with Vespa S headlights and handlebars. BlotTO gets philosophical about it. And for some reason, we're thinking East London decapitator meets hipster Terminator.

- Think political smear campaigns are bad now? You clearly haven't lived that long. Our favourite: "Millard" is a pussy name. Followed closely by Dykes like Ike. (Look at that smile. How could they not?)

- EPM Comm has published a very expensive brochure to teach marketers about women. Because come on, it's not like you know any real ones.

more »

by Angela Natividad    Apr-27-08   Comments (1)    Bookmark and Share     
Topic: Agencies, Brands, Campaigns, Celebrity, Games, Online, Political, Promotions, Research, Strange

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