Helpful Blogger + Brand Idiocy = Social Media Disaster


Oh wait. Didn't we just write that headline? Here we go again. Or is it "there you go again?" I can never remember what that Reagan dude used to say all the time. Anyway, here's the deal.

In a blog post, Jason Roe pointed out a fluke on the Ryanair website that made it possible for someone to book a flight and not be charged for it. He didn't actually book a free flight but he wanted the error to be made know.

How did Ryanair react? As if a Mastercard blowjob ad, pricelessly:

10. Ryanair Staff #1 Says:
February 19th, 2009 at 5:25 pm

you're an idiot and a liar!! fact is!
you've opened one session then another and requested a page meant for a different session, you are so stupid you dont even know how you did it! you dont get a free flight, there is no dynamic data to render which is prob why you got 0.00. what self respecting developer uses a crappy CMS such as word press anyway AND puts they're mobile ph number online, i suppose even a prank call is better than nothing on a lonely sat evening!!

Sweet, huh? But it gets worse. Upon confirmation the above comment did, in fact, come from a Ryanair employee, Ryanair spokesman Stephen McNamara said:

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by Steve Hall    Feb-24-09    
Topic: Social, Strange, Weblogs, Worst

Ashton Tweets, S/Urge, Libel Revisited and the Hustle


- zOMG: grainy shots of Ashton and Demi! This cinches it: following celebrities on Twitter is almost as rad as following them around in real life. (Diggin' how the NYT actually quotes Kutcher's tweets, as if to prove THIS IS ALL REAL.)

- Gmail went down early this morning, and it's like the universe exploded.

- We actually ate this.

- BrightKit, a management/metrics dashboard for multiple Twitter accounts, changed its name to HootSuite and went pro-bono. (That is, it's no longer trying to charge a fee for services.) To compensate, it's selling display ad space above webpages whose links are shortened via (HootSuite's version of tinyURL) -- meaning you could, in theory, make money (or build brand awareness...?) by spreading Twittersphere link-love.

- Fake Steve Jobs makes "wah" noises over monetizing blogging.

- Coca-Cola's Urge looks suspiciously like Coca-Cola's Surge. Remember the aftertaste on that stuff?

- Wedding the Sex and the City model to kitschy "Cathy": just one more lovechild the universe didn't need. Especially in the name of Baked Lay's.

- "True statements can be libelous if published maliciously." Wait ... what?!

by Angela Natividad    Feb-24-09    
Topic: Brands, Campaigns, Celebrity, Events, Online, Social

Facebook Begs Users to Stay


This just gets better and better. No, wait, stupider and stupider. Apparently freaked out over Facebook's change in TOS, the lame explanation of it and the return to the old TOS, droves of people are canceling their Facebook accounts. And it must be droves because why else would Facebook show a message that pleads people going through the deletion process to stay.

The message reads, "Are you deleting because you are concerned about Facebook's Terms of Service? This was a mistake that we have now corrected. You own the information you put on Facebook and you control what happens to it. We are sorry for the confusion."

Please. Make it stop!

And if you really want to understand the issues surrounding this; ownership versus licensing, data usage and other stuff, be sure to watch Alisa Leonard-Hansen explain it all on her I'm Just Saying Show.

by Steve Hall    Feb-19-09    
Topic: Policy, Social

Birth of Twitter, Mac Conversions, Remembering Lee King


- AdGabber members remember Lee King. Reading about other peoples' experiences with King brings his body of work to life for us. Also, here's a nice memorial from AdWeek.

- How Mac's Genius Bar experience makes loyalists.

- Hey, AmEx, that's not very nice.

- Twitter started out on legal sheets. Look at them, all innocuous and ordinary, like so many ideas-cum-dustbunny-conventions lying dormant under your bed.

- Old Kraft logo, new Kraft logo.

- In case you ever wondered how influential you are on Twitter. What's that saying? Being powerful is like being a lady...

- Food for thought: The top 10 chains -- Neiman Marcus, Saks, Nordstrom, Macy's, Dillard's, J.C. Penney, Kohl's, Sears, Bon-Ton and Belk -- had sales of about $110 billion last year, about one-fourth of Wal-Mart's total.

- Cow pee bevvies. Um ... yay?

- Congratulations on still having a job!"

by Angela Natividad    Feb-19-09    
Topic: Agencies, Brands, Campaigns, Social

Facebook Reverts to Old TOS. Never Owned You, Just Licensed You


Well the firestorm over Facebook's new terms of service which everyone (including us) read as Facebook owning your ass when, in reality, they were only licensing it is over...for now. The social network, in reaction to the outcry, has reverted to its old TOS for the time being.

A message on the homepage reads, "Over the past few days, we have received a lot of feedback about the new terms we posted two weeks ago. Because of this response, we have decided to return to our previous Terms of Use while we resolve the issues that people have raised. For more information, visit the Facebook Blog. If you want to share your thoughts on what should be in the new terms, check out our group Facebook Bill of Rights and Responsibilities."

Writing on Socialized, Alisa Leonard-Hansen explains how it was never about ownership but about licensing and delves into a few other issues surrounding the use of people's information online. She's written several other informative pieces on the topic here and here.

by Steve Hall    Feb-18-09    
Topic: Policy, Social

TNT's 'Trust Me' Gives AdGabber Some Lesbian Love


On this week's episode of Trust Me, Adrants' sister site, AdGabber was mentioned in a plot line involving the Sarah Krajicek-Hunter (Monica Potter) character. Apparently, she was labeled a lesbian role model for women in advertising by someone on AdGabber. Of course, she wasn't (on the actual site) and she's not so for the rest of her subplot during the episode, she did all she could to convince everyone otherwise.

While we're very, very, very (did we say very?) pleased to have been mentioned on the show (thank you Hunt and John), we would loved to have worked the plot into the site with a "real" profile. We could have had a lot of fun with it. So, Hunt and John, we're happy to entertain any ideas you might have.

How about a Rothman Greene & Mohr group on the site? Hey, Mad Men did the whole pseudo-character thing on Twitter. Why don't you guys do it with Adgabber?

by Steve Hall    Feb-18-09    
Topic: Announcements, Cable, Social

Tweets Go Black to Protest NZ's 'Guilt Upon Accusation' Law


Avatars on Twitter are going ominously black to protest a new law, Section 92A, that's been passed in New Zealand.

After the 28th, users can get their lifelines internet disconnected "based on accusations of copyright infringement without a trial and without any evidence held up to court scrutiny." Because of the unveiled creepiness of that language, the law's been dubbed "Guilty Upon Accusation."

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by Angela Natividad    Feb-17-09    
Topic: Campaigns, Cause, Online, Social, Worst

Revisionist Historians Add The Watchmen to Man's Timetable


Every once in awhile you come across some viral propaganda that's actually pretty neat, actually. (Consider.)

Hoping to reignite the sleeping flames of The Watchmen comic series fans, Rubber Republic launched a YouTube channel to populate with retro news stories.

Commentary's mostly favourable and views are high: all signs of happy viral life. People seem impatient for more news stories to appear as the public release of The Watchmen draws near. (In theatres March 6, boys and girls.)

We're suckers for an elaborate backstory, so this is some pretty cool shit. Hopefully the film will maintain the same fidelity to the spirit of the original comics.

Find more goodies -- including a retro game, widgets and all the necessary social network tie-ins -- at One of the videos has also been posted below.

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by Angela Natividad    Feb-16-09    
Topic: Brands, Campaigns, Good, Guerilla, Online, Social, Video, Viral

Misguided Intent + Lawyers = Social Media Disaster


Didn't we just go though this with Google or something? Facebook's TOS has been revised to state, basically, they own all your content forever and ever and they can do anything they want with it forever and ever. From the TOS:

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by Steve Hall    Feb-16-09    
Topic: Policy, Social, Worst

Facebook's Scary Content Stance, Gatorade's Mid-Brand Crisis, 'This is Why You're Fat'


- Facebook revises TOS, Twittersphere goes apeshit.

- Wisdom from the front lines. Via.

- Gatorade's new packaging and naming conventions betray desperate need to fit in with the minimalist lifestyle 2.0 crowd. Here's an idea! from reader Elinora: "Make a drink that doesn't taste like vomit!" Come on, Ellie, it's not Gatorade's fault; those are the electrolytes.

- Hardees/Carl's Jr. slips into the Daytona via YouTube.

- "Do we need a new internet?"

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by Angela Natividad    Feb-16-09    
Topic: Best, Cause, Good, Online, Packaging, Social

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