Twitter, Sex, Books, TED, JWT, MySpace in the News

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- An infographic of Twitter's history.

- Check out this PSA for sexual harassment. It will make you think.

- New book offers three secrets to "going guerrilla" with marketing.

- The parents of Morgan Dana Harrington, the girl who was killed at a Metallica concert in 2009, are out with an ad campaign that hopes to find the killer and urge young women to be cautious.

- TED has opened its call for this year's Ads Worth Spreading.

- Last night, JWT's Jam With Toast won the Say Media Battle of the Bands at the Highline Ballroom. Boy do we miss More Fucking Cowbell.

- Funny. MySpace is trying to resurrect itself but, sadly, all it could muster during Advertising Week was a screen that fell during its Amp's Up party Monday night.

by Steve Hall    Oct- 5-11    
Topic: Agencies, Cause, Industry Events, Social



Playboy Lends Playmates' Breasts to Breast Cancer Cause

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Well this should be fun. Playboy is pledging to donate ten cents to Susan G. Komen for every new Twitter follower it receives during the month of October. Each time a person follows Playboy at @playboy, the company will make a ten cent donation to the Bunnies for the Cure Team - a group of more than 15 Playmates that will participate in the Race for the Cure in Los Angeles on March 24, 2012. The team includes several Playboy Playmates, including 2008 Playmate of the Year Jayde Nicole, Miss November 2010 Shera Bechard, Miss January 2010 Jaime Edmondson, Miss February 2009 Jessica Burciaga, Miss August 2004 Pilar Lastra and Miss November 2011 Ciara Price.

In addition, select new Twitter followers will be chosen at random in October to win free subscriptions, signed photos, Playboy apparel, Playmate shout outs and other goodies.

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by Steve Hall    Oct- 5-11    
Topic: Cause, Events, Promotions, Racy



Celebrities Curse to End Famine

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Can someone help us out here? We swear we've seen this F Word Famine video before. Or something very similar to it. Actually, wait a minute. Every video that rallys together a collection of celebrities for a cause looks the same. They appear on camera briefly in quick cut succession with a posse of other celebrities. It's the same every time.

Oh wait. It's because One did a similar thing a few years ago.

Anyway. If you think about it, this is the way is has to be. After all, what celebrity would refuse to appear in just about any cause-related commercial such as this world hunger effort? Think "We Are the World." It's almost as if the celebrities who don't appear...appear, in a way, not to give a shit about the cause. So, the more the merrier. And the more celebrities who appear to give a shit even if they don't.

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by Steve Hall    Oct- 5-11    
Topic: Cause, Celebrity, Video



The Most Shocking Testicular Cancer Awareness Ad You Will Ever See

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Many would classify this as NSFW so be warned. JWT London has created a PSA for the Male Cancer Awareness Campaign. The ad, which features The Sun Page Three girl Rhian Sugden, aims to urge men 18-35 to make sure they check themselves for testicular cancer on a regular basis. Be warned. It's a bit of a Crying Game reveal. That's all we're going to say about this one.

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by Steve Hall    Sep-19-11    
Topic: Cause, Celebrity, Commercials, Racy



Well Here's A Fairy Tale You Don't Hear Everyday

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In an effort to call attention to child trafficking, an epidemic that's not just occurring overseas in strange lands but right here in America, this PSA from JWT New York for End Child Prostitution and Trafficking takes on an eerie tone after the first 20 seconds or so. What starts out as an innocent, comfortable fairy tale slowly turns into a nightmare. And it's made even more nightmarish because it's read by the same little girl who, seconds before, was enjoying the bliss of what set out to be an innocent tale.

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by Steve Hall    Sep-16-11    
Topic: Cause



Yawn...Zzzz...Kelly Brook Gets Naked For PETA

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Before the decade is out, it seems every celebrity will have shed their clothes to appear in a PETA ad campaign. The latest addition to the naked celebrity parade is British actress and model Kelly Brook. In the ad, Brook is naked but she's painted to resemble a snake. The ad's headline is "Whose Skin Are You In?" Body copy reads, "Animals belong in the wild, not in your wardrobe."

Of her participation in the campaign, Brook said, "It makes my skin crawl to think about the violent ways snakes, lizards, alligators and other exotic creatures are raised and killed for boots, bags and belts."

The 32E Brook was last seen writhing in a perpetual state of hyper sexualized ecstasy as she awaited rescue as the last Axe Angel who hadn't yet fallen from the sky into the arms of her perfect lover.

by Steve Hall    Sep-16-11    
Topic: Cause, Celebrity



More PETA Nudity, Webby Awards Call

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- Yawn. Yet another celebrity sells her body to PETA.

- See Tom Brady walk around in different pairs of UGG shoes. From M&C Saatchi LA.

- The 10 Most Controversial Ads in Fashion History

- Anne Hathaway is the new face of Tod's

- Chuck McCarthy (@ideasbychuck) finally makes it into advertising...sort of.

- The Webby Awards has launched its call for entry for its 16th annual awards event to be held Spring 2012. The early entry deadline for is October 28, 2011.

- Today, Nielsen released State of the Media: The Social Media Report - Q3 2011 a report on social media's influence on consumer behavior.

by Steve Hall    Sep-12-11    
Topic: Cause, Celebrity, Industry Events, Research, Social



Marty McFly Shoe Finally Makes Debut

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For years, people across the internet have been begging Nike to make the pair of shoes Marty McFly wore in Back to the Future. On September 8 the shoes made their debut on eBay. The auction of 1,500 pairs will benefit the Michael J. Fox Foundation for Parkinson's Research. 150 shoes will be auctioned off each day until September 18.

In one promotional video, Saturday Night Live's Bill Hader acts as shoe salesman to Oklahoma City Thunder's Kevin Durant. Christopher Lloyd makes a surprise appearance in full Doc Brown character.

In another video, Fox urges fans to take part in the promotion both to grab themselves a pair of the kicks as well as to donate to his foundation.

Will you buy a pair? They'll set you back approximately $2,500 at current bid levels.

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by Steve Hall    Sep-12-11    
Topic: Cause, Celebrity, Promotions, Video



AdLook Objectifies Ukrainian Ad Women, Charlize Theron Struts

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- In Ukraine, AdLook ranks agencies by how hot their female employees are.

- The Festival of Media Asia 2011 has extended their entry deadline for until Friday, September 16.

- Blogworld, which takes place November 3-5 in LA, has finalized the list of speakers for its Monetization Track.

- A Calgary mother was inspired by her gay daughter's experience with bullying to launch an anti-homophobia campaign.

- Charlize Theron struts her stuff in a new Dior J'Adore ad campaign.

- Ryanair is once again stirring the pot, this time with an that urges people to "See the Frauleins With the Big Jugs" during Oktoberfest.

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by Steve Hall    Sep- 6-11    
Topic: Agencies, Cause, Celebrity, Industry Events



Willie Nelson Lends Pipes to Chipotle Pigs

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We guess one must feel at least a little bit nostalgic for a time when things were simpler, purer and not so...processed when viewing this new work from Chipotle which rails against industrial farming's treatment of pigs. The work is accompanied by a Willie Nelson cover of Coldplay's The Scientist.

In the two minute video which will be shown in 5,700 movie theaters, the story of a pig farmer is told. After having second thoughts over his farming practices, he returns to his roots and unboxes, as it were, his pigs and, one assumes, kills them in a more humane manner.

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by Steve Hall    Aug-31-11    
Topic: Brands, Cause, Celebrity, Commercials










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