When Lingerie Ads Sell Russian Mail Order Brides

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Hot chicks? Check. Slow motion videography? Check. Close up shots of the "do me" look? Check. Catwalk prance? Check. Windblown hair? Check? Overuse of strobe lights and flash? Check. Pulsating soundtrack? Check. Booty shots? Check. Cleavage shots? Check.

If you've completed this list then you have created yourself a Russian lingerie commercial. If you steal this commercial and upload it to your own YouTube account and drop a link to Russian Beautiful Girls then you're a lazy Russian dating service marketer.

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by Steve Hall    Jul-21-11    
Topic: Racy, Video



Young Women Make Old Security Guard Very Happy

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Hugh Hefner and every other "older man" will love this one from fashion label YMI. And it begs the question; do young women really like older guys or is it all just a game? A daddy complex? A gold digger scenario? We bet if you ask most older guys, they really don't care what the reason is as long as young, hot women hang with them.

And that's (sort of) what's going on in this YMI video in which two young hotties break into a YMI store, prance and dance around the store in lingerie, dresses and anything else they can find on the racks and have a little fun with the security guard. And, of course, Mr. Security Guard doesn't mind one bit. No, not at all. And who in his place would? He's bored. He's got nothing to do on during the night shift. Why wouldn't he welcome a couple of babes modeling YMI fashions for him and taking pictures of themselves with him?

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by Steve Hall    Jul-20-11    
Topic: Racy



Dick Joke Aims to Sell Jewelry

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Read what you will into the potentially stereotypical overtones in this Persona Films-produced Ritani jewelry commercial in which men discuss the size of their...oh don't worry, we're not going down that road. But Ritani takes us down that road...all to sell engagement rings.

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by Steve Hall    Jul-18-11    
Topic: Commercials, Racy



World Series Sex Could Win You $2,010

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While some Giants fans celebrated their first World Championship win in 52 years with toasts, high-fives, and parties in the streets, others took to celebrating in the bedroom. To show support of Giants fans and help build excitement for the team this year, Comcast SportsNet, with help from BBDO San Francisco, is asking those who got busy in the bedroom during the game last year to take note of the brand's Search for the World Championship Baby.

Comcast is looking to find the boy or girl born closest to 7:54PM PST on August 1, 2011, the nine-month anniversary of World Series win. The winning baby will receive a birth certificate signed by the San Francisco Giants, a commemorative brick paver at AT&T Park with the baby's name and a $2,010 gift card.

by Steve Hall    Jul-18-11    
Topic: Promotions, Racy



Russian Women Disrobe in Support of Putin Presidency

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Last week, a video was floated to YouTube that hypes an army of Russian women willing to tear off their clothes in support of Vladamir Putin running for the Russian presidency. While Putin, who has already served two terms, hasn't declared he's running, that hasn't stopped these women, referred to as Putin's Army, from asking other women to post their own videos of themselves tearing off their clothes. Reportedly, the best tearing video will win the woman an iPad2. Some reports claim women are also being urged to kill something or someone to win the contest.

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by Steve Hall    Jul-18-11    
Topic: Cause, Political, Racy, Strange



Hotties Wrapped in Lettuce Serve Hot Dogs For PETA

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As they have in year's past, PETA, again, has dressed a few women in lettuce bikinis and sent them out to do the cause group's bidding. This time, the lettuce bikini-clad ladies handed out vegetarian hot dogs on Capitol Hill Wednesday to celebrate National Veggie Dog Day. Seriously? You have to be kidding. There's a day for hot dogs?

Of the campaign the the apparent hotness of the PETA lettuce ladies, PETA EVP Tracy Reiman said, "Our sexy vegetarians are living proof that kicking the meat habit is a great way to stay fit, trim, and energetic. And since a vegetarian diet also reduces your carbon footprint and saves animals' lives, it's a win-win situation for everyone."

by Steve Hall    Jul-14-11    
Topic: Cause, Racy



Big Breasts + Slow Motion Video = Yawn...Another Lingerie Ad

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Lara Stone's breasts are front and center in the latest campaign from Calvin Klein touting the brand's new Naked Glamour line of lingerie. The new line is said to be "designed to make a woman look even sexier than naked."

Well we always new a scantily-clad woman is far more desirable than a completely naked woman. After all, there's nothing to do with a completely naked woman. She's already got all her clothes off. There's no mystery. There's no anticipation. There's not burning desire to tear what little she has on off so you can...sorry. There we go again. Somehow, we keep forgetting Adrants is supposed to be some kind of business-focused publication about advertising and not a rag filled with the prurient ramblings of some horny male ad slut.

So, back to business. The campaign was created by Baron + Baron and shot by Patrick Demarchelier. Stone has appeared in Calvin Klein campaigns before including ads for Calvin Klein Keans X in which she gets naked, the famed CK One Jeans billboard which some claimed dropped the F-bomb and the Calvin Klein Collection.

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by Steve Hall    Jul-14-11    
Topic: Brands, Campaigns, Celebrity, Racy



Zappos Nudity Campaign Compared to Artist's Nude Photography

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So Zappos is out with a new campaign that features nude women going about their day as if doing so completely nude were completely normal. QR codes in the ads lead to a site on which you can clothe these beauties. All well and good. Though we're not sure why anyone would want to put clothes on a hot nude woman if they didn't have to. But that's besides the point.

One Adrants reader thinks the Mullen-created ad campaign is a bit too close in likeness to work from artist Erica Simone. You can take a look at that work here (naked breasts so NSFW) and the Zappos ad here.

A similar comparison is being made between an Erica Simone image of a naked woman riding a motorcycle (semi-SFW) and a Zappos ad featuring a woman on a Vespa.

This sort of thing happens quite often and, in most cases, is pure coincidence. We've reached out to Mullen for comment and they have assured us any similarities are, in fact, purely coincidental.

by Steve Hall    Jul-13-11    
Topic: Agencies, Brands, Campaigns, Racy



This Week in Hot Ad Girls

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Perhaps you've heard of the site Who Is That Hot Ad Girl. The site answers that very question and digs deep into ads that feature hot ad girls and informs readers who they are, what they're up to and where else they can be seen. In the past week the site has featured the current Doublemint Twins, Nicole and Natalie Garza, Fancy Feats Cat Food hottie Louise Griffiths, Tostitos stunner Meghan Markle, Dell Inspiron Switchblad Lids beauty Skyler Vallo, UbyKotex goddess Rachelle Wood, Groupon cutie Aleah Whaley, and, of course, the impossibly hot Kate Upton who is currently appearing in SoBe Life Water commercials.

From time to time, we plan to feature some of the hotties from the site here on Adrants. In the meantime, be sure to visit Who Is That Hot Ad Girl regularly for the finest in ad girl hotness.

by Steve Hall    Jul-13-11    
Topic: Campaigns, Racy



Russian Supermodel Irina Shayk Wears Little For Next

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And for today's eye candy, we have Irina Shayk. Russian super model Shayk has been tapped to front a new campaign for fashion brand Next, Shayk will appear in ads wearing as little as possible; bras, panties, corsets, pajamas, robes and all manner of sexed up lingerie that, let's be serious, is always designed more for men to ogle than for women to feel comfortable wearing. Especially if they aren't model-hot like Shayk.

See more of Irina here.

by Steve Hall    Jul-13-11    
Topic: Campaigns, Racy










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