Bar Refaeli Strips, Apple Facepalms, DOMA Celebrated, Cannes Critiqued

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- Bar Refaeli strips down to her lingerie again for a new Passionista ad campaign.

- This Digiday article explores the belief among young agency employees that it's the agency itself which causes them to job hop so much because staying doesn't allow them to move ahead. People...same shit, different decade. Nothing has changed in 30 years.

- Apple's new ad campaign isn't impressing the critics nor the public.

- The Sun has rounded up what they deem to be the sexiest TV ads of all time, all of which have been covered here on Adrants over the years (Except the 1992 Cindy Crawford Pepsi ad as that was before our time.)

- Social media erupted with joy yesterday in reaction to the Supreme Court's decision to strike down the Defense of Marriage Act and California's Proposition 8.

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by Steve Hall    Jun-27-13    
Topic: Agencies, Brands, Campaigns, Industry Events, Racy, Social, Tools



Launchpad NYC 'Ad Darlings' Get Creative With Their Closets

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Well this isn't news. Everyday at the Adrants offices, the interns sport the highest of fashion in the form of short skirts (pleated plaid minis always win), Daisy Dukes, midriff-baring crop tops, cleavage-enhancing (not that these top-heavy ladies need it) halter tops and gam-glamorizing high heels of epic proportion.

Seems like Launchpad NYC wants to get in on the action and challenge our interns by launching a blog, Office Outfit Challenge, that highlights the high styles of "5 advertising darlings" in some kind of daily effort to "pull off a fashion magazine miracle.

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by Steve Hall    Jun-24-13    
Topic: Agencies, Racy



Miami Dolphins Cheeleaders Do "22" And Other Post-Cannes News

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OK so it's time to put the "seriousness" of Cannes Lions behind us and get back to what's "truly important" in advertising; hot chicks in bikinis lip syncing pop sings. If you recall, the Miami Dolphins Cheerleaders did Carly Rae Jepsen's "Call Me Maybe" -- much like everyone else in the world did. Now they are back in full bootylicious bodaciousness doing Taylor Swift's "22" while cavorting in bikinis and cheerleading garb.

The "Call Me Maybe" video promoted the team's calendar. This video promotes a chance to meet the ladies at the Dolphins Opener on September 22.

In more pressing news, 111 Minna now serves Red Door Coffee, seven in ten people in the UK now own a smartphone, the Samsung Galaxy S4 is -- wait for it -- now available in five new colors, a BuzzFeed partnership with GE now lets readers view the site in "flight mode," mobile marketing will hit $400 billion by 2015 and, of course, Mad Men ended its season last night.

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by Steve Hall    Jun-24-13    
Topic: Racy



Leaky Tampon Causes Shark Attack

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OK, right up front let's be clear -- this is not a real ad. However, the message it sends -- sharks are attracted to blood -- is well demonstrated. The "ad" appears in the very rotten film Movie 43 and is for Tampax. It urges woman to make sure their tampons don't leatkso, ya know, they don't get sniffed out by a giant shark that will tear you a part with spooftastic, Jaws-style hilarity.

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by Steve Hall    Jun-20-13    
Topic: Racy, Spoofs, Strange



John McAfee Goes Ballistic in Super Strange, Brand-Trashing Video

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We'd venture it's a sure bet the brand McAfee is none too pleased with a recent video released by founder John McAfee in which he trashes the software he created because the people who have run the company without him for the last 15 years have "fucked it up."

In the video, he hilariously reads profanity-laden emails he says he still receives even though he is no longer associated with the company.

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by Steve Hall    Jun-19-13    
Topic: Brands, Racy, Strange, Video



Public Self-Gratification Not What It Seems In 'Awkward Shake' Ad

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In yet another idiotic use of the jack off meme, a video entitled Awkward Shakes treats us to several awkward moment of guys polishing their knob in situations where polishing the knob would normally be taboo. Except, of course, they're not polishing their knobs? All their doing is shaking their protein shake.

Where have we seen this before? Aside from everywhere, who can forget the famed Shake Weight?

Hmm. maybe this is like a fart. No matter how many time you hear one, it's still funny.

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by Steve Hall    Jun-18-13    
Topic: Racy



Chevy Reduces Women to Color-Obsessed Shopoholics

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Because, after all, we know fashion conscious women always choose their vehicle for its color and not its performance. And they obviously don't know how to drive right either. And all they like to do all day long is shop. And eat chocolate. But if we are being shallow and choosing, I'll take the leggy brunette in the pleated miniskirt.

The ad comes to us courtesy of Commonwealth. It was shot by Angus Wall and produced by Elastic

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by Steve Hall    Jun- 4-13    
Topic: Commercials, Racy



Hot Surfer Girl Attacked by Plastic Sea Monster

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Working with Surfrider Fundation, Australia's Arnold Furnace has created a campaign to raise awareness of plastic pollution in the world's oceans. The Surfrider Foundation is a non-profit organization dedicated to the protection of waves and beaches.

The ads themselves are beautiful surfer shots married with shots of actual trash.

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by Steve Hall    Jun- 4-13    
Topic: Cause, Racy



Does Objectifying Women For A Good Cause Make It OK?

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Three models, Olcay Gulsen, Tess Milne and Anna Nooshin have lent their gams and bootys to Stop Aids Now for a campaign created by Achtung!

On a site which is painfully slow to load, you can admire these three women's legs from high-heeled feet to mini-skirted ass. It's all about...ahem...raising awareness of women in Africa affected by HIV. The deal is you stare -- because staring is caring -- until you are so tantalized that you can't take it any longer and you whip out your -- no, not that -- wallet to buy the skirt the three ladies are wearing, proceeds of which go to the cause.

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by Steve Hall    May-30-13    
Topic: Cause, Racy



See This Clio-Winning CGI Orgasm

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Platige Image is very pleased with it recent Silver CLIO win for CD Projekt RED's Cyberpunk 2077. As they should be. It's an epically orgasmic imagining of the new game which will be released in September.

The silver CLIO is the latest coup for Warsaw based creative shop, which recently opened a new branch in New York. Of the win, New Yotk Managing Director Julian Cdae gushed, "This CLIO is a testament to the skill set that defines Platige Image's team, especially with such fierce competition from the best studios out there. We are revved up to serve the US market with similar projects built with our ingenuity, technical innovation and competitive rates covering all aspects of postproduction."

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by Steve Hall    May-29-13    
Topic: Racy, Video








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