- AdGabber members remember Lee King. Reading about other peoples' experiences with King brings his body of work to life for us. Also, here's a nice memorial from AdWeek.
- How Mac's Genius Bar experience makes loyalists.
- Hey, AmEx, that's not very nice.
- Twitter started out on legal sheets. Look at them, all innocuous and ordinary, like so many ideas-cum-dustbunny-conventions lying dormant under your bed.
- Old Kraft logo, new Kraft logo.
- In case you ever wondered how influential you are on Twitter. What's that saying? Being powerful is like being a lady...
- Food for thought: The top 10 chains -- Neiman Marcus, Saks, Nordstrom, Macy's, Dillard's, J.C. Penney, Kohl's, Sears, Bon-Ton and Belk -- had sales of about $110 billion last year, about one-fourth of Wal-Mart's total.
- Cow pee bevvies. Um ... yay?
- Congratulations on still having a job!"
Well the firestorm over Facebook's new terms of service which everyone (including us) read as Facebook owning your ass when, in reality, they were only licensing it is over...for now. The social network, in reaction to the outcry, has reverted to its old TOS for the time being.
Writing on Socialized, Alisa Leonard-Hansen explains how it was never about ownership but about licensing and delves into a few other issues surrounding the use of people's information online. She's written several other informative pieces on the topic here and here.
On this week's episode of Trust Me, Adrants' sister site, AdGabber was mentioned in a plot line involving the Sarah Krajicek-Hunter (Monica Potter) character. Apparently, she was labeled a lesbian role model for women in advertising by someone on AdGabber. Of course, she wasn't (on the actual site) and she's not so for the rest of her subplot during the episode, she did all she could to convince everyone otherwise.
While we're very, very, very (did we say very?) pleased to have been mentioned on the show (thank you Hunt and John), we would loved to have worked the plot into the site with a "real" profile. We could have had a lot of fun with it. So, Hunt and John, we're happy to entertain any ideas you might have.
How about a Rothman Greene & Mohr group on the site? Hey, Mad Men did the whole pseudo-character thing on Twitter. Why don't you guys do it with Adgabber?
Avatars on Twitter are going ominously black to protest a new law, Section 92A, that's been passed in New Zealand.
After the 28th, users can get their
lifelines internet disconnected "based on accusations of copyright infringement without a trial and without any evidence held up to court scrutiny." Because of the unveiled creepiness of that language, the law's been dubbed "Guilty Upon Accusation."
Every once in awhile you come across some viral propaganda that's actually pretty neat, actually. (Consider.)
Hoping to reignite the sleeping flames of The Watchmen comic series fans, Rubber Republic launched a YouTube channel to populate with retro news stories.
Commentary's mostly favourable and views are high: all signs of happy viral life. People seem impatient for more news stories to appear as the public release of The Watchmen draws near. (In theatres March 6, boys and girls.)
We're suckers for an elaborate backstory, so this is some pretty cool shit. Hopefully the film will maintain the same fidelity to the spirit of the original comics.
Find more goodies -- including a retro game, widgets and all the necessary social network tie-ins -- at thenewfrontiersman.net. One of the videos has also been posted below.
Didn't we just go though this with Google or something? Facebook's TOS has been revised to state, basically, they own all your content forever and ever and they can do anything they want with it forever and ever. From the TOS:
- Facebook revises TOS, Twittersphere goes apeshit.
- Wisdom from the front lines. Via.
- Gatorade's new packaging and naming conventions betray desperate need to fit in with the minimalist lifestyle 2.0 crowd. Here's an idea! from reader Elinora: "Make a drink that doesn't taste like vomit!" Come on, Ellie, it's not Gatorade's fault; those are the electrolytes.
- Hardees/Carl's Jr. slips into the Daytona via YouTube.
- "Do we need a new internet?"
Ya know, it's not like anyone ever does anything after they join a Facebook group, right? Seriously. How many Facebook groups do you belong to? Can you even remember? When was the last time you left a comment or even visited one of your groups? Are Facebook groups lame or do they serve a purpose?
I suppose you could call the "launch" of the Adrants Facebook group an experiment designed specifically to answer these questions. There's already AdGabber so who needs and Adrants Facebook group? Hmm. I guess we'll find out.
Co-founder Biz Stone wrote a blog post that elaborates on a suggestion he made earlier about monetizing Twitter. The crucial stuff:
"Twitter will remain free to use by everyone--individuals, companies, celebrities, etc. What we're thinking about is adding value in places where we are already seeing traction, not imposing fees on existing services."
So businesses already using Twitter can chill: they won't be charged extra for what they're already doing. Stone seems to be saying -- and we write that tentatively, because he leaves a lot of room for interpretation -- that only add-ons will cost anything, unless he means Twitter plans to bring ad support to high-traffic areas. (Hot hash tags and Summize search results look prime for this.)
"[We] hope to begin iterating on revenue products this year," he added.
Sounds like Jeff Bezos et al. are starting to tap their watches.
- Speeding could turn you into Haley Joel Osment.
- The Marijuana Policy people are boycotting Kellogg's for firing Phelps for smoking pot, even though he's been nailed in the past with a DUI. They feel this is hypocritical because pot doesn't necessarily kill; it just makes you real, real sleepy.
- So Good is boycotting Kellogg too, as is HuffPo.
- Guerrilla Comm rebrands.
- Twitter to charge brands for use. No word on how.
- Dame Edna for MAC.
- French billboard rage.
- Radiohead licensed
House of Cards one of its songs to a homeless shelter for an ad, dubbed "House of Cards," that breaks this month.
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