Lynx Apologizes For Lucy Pinder's Provocative Pulchritude

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The great Advertising Standards Authority has spoken. If you hadn't heard, the organization recently banned a Lynx campaign which featured Lucy Pinder in a series of, some say, sexually suggestive videos. Reacting to an army of complaints, in this case, 15, the ASA asked the brand to pull the campaign. Praise be the power of the vocal minority. Yes, just 15 people lodged official complaints and those 15 people got an ad campaign pulled.

Not one to sheepishly drag its tail between its legs for too long, Lynx produced yet another video featuring Ms. Pinder apologizing for...well...whatever it was she did to get 15 people to complain. In the video, she returns the props she used in the video campaign while dressed in a baggy top that reveals zero cleavage.

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by Steve Hall    Nov-28-11    
Topic: Policy, Racy



Pinder's Pulchritude Pulled From Lynx Campaign

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A series of online videos and offline poster featuring the pulchritudinous Lucy Pinder have been banned by the UK's Advertising Standards Authority because they are thought to be sexually suggestive, indecent, provocative, glamorize casual sex and objectify women. In addition, the campaign was said to be irresponsible since it was placed in locations where it could be seen by children.

In the videos, which are still all over YouTube, Pinder can be seen washing a car, jogging, playing with a light sabre, cheering and generally prancing about while scantily clad. The videos and poster campaign are accompanied by such taglines as, "Play with Lucy," What will she do to make you lose control" and "Put premature perspiration to the test."

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by Steve Hall    Nov-23-11    
Topic: Racy



Justene Jaro's Boobs Sell Jeans

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The headline about says it all really. Check out Justene Jaro and her huge breasts convince the world to run out and buy a pair of The Hundreds jeans. And, yes, we know the ad is a year old. But aren't you glad we decided to feature it to day?

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by Steve Hall    Nov-18-11    
Topic: Racy



Fiat Nails Men's Relationship to Women and Cars Perfectly

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So that supposedly offensive (to whom we aren't quite sure) Fiat ad in which a nerd is approached by an Italian woman after she catches him staring at her as she adjusts her shoe? Here's what we have to say about that.

The ad, created by The Richards Group, just funny. That's all. It's not offensive in an way, shape or form. It's just a true statement of fact: men are perplexed, dumbfounded and all out distracted when in the presence of a hot woman or a hot car. The ad is a dead on depiction of men and their relationship to women and cars. And that's just the way it is.

OK. Can we all move on now? Oh and thanks to Who is That Hot Ad Girl, here is all the background you'd ever need on the woman in the ad, Catrinel Menghia.

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by Steve Hall    Nov-18-11    
Topic: Commercials, Creative Commentary, Opinion, Racy



Partridge in a Pear Tree as Imagined by a Lingerie Brand

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Did you know that a partridge in a pear tree is really a hot blond wearing Bonds lingerie? Yea, seriously. It's true. Just watch this Christmas-themed commercial from Bonds. And that's all there is to say about that.

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by Steve Hall    Nov-17-11    
Topic: Racy, Strange



Coconut Saves Man From Inappropriate Bikini Comment

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Here's a funny one. Ever been in that painful situation in which you say something to your significant other you wish you could take back? Well, Fallsview Casino Resort understands and is leveraging that notion in its ongoing campaign. The latest entry takes us to the beach where a man doesn't quite respond appropriately to his wife/girlfriend's statement, "I can't believe this bikini still fits me."

But thanks to a little luck and a coconut, our man is rescued from having his nuts handed to him on a platter. Toronto-based Blammo Worldwide created the campaign.

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by Steve Hall    Nov-16-11    
Topic: Commercials, Racy



Mother and Daughter Model Lingerie Together

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In the self-generated controversy category this morning we have a new campaign from lingerie outlet The Lake and Stars which features a mother and daughter posing together while modeling lingerie. The "controversy" centers on the likelihood of a mother and daughter hanging out together while clad in lingerie.

Defending the campaign, The Lake and Stars designer Maayan Zilberman said, "A lot of the themes that we're dealing with are about psychology between women as they're growing up and dealing with family politics or women in the workplace. There's no shock value here. We're not trying to make people feel uncomfortable in order to provoke dialogue. We're just trying to confront some of these issues that I think people aren't really talking about so much."

Call us crazy but is there really a need to start a dialog about mothers and daughters hanging out together while wearing lingerie? Of course not. This is yet another attempt by a fashion brand to "shock" and "surprise." Excuse us while we doze off for a short nap.

by Steve Hall    Nov-14-11    
Topic: Opinion, Racy



Amy Childs the New Face of Ultimo But Maybe Not For Long

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21-year-old The only Way is Essex reality star Amy Childs has been tapped as the new face of Ultimo and will be pimping the brand's new line of lingerie, Bra Queen. Amy, of course, looks great but there may soon be more to Amy than currently meets the eye.

When Amy was 18, she wasn't happy with her curves or lack thereof. She decided to undergo the knife and boost her bra size from 32A to 32D. Which is all well and good when it comes to modeling for a lingerie brand which specializes in bras B-DD cup. But poor Amy, who is seemingly obsessed with having even bigger breasts, is going to size herself out of a job when she, as reports would have it, undergoes the knife again to boost her boobs to 32GG.

Of the desire for hugeness, Childs said, "I love having big boobs but I'm ready to make them even bigger. I'm planning to become a GG cup - I want to end up being bigger than Jordan."

Anyway, there's your pointlessly prurient ad babe story of the day.

by Steve Hall    Oct-31-11    
Topic: Racy



Hubba Wheels Gets Hubba Hubba With It's Advertising

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Quite racy and probably NSFW comes a collection of 36 ads for Hubba Wheels which, simply, are wheels for skateboards. Heavily leveraging the brand name Hubba, the campaign takes on an in-your-face, hubba-hubba approach with ad after ad filled with bodaciously-boobed babes wearing next to nothing.

With porny headlines like "hit me with your best shot" and "nice and round. no flat spots here," the campaign is a perfect fit for youthful, hormonally charged boys who skate by day and wish they were getting laid by the bodacious babes in these ads by night.

by Steve Hall    Oct-28-11    
Topic: Racy



Agent Provocateur Turns Woman Into Zombie-Like Stepford Wife

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Be forewarned. There are briefly exposed NSFW nipples in this Halloween horror-themed video from Agency Provocateur. But it's definitely worth watching. In the spot, a women gets a phone call Scream-style and is then attacked/haunted by hotties in lingerie whose mission, it seems, is to induct the woman into their cabal of lingerie-clad horror hotties. Entitled Fleurs Du Mal, the video was directed by Justin Anderson and produced by Epoch London.

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by Steve Hall    Oct-26-11    
Topic: Racy








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