CA Rep is Super Bummed About Ladymags' Refusal to Stomp Out Cigs

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See those ultra-luxe Camel No. 9's at left? Pretty, right? Well, Democrat Lois Capps of California wants you to know they're dressed to kill. And not in the sexy way.

The CA representative is the leader of a group that wants to get ladymag publishers to stop pushing these and other smoking ads. But editors have expressed apathy toward the campaign, with only 3 out of 11 responding to Capps' demand:

Vogue editor Florio says screw you, pass restrictions through Congress. Glamour states simply that while smoking is discouraged in its articles, smoking ads remain legal. And W, the Switzerland in all this, says it wouldn't mind engaging in a 'constructive dialogue' about the issue. (Maybe they just don't want to hurt her feelings.)

Capps screams "hypocrisy!" and marches on.

by Angela Natividad    Aug-17-07    
Topic: Cause, Publishing



Meth Will Indeed Give You the Cleanest House on the Street

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In a way, it's the job of a PSA to cut through all the glitzy ad noise and deliver a more crucial message - one that protects families from abuse, unprotected sex or drugs, for example.

But on their noble mission to maintain the status quo, sometimes an overzealous PSA can just scare the shit out of some of us, and completely confuse everyone else.

This musical meth ad first appeared over 10 years ago (we're guessing). We were terrified of it as kids. (Consider the nightmarish effects Requiem for a Dream might have had on impressionable teenagers, then compress it into a :30 spot.)

The ad came up in conversation yesterday with our landlord, who was in the middle of a cleaning spree. He remembered the ad immediately - then, perplexed, said, "It was about meth? You mean the drug?"

"Uh, yeah," we answered, to which he exclaimed, "Oh my god! All this time I thought it was about a cleaning agent."

Long pause.

He somberly added, "The commercial didn't really make me want to buy it, though."

by Angela Natividad    Aug-16-07    
Topic: Cause, Commercials, Strange



PETA: All Skin is Equal Fare for the Butchers

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We haven't covered much on PETA lately but JWT Kuwait just sent us some work they did for the animal-lovers. A couple of variations are here and here.

The process of segmenting human flesh for the manufacturing of goods is all very Holocaust. But then again, this isn't the first time they've put people on the meat slab to make a point. Guess it's okay if you're vego.

by Angela Natividad    Aug-14-07    
Topic: Bad, Cause, Magazine, Online



Mitt Romney Triplets Take On Obama Girl in Attack Ad

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Just as the Obama Girl professed her love for Barak Obama and the Giuliani Girls defended Rudy against Obama Girl's posses in a street fight, the Romney Girls, other wise known as the the very beautiful Barbadoro Triplets (Cynthia, Caroline and Christine), are out with a Barely Political-created Obama Girl attack ad on behalf of Mitt Romney that ends with a not so subtle jab at polygamy, which, of course, is totally in style now with the success of HBO's Big Love.

A song by the Barbadoro Girls - who are from New Jersey and do actually write and sing - will follow in a month or two along with a video. Bostonians, watch your sidewalks for the next Obama Girl Throw down.

by Steve Hall    Aug- 8-07    
Topic: Cause, Good, Video, Viral



Don't Just Encourage Literacy, Pistolwhip People with It!

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Jeremy over at Pop-PR sent us a link to this alleged PSA, which takes place at Raphael De La Ghetto High School, where very scary things happen. (Really. It was like a lower-budget version of Pink Floyd's "The Wall.")

The purpose of the crunked-out video is to encourage disenfranchised youth to "read a mothafuckin' book!" Users are also led to Not a Rapper, the official website of Bomani D'Mite Armah, "the poet with a hip-hop style."

There are other important messages proffered by the PSA, including "Your body needs water, so drink that shit!" and "Brush your teeth, brush your teeth, brush your goddamn teeth!"

Word on the street is the video aired on BET and appeared on VH1's Best Week Ever. We sat through the whole thing for posterity's sake and, afterward, did indeed feel violently inclined to pick up a mothafuckin' book. Whether it so triggered the street hoods is another question.

by Angela Natividad    Aug- 7-07    
Topic: Cause, Online, Strange



This Time in '45, Hiroshima Was Devastated

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With war such a salient topic of late, it was only a matter of time before we started getting throwbacks from the '40s.

Owen over at Sinless just sent us the Aug 6th Hiroshima Ginsberg De-Classified Nuclear Test Film, a 12-minute visual assault on what was happening in Hiroshima in 1945, roughly during this time of year.

The video includes a reading of Allen Ginsberg's poem "Plutonian Ode." If that sounds like it'll add some nuance to your day (it definitely added sparkle to ours), by all means, watch. If enough people get all riled-up, maybe we can storm the Capitol together, say around 6?

by Angela Natividad    Aug- 7-07    
Topic: Cause, Online



Brickfish Wants Your War Ballads!

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Here's an opportunity to undo all the ickiness generated by that godforsaken All You Need is Luvs campaign. Brickfish is conducting a call for entries by people seeking to belt out a tune about the war. Some of the stuff is all right if not overproduced, but hey, maybe that's the fruit of UGC.

The logo is a little confusing. Songs from the heart or songs from the war? In our case, maybe it's the same thing.

Three lucky winners get $500 and potentially a diaper campaign cameo via Saatchi and Saatchi. Just kidding. Maybe.

by Angela Natividad    Aug- 6-07    
Topic: Cause, Online, Promotions



Decrease Capitalist Footprint on Environment by Capitalistically Claiming Part of the Sky

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For client Earthjustice, Human Ideas/Space150, Minneapolis launched a site called Adopt the Sky, which enables the air-quality-conscious to adopt a square mile of the sky for free.

We say "air-quality-conscious" because by adopting part of the sky you sign a petition for better air quality regulation. ("Anything to reduce our capitalistic footprint, right?" quips the press guy.)

The compilation will later be delivered to the EPA, where new ozone limits are currently being tossed across the table.

We had a lot of fun claiming some sky. Our only two regrets were use of the word "fluffly" (which now rings far too sweet and cozy for so sexy an ad site) and inadvertently purchasing space above Virginia. That was a complete oversight.

by Angela Natividad    Jul-27-07    
Topic: Cause, Online



Soldiers of Christ Commence Crusade Into Second Life

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The Jesuits, an order of Catholic priests founded in the 1500s, have decided to make Second Life their latest site of evangelical expansion.

"Second Life is not simply a 'closed' phenomenon," writes Father Spadaro of the Jesuits, who outlined a detailed plan on the benefits and hazards of the virtual world, as well as instructions on becoming a resident. "It is a real living environment that every day extends its frontiers and increases the number of residents. We cannot close our eyes to it."

After smut trades and regulation came barging through the doors, it was only a matter of time before religion came a-knocking gently.

Or not.

by Angela Natividad    Jul-27-07    
Topic: Cause, Online



Amnesty Gets Esoteric, We Fail to See the Light

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We're not really sure what's happening in this ad for Amnesty International by Grey Thailand, which solemnly (in Courier, no less) intones, "Not all domestic violence is visible."

In the top right-hand corner there's a wee little gremlin man with his hand raised to strike. He looks like an antagonistic character from a children's novel, maybe something like Freak the Mighty - mean, granted, but only two feet tall.

by Angela Natividad    Jul-26-07    
Topic: Cause, Poster










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