This is pretty strange. Then again, it's from Japan. Which, with its obsession with anything and everything to do with placing cute girls in compromising positions, makes it totally normal. Here we have adizero vs. Mini Skirt, a challenge to determine, well, we really don't know what. That the wind from a guy running with Adidas sneakers can whip up a girls skirt so you can see her panties? Yes, only in Japan.
We can thanks TBWA\Hakuhodo for this oddity which, as Japanese oddities go, is pretty tame.
If you've ever tweeted, Facebook'd, Google+'d or conducted any other form of social communication while sitting on the toilet, you're the target audience for this new campaign from Give A Shit.
In a two minute video, Twilight actress Nikki Reed urges us all to...give a shit. The campaign, which is backed by MTV, aims to encourage people to...just care. Care about the various problems facing the world. Reed, with inspiration from the Dahli Lama, argues that the simple act of just caring can lead to actions being taken to cure the world of its ills. If only. But, hey, it's valiant effort that taps into everyone "God-given moment of solitude and contemplation."
Join the movement. With a movement of your own.
We had our hopes up. Our fingers crossed. Our mind optimistic. And that happy mental state lasted all the way to :52 in this new Adidas Iconics commercial. We were like wow! An ad with Snoop Dogg, skaters, rap, hot cars, superstars...and no gratuitous booty! No booty! We thought, this breaks new ground! This is creative nirvanna! This deserves its own Cannes Lion "Assless Rap" category!
Sadly, like a first timer trying to make it to the finish line without...ahem...prematurely finishing, this ad shot it's wad with less than eight seconds to go. Bam! Pow! Booty! All up in our face! And here we thought we could finally write the headline, "Adidas Alienates Ass. Leaves Snoop Dogg Drooling."
American Eagle Outfitters is the place you shop for baggy cargo shorts, rugby/polo-style short sleeved shirts or a nice sundress. A nice combination of preppy meets ripped, baggy jeans for the younger set. In 2006, though, someone at AE noticed many young girls didn't want to look so young (or preppy) any more and aerie was born. If you're unfamiliar, aerie is the place 15 year old girls go to buy lingerie so they can seduce 25 year old guys into taking them out on dates.
Dayum! Who knew ice cream was so hot? So hot that it rips a shirt off a guy's chest. So hot that it melts a woman's high heeled shoes. So hot it melts a necklace. So hot it melts the straps of a woman's dress unleashing her breasts from the confines of her gown allowing them to burst forth in tantalizing slow motion as the camera....wait...where were we? Oh, sorry.
Yea, this is an ice cream commercial for Nestle's Joya. It was created by Geller Nessis/Publicis.
Let's be clear right up front. This is a terrible ad. Not because it pokes fun at the wandering attention span of men when faced with the choice of listening to one's spouse prattle on about paint colors or ogling hot women in bikinis teasingly caressing each other. No. But because it looks like it was produced inside the mind of a 15 year old boy in heat peeping through a hole into the girls locker room where the cheerleading squad is in various stages of undress suiting up for their football game appearance.
With an intensely clubby feel and what appears to be a bit of exhibitionist sex, CK One is introducing a new fragrance, Shock. The video features gap-toothed hottie Lara Stone and a collection of shirtless guys with ripped abs on a dance floor clawing at each other like animals in heat. Stone engulfs a man's head with her bulging breasts as the music pulses and the epileptic quick cuts intensify the mood.
It's all a bit like an earlier Calvin Klein Jeans X commercial in which Stone appeared to be having sex with several guys on a hardtop playground.
You may recall back in March Stone appeared on a CK One billboard which some thought dropped the F-bomb with the strategic placement of a table leg. More recently, Stone appeared in a more typical ad for Calvin Klein's Naked Glamor lingerie.
- A collection of the hottest topless celebrity ad campaigns
- DamnDigital Studio has launched The Digital Zone film series, a comedic view of the lives of six individuals as they come to live digital lifestyles due to various circumstances.
- DDB Worldwide has hired Peter McGuinness as DDB Chicago's new President & CEO. McGuinness joins DDB after 20 years with Interpublic Group, most recently as Chairman & CEO of Gotham.
- Now those Russian hotties are washing cars for Putin.
- Today, Healthy Choice launched the "Freshen Your Freezer" contest in partnership with Greg Ng of Freezerburns on the brand's Facebook page and is rewarding winners with big prizes to plan an adventure vacation, supplies of Healthy Choice meals and more.
The Club Seat girls are back! Just as they did last year, the bikini-clad girls offer up tantalizing, slow-motion gyrations as the camera zooms in upon the wiggling bootyliciousness all to pimp Club Seat, a promotional entity of Volkswagen Group UK which hosts special events around the globe. This year, the girls begin their gyrations atop a snow-covered peak but end up on the usual sand-filled beach volleyball court.
And no, the lyrics "Come on, boys. Let's get it straightened out now" did not go unnoticed.
- Drew Barrymore will front a new campaign for Nieman Marcus.
- David Hasselhoff is making jokes with the Air New Zealand puppet.
- Campbell Mithun wants you to know they've employed the apparently never before used "flicker" effect in a new commercial for Famous Footwear.
- Vogue will top the fashion category this September with 584 ad pages.