Remember that donkey that was hoisted high above a beach near the coastal village of Golubitskaya in a para-sailing stunt? Remember how everyone was up in arms over the mistreatment of the animal? Well, thanks to some kind souls, the donkey is now experiencing a different sort of high. It's living the high life at the Kremlin School of Riding for a month of "Tsar" treatment. Yea, it's like a spa for donkeys.
- Greenpeace publicity stunt in Calgary ends in eight arrests.
- Some ads are destined never to see the light of day. Here's View image from Life Cover.
- According to ComScore, Inc., the number of consumers accessing business directories on mobile phones increased 14 percent year-over-year to 17.3 million users in March 2010.
- How much hipster can you fit into a Jazz? Honda Jazz illustrates.
While this just screams fake publicity stunt, it seems a resort in Russia did parasail a donkey last Thursday to promote its private beach. Or, depending upon which reports you choose to believe, a parasailing company did it to promote its own business..
The stunt took place in the coastal village of Golubitskaya. Reports state the donkey brayed loudly and children screamed at the sight while everyone took pictures and no one called the police. It's also reported the donkey landed violently and was dragged for a bit before it came to a stop.
Police in Moscow are taking a look into possible animal abuse which could result in a two year jail sentence for those behind the stunt. A video of the event can be seen here of after the jump below.
We're just too jaded to take this at face value.
- Threadless is out with a new t-shirt which puts a twist on "I'm Lovin' It" along with a graphic of Ronald barfing up his lunch.
- Apparently babies who sleep on mattresses in Milwaukee can die. Who knew?
- Yawn. Another flash mob. Oh wait, not yawn! This one's got bikinis.
- Cascadian Farms says it's the first-ever branded crop in Farmville. Starting July 19th through July 26th, Cascadian Farm will offer users the chance to purchase organic blueberries for their farms and will provide a variety of other benefits, including coupon offers and organic and green living tips that players can use offline.
- Fashion brand Band Of Outsiders the new Spider-Man, Andrew Garfield in its new ad campaign.
To urge students to...ahem...go the extra mile, The School of Visual Arts had New York-based agency KNARF design customized door installations consisting of giant envelope visuals and a handle which read "push." So, you know, the students would always be...ahem...pushing the envelope.
Steve mentioned earlier that there are some Wrath of Cannes shirts going around, and yeah, those rumours are true: the other day the Wrath's Kristen Bryan found me, handed me a Grand Coney tee and asked me to strike a "sexy" pose.
Not sure what one of those looks like, since I by nature just ooze sex out of my pores, so I whipped out some creepy awkward fist-to-face thing that was probably planted in my subconscious by AsianPoses.com.
Ask Wappling, who took the picture at left, also sported a shirt, as did Rafiq from ihaveanidea and Brett McKenzie.
The real Cannes is officially invaded. New goal - to actually experience Wrath of Cannes live. Someday.
The anti-Cannes organization, Wrath of Cannes, will host its fourth annual event tomorrow night at Kabin on 92 2nd Avenue (between 5th and 6th) beginning at 7PM.
They didn't make it to Cannes but their T-shirts did and were worn by various ad peeps including, we think, Ask Wappling from Adland. At least it looks like her.
Yesterday at Cannes Lions, Chelsi and I had the curious experience of meeting @DavidonDemand.
Here's the story: David Perez, a creative recruiter over at Leo Burnett Chicago, really wanted to come to Cannes. In its infinite kindness, LB found a practical reason to send him: he could promote Wildfire, the agency's self-conscious celebration of spontaneity in the art and craft of modern marketing.
So for the next seven days, this poor sod is strapped to a live feed. His job: to do everything Twitter tells him to do.
When will Microsoft realize there's absolutely nothing it can do to associate even the tiniest bit of cool with its brand? In yet another lame attempt, we get this flash mob stunt the brand did yesterday in New York's Lincoln Park for the launch of its new Office product.
It's as bad as that in-store dance disaster they did last Fall.
Being in South Africa to watch the World Cup must be an amazing experience. Sitting next to a fat, sweaty, drunk football fan might put a damper on the experience. Which is why the Johannesburg police should have left alone the 30 or so women who wore orange miniskirts during Monday's Netherlands-Denmark match in an apparent stunt marketing effort for Netherlands-based Bavaria Beer.