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Nudity Won't Save Magazines, Bogusky Babbles, Beyonce Poses

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- Nudity is great but it won't save magazines. We tell FOX News why.

- Esurance will be the official sponsor of the 2010 U.S. Open.

- Alex Bogusky tells all in lengthy Fast Company interview.

- It's not as hot as her work for Pepsi but this is Beyonce Knowles. There isn't much to complain about.

- Want to know how Karl Lagerfeld creates a Fendi campaign? Check it out here.

- Stallone beats the shit out of YouTube.

- This bike has a brain. And it's precious. And it's out to fight cancer. And it's a LIVESTRONG effort.

by Steve Hall    Aug- 9-10    
Topic: Agencies, Campaigns, Celebrity, Magazine, Sponsorship, Video

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This VW 'Umbrella' id Better When Closed

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This DDB Brussels-created ad for the Volkswagen Eos takes a look at umbrellas a little differently. Because when it come to another sort of umbrella, a convertible, closed is usually better than open.

by Steve Hall    Jun-11-10    
Topic: Magazine

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AdWeek to Skip Publishing Agency Report Card This Year

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For the first time in 6 years, AdWeek won't be publishing its Agency Report Card, the annual wankfest (like that, George?) which awards letter grades based on an agency' performance over the last year. AdWeek editor in Chief Mike Chapman cites the Nielsen's sales of Adweek and sister properties to e5 Global Media Holdings as the reason.

by Steve Hall    May-24-10    
Topic: Industry Events, Magazine

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'Boards Shutters

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"Ed from Boards here, I'm the associate editor of Boards, we met in New York at some terrifically bad Internet week party last year. Just to let you know Boards shut down today, thought it might warrant a mention a mention on the site."

Though the site is still up, we received that sad message last night informing us of he closure of Boards, a long time favorite of ours. We will miss them dearly.

Best to all involved.

by Steve Hall    May-20-10    
Topic: Magazine

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Holy Bulging Cleavage! Who Knew Bowling Could Be So Hot?

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Taking the breasts as bowling balls metaphor to, well, the bowling alley, Jonathan Leder, who earlier showed us the orgasmic effects of playing squash, now shares with us the tantalizing excitement of bowling. Model Lauren Young, whose more than ample breasts are barely contained in a French cut bra, prances up and down the alley as Leder's lens follows the every gyration of her mountainous flesh within.

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by Steve Hall    May- 4-10    
Topic: Magazine, Racy, Video

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Che Magazine Delivers the Babysitter

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As always, Belgian men's magazine Che promises men the prefect world, unencumbered by the silliness of rules, obligations and unfulfilled fantasies. In this Duval Guillaume-created promotion for the magazine's tenth anniversary, a man gets to experience the fantasy every man has had at least once whether or not they will admit to it.

And let's not forget the other thing men like too.

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by Steve Hall    Apr-20-10    
Topic: Magazine, Racy, Video

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Bob Garfield to Retire From Ad Review Next Month

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It's true. Next month Bob Garfield, Advertising Age's Ad Review critic for 25 years, will retire from his weekly ad review column. He won't be leaving Advertising Age though. Garfield will helm a column entitled Listenomincs where he will opine on the "digital revolution."

In addition, Garfield will...wait for it...launch a consultancy with a collection of strategic partners. More on that will be revealed in the coming weeks. Brands beware.

And in case anyone thought Garfield was the only one writing about advertising over at Advertising Age, columnist Abbey Klaassen felt compelled to writes, "Ad Age will continue to cover advertising, design and digital ideas, working closely with the Creativity editors." Good to know.

Bob's final Ad review will appear in Advertising Age's April 5 issue.

by Steve Hall    Mar-25-10    
Topic: Magazine

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Breasts Write Poetry to One Another

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Because this is America and because, it seems, everyone freaks out at the site of nudity, we can't really show you all of this Pink Ribbon Magazine campaign which benefits the Pink Ribbon Foundation of Netherlands. But you can click over to Adland to see the nudity in all its glory.

The campaign aims to treat each of "the girls" as life-long friends, joined by poetry, who can't be separated by the nastiness of breast cancer.

Grey Amsterdam created the campaign.

by Steve Hall    Mar-23-10    
Topic: Campaigns, Cause, Magazine, Racy

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The Game of Squash is Hotter Than You Think

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Good God! Who knew squash could be so hot? Directed by Jonathan Leder, this promotional video for Jacques Magazine features a very hot looking Michea slapping the ball around the court. As she runs across the court bending perfectly for the upskirt shot, her ample breasts bounce unrestrained underneath her pink top which can't conceal the affect the excitement of the game has had on them. And if that weren't enough, at one point she looks as if she's about to have an earth shattering orgasm. All from playing squash.

We think we'll be taking up the sport soon.

more »

by Steve Hall    Mar- 8-10    
Topic: Creative Commentary, Magazine, Racy, Video

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Gloves Grip, Hands Slap, Fiorina Fails, Arm Shopped

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- An interesting way to illustrate the gripping power of dish washing gloves.

- Like a little butt bongo? Then you'll love this NSFW ad (but safe for YouTube) for Coco de Mer.

- See Carla Fiorina's horrific commercial bid for a California Senate seat.

- When you're stuck with unusable images from a photoshoot there's always PhotoShop.

- Want to manipulate a male model Subservient Chicken-style? Then head over to Wrangler's Manipulate a Man.

- Foursquare just might end up trumping Twitter when it comes to a revenue model.

- That head chef in those new Domino's commercial? Not really the brand's head chef at all. He's the organization's VP of Innovation. But he does run the test kitchen and does wear a white chef coat. So that makes it all OK, right?

- Have an iPhone? Like looking at hot, half-dressed women? Then download Maxim's iPhone app. Pretend to be texting while your ogling hotties.

by Steve Hall    Feb- 4-10    
Topic: Magazine, Political

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