Ads:

Yodle client testimonials

Online business to business directory yellow pages united

acrylic display

www.nextdaycatering.co.uk

Buy embossers from All Pro Stamps


World Cup-Themed Rube Goldberg Machine Pimps Men's Deodorant

suremen_last_8.jpg

SureMen has launched a football (soccer) sweepstake promotion, SureMen Last 8 Sweepstake, which offers football fans the chance to win cash if their chosen team reaches the World Cup finals in South Africa.

Touting the product, SureMen teamed with model maker Andy Gent to create yet another Rube Goldberg-style machine. The machine follows a football which makes a journey past a host of landmarks, representing some of the 32 nations competing in South Africa. References from previous tournaments make appearances throughout the video, as the football knocks over the leaning tower of Pisa, dodges Spanish bulls, and sets Godzilla trampling down a series of skyscrapers.

more »

by Steve Hall    May-28-10    
Topic: Good, Guerilla, Video

    Pin It


Greenpeace Employs Flashmob Stratregy For Anti-Nuclear Campaign

greenpeace_nuclear_flashmob.jpg

Greenpeace Switzerland launched a national campaign against nuclear plants.Part of the campaign includes posters and direct. The other part was well-staged, nationwide flashmobs which illustrated how a nuclear cloud could affect a country if there were a problem.

Summing up the whole nuclear issue, one commenter wrote, "Save the planet, punch a NIMBY. Coal plants pump out poisons by nature of their design throughout their entire operational lifetime. Nuclear power plants pump out poisons only when something goes very wrong or Russian standards of safety are involved. Oh and the Chernoybyl site, is basically a nature preserve now, the "environment" is doing fine. The areas affected by oil spills will never fully recover."

So is nuclear energy really that bad? What is the perfect solution to the world's energy needs? Is it even possible to generate any form of energy without affecting the environment in some way?

by Steve Hall    May-28-10    
Topic: Cause, Guerilla

    Pin It


King Kong Messes With Dodger Stadium

dodger_stadium_king_kong.jpg

Catastrophe stuck at Dodger stadium early yesterday morning when giant ape footprints were found lining the baseball field, tracking from home plate through to center field. Further investigations revealed that the footprints belonged to none other than King Kong, who had decided to monkey around in the famous stadium on his way to headlining a new attraction at Universal Studios Hollywood, King Kong 360 3-D.

Kong will be making his way through various parts of Los Angeles in the next few weeks as he makes his way back to his new home at the theme park.

The ape will star in King Kong 360 3-D, an interactive theme park designed by Peter Jackson. It is scheduled to open by the Fourth of July holiday.

by Steve Hall    May-26-10    
Topic: Guerilla

    Pin It


Source Says Cornelius Trunchpole is Saatchi's Gerry Graf

cornelius_trunchpole.jpg

A tipster tells us "I have it on good authority that the Facebook character Cornelius Trunchpole [who also has a blog] is, in fact, none other than Saatchi & Saatchi Chief Creative Director Gerry Graf. And that the whole thing is a publicity stunt for his new agency. Apparently everyone at Saatchi's has known about this for weeks,"

Hmm. Perhaps Graf got tired of waiting around for everyone to figure this out and wanted to drop a clue. Well, here it is, people. We've contacted Saatchi for confirmation and will share their response as soon as we have it.

UPDATE: During a chat with Cornelius after friending him on Facebook, he denies he is Gerry Graf:

Cornelius: Delighted to make your acquaintance dear boy.
6:47pm

Steve Hall: Are you Gerry Graf? I'm told this is a stunt to promote a new ad agency
6:48pm

Cornelius: Gerry Graf? Of course I'm not. I'm Cornelius Trunchpole! Though I am launching a new ad agency, that much is true. Trunchpole & Trunchpole. It will follow a most unorthodox model.

by Steve Hall    May-26-10    
Topic: Agencies, Guerilla

    Pin It


Royal Guard Goes Nude For PETA

peta_royal_guard.jpg

Oh look. PETA does nudity again. but this time they painted the models so they can actually appear nude in public without it being called indecent. At least that's our take on it. So now the cause group wants us all to know that even England's famed bearskin hats are off limits.

Former Lara Croft model Lucy Clarkson, along with several other curvaceous beauties, donned painted Royal Guard uniforms and paraded across Westminster Bridge to call attention to the urgent issue.

We love PETA. Oh wait.

by Steve Hall    May-26-10    
Topic: Guerilla, Racy

    Pin It


CNN Commercializes Historic Event For Own Gain

cnn_berlin_wall.jpg

Why they're telling us about this four months after the fact is beyond us. And also besides the point. The important thought to take away from this Heimat Berlin-created CNN Go Beyond Borders project which celebrated...no, wait...usurped the celebration of the 20th Anniversary of the fall of the Berlin Wall is this: Must every historic event be marred by commercialism? Must every brand deface important events and landmarks just for its own commercial gain? Can any historic event take place without a dollar sign affixed to it?

Apparently not.

more »

by Steve Hall    May-19-10    
Topic: Guerilla, Outdoor, Worst

    Pin It


Vancouver Attacked by Giant Plastic Six Pack Rings

vancouver_plastic_six_pack_rethink.jpg

Those pesky plastic six pack holders are wreaking havoc in Vancouver courtesy of Rethink which has placed giant versions of the single use plastic six pack rings atop sculptures across the city for the Plastic Pollution Coalition.

Won't the Sacred Society for Sculpture Safety have something to say about this?

by Steve Hall    May-10-10    
Topic: Guerilla

    Pin It


McDonald's Shamrock Shake Helps Chicago River Turn Green

mcdonalds_shamrock_shake_chicago_river.jpg

If you've been to Chicago, you've seen the Chicago River which winds through the city. There's bridges, tour boats and lots of scenic views. And the water gets turned green each year for St. Patrick's day. This year, Leo Burnett added a twist by placing a giant plastic McDonald's Shamrock Shake cup alongside the river. The installation made it appear as if the contents of the cup had spilled into the river.

by Steve Hall    Mar-19-10    
Topic: Guerilla, Outdoor

    Pin It


English Rugby Stars Play World's Largest Game of Poker

poker_stars_large_game.jpg

If you're a bored rugby player who likes to play poker, you'd probably find yourself in a commercial like this one for PokerStars.com, the official gaming and casino partner of the English rugby team.

The brand grabbed rugby stars James Haskell, Ben Foden and Delon Armitage to play the world's largest game of poker. And large it is.

by Steve Hall    Mar- 8-10    
Topic: Guerilla

    Pin It


Giant Camera Takes Giant Picture

samsung_nx11_giant.jpg

Cameras can't possibly get any smaller, right? Well, they can but that's not the point here. No. We're talking about big cameras. Giant cameras . Cameras so big you have to jump on the shutter button to take a picture.

To hype the Samsung Nx11 camera, specially designed for the "creative class," Cheil World Wide created a gigantic camera made out off a shipping container. Once a picture was taken, it would display on an equally gigantic screen located atop a building across the street.

by Steve Hall    Mar- 8-10    
Topic: Guerilla

    Pin It








Featured FREE Resource: