In January it was announced Megan Fox would become the new face of Georgio Armani. There were stills. Now there's a video. And now there's a blogger complaining the video should have featured more of Fox's legs and shown her walking.
Seriously? We'd never complain. We'll take Megan Fox anyway she wants to give herself to us. Any way. At all.
People! You can't be choosy when it comes to hotness like Megan Fox.
How to you sell Bonds, the Original Hipster? You grab an all-girl group and dress them in their underwear and have them rock out. It's simple, really. When it comes to selling lingerie and underwear, there's no need to over engineer.
Ladies, you might want to be careful with Heineken's new Ber Gloss. It might be one thing to attract your man with the scent of beer like a Neanderthal attracted to his woman after a week-long hunting and gathering trip. It's another thing entirely when complete strangers walk up to you and start uncontrollably kissing you.
Yet another ad which portrays men as idiot savants who are easily manipulated by beer and the chance of sex with hot, unattainable women.
Might as well capitalize on the axiom though. The way to a man's heart is through his stomach...or his penis.
Hey, didn't some other brand just do the "your ass will look better if you wear our shoes" thing? Now Reebok's doing it. Or was it Reebok in the first place? We're too busy at a conference having fun to take the time to find out. And besides, why analyze an ad when it needs no analysis? A hot ass attracts eyeballs. And in advertising, that's half the battle. And it might even sell some shoes.
Now go buy some Reebok's so we can claim we know what we're talking about as opposed to appearing to be some sort of ad hack with nothing better to do than leer at women's buttocks like a Neanderthal who's been away from his woman on a long hunting trip.
OH MY GOD! Little girls! In "lingerie!" Posing next to a stripper pole! Alert the blogosphere! Call out the cause groups! Notify the evening news! What, wait, why?
Everyone is in an uproar over the 9-year-old sister of Miley Cyrus and some other young girls posing around a "stripper pole" for a line of children's clothing. Everyone jumped to the immediate conclusion: the clothing is lingerie and the marketer is into kiddy porn.
Untrue says Oooh, La La! Couture Founder Annie Dugourd. "The story is completely false...it's a total lie...we don't make lingerie. We just make tutu dresses, tank tops attached to tutus."
Dugourd blames Perez Hilton for blowing the thing out of proportion.
Of course, underage dressing like like they appear to be looking for more than just an innocent pat on the head is entirely another issue.
Story trail: Adland, Boing Boing, CNBC, CNBC, Perez Hilton.
Everyone. Take a deep breath. Exhale. Relax.
Now go on with your boring day.
In the "Did they really do that" category comes this bit of not so subtle word play from Spirit Airlines. Furthering its middle school boy locker room sense of humor, the airline follows its MILF-themed "Many Islands, Low Fare" witticism with "Many Unbelievably Fantastic Fares"
Yes, we are now muff diving for low air fares. Upon banner clickage, you are told "you are almost there." Yes, boys, you're almost a rug muncher. See? Even we can be rude and crude. And lame. And kinda funny too. Whatev.
Tip to ischafer.
Wanna see weird? Wanna see near naked men slapping themselves on the back in the shower? Wanna see hot, near naked women hanging with The King? The you'll want to check out this Russian video from Moscow-based The Creative Group.
That King does get around.
In an effort to boost its booty collection, American Apparel is on the hunt for the world's hottest ass. The fashion brand is holding a contest seeking The Best Bottom in the World. I you think you've got it, all you have to do is "Send in a photo of your backside wearing our panties, bodysuits or briefs for consideration between January 28, 2010, and February 21, 2010."
Two winners will be selected and may become the brand's next butt model
Can you say objectification? No, neither can we. Which is why we love this new long form ad from lingerie brand Damaris which revels in the voyeuristic pleasures of watching women clean house clad in nothing but see through lingerie. And yes, this is not exactly the sort of thing you want to watch at work.
Does it objectify woman? You could say so. Do we have to go all up in that grill and ruin the superficial fun of it? No we don't. And please don't OK?
OK so if a bra was so big it needed to be hung from a 30 story building to dry, wouldn't you want to meet the woman who wore such a bra? OK so that has nothing to do with this new commercial from Young & Rubicam for LG which wants us all to know their new washing machines are HUGE!
But if for some unknown reason you did want to meet the woman who wore a bra this big, she might look something like this.