All Women Do Housework in Lingerie, Right?

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Can you say objectification? No, neither can we. Which is why we love this new long form ad from lingerie brand Damaris which revels in the voyeuristic pleasures of watching women clean house clad in nothing but see through lingerie. And yes, this is not exactly the sort of thing you want to watch at work.

Does it objectify woman? You could say so. Do we have to go all up in that grill and ruin the superficial fun of it? No we don't. And please don't OK?

by Steve Hall    Jan-27-10    
Topic: Racy, Video



Bras Big Enough to Hang From A Building Need A Big Washing Machine

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OK so if a bra was so big it needed to be hung from a 30 story building to dry, wouldn't you want to meet the woman who wore such a bra? OK so that has nothing to do with this new commercial from Young & Rubicam for LG which wants us all to know their new washing machines are HUGE!

But if for some unknown reason you did want to meet the woman who wore a bra this big, she might look something like this.

by Steve Hall    Jan-12-10    
Topic: Commercials, Racy, Strange



Near Naked Twilight Star Ashley Greene Fronts Drool-Worthy SoBe Campaign

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Ashley Green, who plays the part of Alice Cullen in the Twilight movie series, recently donned painted swimwear for a photoshoot which will make its way to a new SoBe LifeWater campaign. Reportedly, the ad will appear in the upcoming Sports Illustrated Swimsuit issue. The campaign is said to mirror the concept of the issue which will have the models in bodypainted swimwear.

A video of the photoshoot can be seen here and a gallery of photos is here.

by Steve Hall    Jan-12-10    
Topic: Campaigns, Celebrity, Racy



For A Better Looking Tomorrow, Don't Take NyQuil. Stare At Big Boobs

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Make the Logo Bigger's Bill Green points to this pulchritudinous contextual oddity which features sleeping men in NyQuil ads surrounding a story about a study, out for about a month, that claims staring at the breasts of well-endowed women will increase the life expectancy of men.

The corrigendum? The fact the sleeping NyQuil men are wasting away their lives taking drugs and sleeping while they could be ogling mountainous cleavage and getting healthy without drugs. A stretch? Perhaps. But for once, it wasn't us making the stretch.

by Steve Hall    Jan- 6-10    
Topic: Racy, Strange



Yawn. Lingerie Brands Lets Voyeurs Stare at Hot Babe For Ten Days

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We'd be remiss in our reportage of sex-laced advertising if we didn't inform you of this French Aubade lingerie campaign created by Chainsaw which has a woman pimping the lingerie from an apartment above a busy street where passersby can watch her silhouette behind a window curtain. And when she's done prancing around in the room, she unveils herself (point for product shot) and then closes the blinds revealing the brand name (point for actual information transferal).

And that's it (point for salaciously gratuitous post for the day).

by Steve Hall    Jan- 5-10    
Topic: Guerilla, Racy



Yes, It's A Slow News Day

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It's Monday. The day after a week long, much-deserved break from the action. Since the advertising industry might as well not exist between Christmas and New Year's, there isn't much news to report today.

Other than the fact boobs and butts still sell stuff. But you already knew that didn't you?

by Steve Hall    Jan- 4-10    
Topic: Racy



Pop Your Booty But Don't Neglect Animals

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- The Humane Society says get off your ass and save the world's abused and neglected animals.

- Ladies, not happy with your ass? Booty Pop will make you bootylicious. One problem. Can you imagine the look on your man's face when he undresses you and sees this thing? It's like tissue falling out of a padded bra in middle school.

- Random sexy ad on Flickr.

- And yes, the Sexiest/Raciest/Raunchiest Ads of 2009 will come sometime this week. If you're lucky.

by Steve Hall    Jan- 4-10    
Topic: Cause, Racy, Strange



Durex Brings Us Sounds of the Season

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OK. So they're not really sounds of the season and they're not really sounds you can listen to at work which...is OK, right? Because no is at work this week. Sadly, for the poor souls who are, starp on your earphones before you give this Durex commercial a view. And don't worry about the video portion. It's all text.

The ad was created by Shanghai-based Exis.

by Steve Hall    Dec-30-09    
Topic: Commercials, Racy



Sexual Fantasy Nets New Domain Name

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When you're sitting in the weekly agency bore-fest otherwise known as the traffic meeting, your mind tends to wander a bit doesn't it? You think of the bills you have to pay. The grass that needs mowing. The house that needs to be cleaned. The Christmas presents that need to be shopped for. The oil change appointment you need to make for your car. The new business presentation you need to prepare for. The groceries you need for dinner tonight...and girl on girl action between the traffic manager and her assistant.

Say what? OK, so maybe that last one only happens in a CrazyDomains commercial with Pamela Anderson and her attractive assistant who are looking for a new domain name for their business. With the help of one employee who finds himself in the middle of a full on fantasy, the ladies get what they need and the man ends up the star employee of the day.

Hey Bob Parsons, your commercials use to be fun like this. What happened?

by Steve Hall    Dec-16-09    
Topic: Commercials, Racy



Bikini-Clad Shower Babe Sings For Burger King Breakfast

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What is is with women in showers these days? Burger King in the UK has launched Singing in the Shower, "the world's first guilt free showercam." Created by Cow and Pancentric Digital, visitors can "watch our shower babe shake her bits to the hits at 9:30 every morning." And they can vote for the outfit she will wear and the song she will sing the next day.

Targeting men (over 18...the site is age-protected) to get them to buy breakfast, the site also offers the chance to win a date with the shower babe who, presumably, could shake her bits in private for the winner. That or slap the boy silly for even thinking such degrading thoughts.

more »

by Steve Hall    Dec-10-09    
Topic: Creative Commentary, Opinion, Promotions, Racy