Porn Star Sasha Grey Advocates Equal Pay For Women

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Wow. Just wow. Very powerful stuff. Very compelling message. Very bold approach. Very daring, in fact. Porn star Sasha Gray, who has made a lot of money doing things most people would never consider doing, can be seen in a commercial for EqualPayDay, an organization that fights to close the wage gap for women. According to EqualPayDay, women make 22 percent less than men for the same job.

Of the disparity in salary between men and women, EqualPayDay says, "One of the main reasons this issue still exists is that too often young women make career choices led by general expectations. Equal Pay Day however wants to motivate them to think about these expectations, and not just follow them blindly. Sasha Grey wants to as well, and to help spark the debate, she's agreed to share the story about her short but demanding career in adult entertainment."

While it's doubtful porn will ever go away, it's sad that, for some women, it's one of the only ways to make more money than men.

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by Steve Hall    Mar-12-12    
Topic: Cause, Commercials, Racy



Condom Brand Helps Sluts Unite Against Rush Limbaugh

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With a new campaign that unapologetically leverages the Rush Limbaugh situation, Sir Richard's Condoms offers support for the "Sex-Positive movement" in the form of an online "Slut's Oath" and 24 slutty, free-for-the-taking avatars. The campaign is created by advertising agency TDA_Boulder, Boulder, Colo.

Visitors to the slutsunite.org are invited to take and to tweet the five-part oath:

- "I believe that sex represents more than just the creation of children.
- "I believe it is an enjoyable, healthy and a profound part of the human experience.
- "I believe that the responsible use of birth control is an essential component of a mature, civilized society.
- "And if these beliefs make me a slut in some people's eyes, so be it.
- "I will stand united with my fellow sluts, now and always."

They can also select as their own any of 24 ready-made avatars, such as "In Sluts We Trust," "My Dad Is A Slut," "Slut Is My Co-Pilot," "Lil' Slut," and "I Think Therefore I Slut."

by Steve Hall    Mar- 9-12    
Topic: Brands, Online, Political, Racy



Artist Has Way With Model in Agent Provocateur's 'The Muse'

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Early last month, RSA debuted the the first in a series of three videos for Agent Provocateur. The first, called The Initiate, focused on a guy and two women frolicking in bed. The agency's descriptive puffery aside, we liked the spot. It does what any good lingerie spot is supposed to do. Make you believe you, too, can be as sexy as the people in the ad if only you slap some Agent Provocateur on your ass.

Now, RSA is out with the second installment in the series. Entitled The Muse, this ad features a model, French actress Mylene Jampanoi - also featured in the first video, sitting in Renaissance era garb as an artist paints her. Of course, paint her isn't the only thing the artist does to her. After adjusting her clothes a bit, mostly to further reveal her undergarmants, he embraces her as Jampanoi flashes the camera a knowing smile.

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by Steve Hall    Mar- 6-12    
Topic: Racy



Air Freshener Campaign Gets Adrants Interns All Hot And Bothered

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We should probably conduct a study to confirm this but we feel quite confident in stating the use of hot women to sell products to men (or women) far outweighs the use of hot men to sell products to women (or men). So we were pleased to find this Red Tettemer + Partners-created air freshener campaign that uses scantily clad men to hype its product. But we weren';t the only ones. You should have seen how our interns reacted.

Their pleated plaid miniskirts (doesn't everyone have a dress code for their interns?) where all a flutter over the buff men in this campaign and they squealed like a cheerleading squad watching the football team take the field. Yes, this campaign is eye candy for the ladies turning our bevy of beautiful interns into a collective puddle of lurid lustfulness.

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by Steve Hall    Mar- 5-12    
Topic: Racy



The Oscars: Brought to You by Kate Upton's Cleavage and J. Lo's Nipple

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So the Oscars happened last night. And, yes, Twitter was all...um...a twitter about the event. From Angelina Jolie's right leg to Billy Crystal's performance to the annoying sound quality to J. Lo's nipple, there was much to talk about last night other than the actual awards.

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by Steve Hall    Feb-26-12    
Topic: Brands, Celebrity, Commercials, Racy, Television



Kate Upton Gives Young Hungry Guys What They Want

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Earlier this month we noted new "it girl" Kate Upton would be front and center in a new Carl's Jr. commercial. Well, here's a two minute, behind-the-scenes look at the shoot. Kate talks about how she "brings the lingerie" and 72andSunny CCO Glenn Cole talks about how Kate Upton and Carl's Jr. gives young hungry guys what they want. What we want to know is just exactly what these young guys are hungry for.

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by Steve Hall    Feb-17-12    
Topic: Brands, Campaigns, Celebrity, Commercials, Racy



I'm Here to Snake Your Drain...And Flush Your Pipe

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Ladies, what would you do if a hunky plumber showed up at your door and said, "I'm here to snake your drain"? How about if another appeared and said, "I'm here to flush your pipe"? And how about if a Barry White-ish voiceover intoned something about a long snake?

Would you invite them into your bedroom and have your way with them? Or would you suddenly realize standing in a grocery store next to Liquid Plumber and fantasizing the whole thing?

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by Steve Hall    Feb-16-12    
Topic: Commercials, Racy



Ford 'Sponsors' Dalena Henriques' Appearance in SI Swimsuit Issue

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Yes. It is that time of year. The time of year when the quintessential sports publication, Sports Illustrated, drops all pretense and gives men what they really want; incredibly hot women dressed in tiny little bikinis.

But we're talking about advertising here, not incredibly hot women in tiny little bikinis so stick with us. Acknowledging men's desire to see as many incredibly hot women in tiny little bikinis as they possibly can, Ford placed an ad for the 2013 Mustang in the Swimsuit issue that showed the vehicle and a bikini-clad model who is only partially shown.

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by Steve Hall    Feb-15-12    
Topic: Best, Brands, Campaigns, Magazine, Racy



I Love Sex. And I Don't Like Condoms

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I love sex. And I don't like condoms. But these condoms are made differently. Don't ask me details. Frankly I don't care. All I know is they felt different than anything I've tried before. I've heard 97 percent of people who've tried it, recommend it. Worth trying if you like sex. You do like sex don't you?

Now picture a toothy blond rolling around her bed wearing lingerie as she says that in an ever-so-sexy mousey voice. Much better than me saying it, right?

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by Steve Hall    Feb-14-12    
Topic: Campaigns, Racy



Kate Upton's Cleavage Sells MLB 2K12

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Good God Kate Upton is hot!! OK, now that we have that out of our system we can tell you about Kate Upton's "perfect pitch." The campaign is all about pitching a perfect game and what better representation of perfection is there than than Upton herself?

The 2012 Sports Illustrated Swimsuit cover girl is helping 2K Sports promote MLB 2K12. Along for the ride are Justin Verlander, CJ Wilson, Jay Bruce and David Price all of whom could care less about the game but would love to have Upton and her bulging cleavage wrapped around them.

"Go up...and then around. Up...and then around." Anything you say, Kate. Anything you say.

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by Steve Hall    Feb-14-12    
Topic: Campaigns, Celebrity, Racy










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