Here's the latest from Agent Provocateur. Out for a week or so, it's racked up 32,700 views on Vimeo which is not all that much at all for a brand that specializes in titillating to sell lingerie. They've had a much better track record in the past with other work. Perhaps it's the Eyes Wide Shut-ish, S&M nature of the commercial that has viewers turned off. Perhaps it's the semi-nudity. Perhaps it's the lingerie no one would ever wear in real life. Perhaps it's the double standard that men can be tortured in a commercial but, God forbid, if women ever were there would be a cause group cacophony so loud every last model in the world would find themselves permanently clad in a burka.
Rapper/songwriter/producer/actor/whatever Trey Songz (aka Tremaine Aldon Neverson) can be seen in new work for street wear clothing brand Rocawear. In the quick :17 teaser, Songz is seen biting his lower lip in anticipation of getting a bit more from the woman he sees disrobe in front of him. He is then seen climbing on top of her in bed to, well, one assumes, have his way with her superfine body.
Yea. All to sell a little bottle of fragrance. Because, after all, i you smell right you are guaranteed to get laid by the hottest chick in the room.
Footlocker has a fetish for, well, fetishes. Remember the guy who loved being slapped on the ass by his girlfriend with a sneaker? And remember how he was so into it he could name the brand of the sneaker with which she used to spank him? Yea. It's a sneaker thing as the campaign keeps telling us.
Now it's all about people who love their sneakers so much they'll have an orgasm when they put them on. Even right in the Footlocker store. So be careful the next time you walk into a Footlocker. It could get pretty sticky and messy in their with all those people ejaculating all over the store.
Illegal Advertising called our attention to the latest installment in the ongoing Fallen Angels storyline from Lynx/Axe. If you recall, earlier this year angels began to fall from the sky and sought appropriate mates for themselves. Of course, they were drawn the the men who slathered themselves with Lynx and Axe products.
That introduction was followed by the story of one of the most curvaceous angels of them all; Kelly Brooke who was apparently left behind when all the rest of the angels fell from the sky and found their match. Poor Brooke, stuck in the heavens and writhing in a state of perpetual, hyper sexualized ecstasy and pent up desire, just had to find her match so she could finally fulfill her wanton way. Thankfully she finds her man.
Now that all the angels have seemingly fallen, we are now given a glimpse into their life on earth. And it's awkward. Very, very awkward. But, this being Lynx/Axe, it's quite sexy as well. We witness one angel's trials and tribulations as she goes through her day with her man. But all ends well enough and it's hinted more angels are yet to fall.
Fifteen year old Kendall Jenner, half sister to the Kardashians, is appearing in a new campaign for Australian swimwear brand White Sands. In the campaign, Jenner will appear wearing a low cut, cleavage-baring one piece and a floral bikini. It's all to promote the brand's Spring/Summer collection.
If you're into 15 year olds, there's much more of Kendall to see here. Is 15 too young to parade around scantily-clothed for an ad campaign? Should girls be required to wear burlap sacks until the age of 18?
Hmm. We are told the new face of fashion brand ghd Katy Perry is supposed to be some sort of 1920's flapper version of Snow White. We don't see it. All we see is Perry all dolled up...like a 1920's flapper who looks like...a 1920's flapper. Are we missing something? Is there a dwarf somewhere in the ad we can't see?
Oh wait. We get it. We see the birds and the apple. Oh and the looking glass. Oh well. It's still a bit of a stretch for us. After all, would Snow White ever be caught dead revealing this much skin? Oh and nice touch highlighting the "Hot" in "Hotel."
Here's an interesting twist on the whole objectification thing. As we all know, women are continuously objectified as sex objects in advertising and in general culture. hey, old habits die hard but some progress is being made.
While this commercial doesn't exactly fall into the Verizon Dumb Dad category, it does unabashedly position men as playthings, accessories if you will, for women. All to sell a tie to a man. Or, well, a woman buying a tie for a man...or, well, her plaything.
And honestly, does any man really care that he's being objectified as long as he's got a hot woman by his side?
Well this should be fun. Playboy is pledging to donate ten cents to Susan G. Komen for every new Twitter follower it receives during the month of October. Each time a person follows Playboy at @playboy, the company will make a ten cent donation to the Bunnies for the Cure Team - a group of more than 15 Playmates that will participate in the Race for the Cure in Los Angeles on March 24, 2012. The team includes several Playboy Playmates, including 2008 Playmate of the Year Jayde Nicole, Miss November 2010 Shera Bechard, Miss January 2010 Jaime Edmondson, Miss February 2009 Jessica Burciaga, Miss August 2004 Pilar Lastra and Miss November 2011 Ciara Price.
In addition, select new Twitter followers will be chosen at random in October to win free subscriptions, signed photos, Playboy apparel, Playmate shout outs and other goodies.
If you believe the stereotype that women don't drink beer then you'll probably like this UK campaign for Molson-owned Animee Beer which is out with girly-flavored beer including clear filtered, crisp rose and zesty lemon.
If you're one of those types that feel women are always treated as sexual objects in advertising then you'll likely hate this ad. After all, what's more degrading than three women sitting atop three giant phallic symbols?
- Yawn. Gisele Bundchen's campaign for Brazilian fashion label Hope has been labeled sexist and pulled from TV. Seriously? In Brazil? The land of booty?
- The 2011 Silicon Valley Film Festival & Awards has announced its 2011 lineup featuring nearly 100 film makers who "celebrate the spirit of Silicon Valley."
- The Swedish Post (post office) has launched a competition to see if Swedes can carry packages as safely as the post office...using an iPhone app.
-Yawn. Hot reporter gives "blowjob" to local politician. It's for Lynx, of course.
- Yo! Send in your Toe Tappy video so you can be featured in the next Coke Zero campaign. What a joke. Easiest dance step ever.