Volume is More Important Than Cup Size

shin_se_kyung_vivien.jpg

You've got to love those crazy Asians. Of course, to be fair, when they look at American culture, it's quite likely they think we're just as crazy. But in how many countries is it OK to hold a contest to determine which girl is the best "bagel face?"

In Korea, a girl who is a bagel face is described as having the best combination of baby face and hot body. And actress Shin Se Kyung, with her "innocent" yet "curvy in all the right places" figure has scored the top spot.

Currently, Shin Se Kyung can be seen in a series of commercials and print ads for lingerie brand Vivien. And the commercials, which broke February 21, are just as crazy as the whole bagel face thing.

more »

by Steve Hall    Feb-25-11    
Topic: Commercials, Racy, Strange



American Apparel's Use of Nudity Makes Perfect Sense

american_apparel_nude_top.jpg

Not the kind of analogy we ever thought we'd make but every day American Apparel is becoming more and more like GoDaddy. And visa versa. Not just in the sense both use sex to sell, rather, they both obsessively push the same boundaries over and over again.

For over half a decade GoDaddy has been mocking America's puritanical views regarding nudity. And American Apparel has been pushing the jail bait button for just as long. But more recently the fashion label has been focusing more on the use of blunt nudity to sell.

The most recent campaign from American Apparel has a model pimping the brand's Nylon Tricot Suspender Swimsuit, a swimsuit barely capable of concealing the upper regions of a woman's body. Which, of course, is why this campaign - full of full on toplessness - makes perfect sense. After all, a woman should know what's she's buying and if the upper part of her suit isn't big enough to cover her breasts she ought to know that going in.

Which, we guess, is to say this campaign from American Apparel is spot on.

by Steve Hall    Feb-24-11    
Topic: Opinion, Racy



Kelly Brook is About to Explode and Needs Our Help

kelly_brook_axe_excite.jpg

You of course remember the Dutch Axe commercial in which super hot angels fall from the sky to hook up with Axe wearing men, right? Well now there's a follow on to that. It seems on angel has been left behind. One very, very hot and very, very frustrated angel.

Yes. Left behind. Left writhing in a state of perpetual, hyper sexualized ecstasy. Pent up with explosive desire because she hasn't found her match. A match who can offer her much needed release from all her unrealized desire. Desire so powerful it causes her to moan with wanton abandon from the clouds above. Desire which brings her to the edge of nirvana but refuses to deliver. Desire which, if not given the chance to release itself in a flood of orgasmic delight could very well cause the world to end as we know it.

more »

by Steve Hall    Feb-22-11    
Topic: Celebrity, Racy, Social



Sophia Vergara Pimps Fitness, Bennett's Seeks Biker Babes

sofia-vergara-bally-fitness.jpg

- You just saw her in that controversial ad for Diet Pepsi's new skinny can. Now you can see Sophia Vergara in all her delicious glory in an old ad for Bally Fitness.

- Bennetts insurance company is seeking a collection of new Bennetts Babes with a new video featuring Jennifer Metcalfe.

- Here's the story behind the fake shaving helmut stunt that was developed to promote a real shaving device specifically designed for the head.

- Boston University Adlab students talk about their work for Zipcar and Converse.

- F5, a two day creative conference held April 15-16 at the Roseland Ballroom in New York will explore the intersection of art, design and entertainment.

more »

by Steve Hall    Feb-17-11    
Topic: Celebrity, Commercials, Industry Events, Racy, Video, Viral



Super Cute Jennie Replaces Old Navy's Super Modelquins

old_navy_super_cute_jennie.jpg

The SuperModelquins have been retired. We now have Jennie. Yes, Old Navy, with help from Crispin Porter + Bogusky has given us that perfect marketing tactic: the composite customer. Jennie is defined as "a 25 to 35 year old woman looking for on-trend fashion at great prices for herself and her family." And the campaign will "connect with her through her love of music and fashion."

The campaign consists of music and videos produced by music house Honor Roll and directed by Joseph Kahn who is known for producing videos such as Eminem and Rihanna's "Love the Way You Lie," and Britney Spears "Toxic."

more »

by Steve Hall    Feb-17-11    
Topic: Brands, Campaigns, Racy



Lane Bryant to Celebrate Plus Size Models With Las Vegas Fashion Show

ashley-graham-lane-bryant.jpg

If your commercial is deemed too hot to TV, what's a reputable fashion brand to do? Head to Las Vegas and host your own catwalk, of course. And that's just what Lane Bryant is doing. Early last year, the brand ran a commercial with a plus sized model whose boobs were apparently deemed too big for TV by Fox and ABC.

The ad featured 5'4" 22-year-old Ashley Graham who is a 38D...apparently far too enormous for the networks to handle. They need to get out more. 38D is really not that big if you just look around a bit. But we digress.

On February 20 at Planet Hollywood, Lane Bryant will stage its first fashion show in almost a decade. And, yes, Graham will be there along with other lane Bryant models Lizzie Miller and Sydni Sales.

more »

by Steve Hall    Feb-17-11    
Topic: Brands, Events, Racy



Nissan Pits Juke Against Hot Model

juke_vs_amber.jpg

In a nod to culture's obsession with the combination of women and fast cars, Nissan is out with a collection of videos that takes a close look at this relationship. Acceleration, agility, aerodynamics and curb appeal are explored with help from stunningly curvaceous, bikini clad Amber and a wise ass spokesperson dude.

Great as this car might be, it'll never have more curab appeal than Amber. We'll take her any day over the Juke. Sorry, Nissan.

more »

by Steve Hall    Feb-17-11    
Topic: Racy, Video



Supermodel + Supercar = SI Swimsuit Issue Ad

si_swimsuit_lexus.jpg

Out of the mouth of babes. And we don't mean the kind that wear diapers. No. Rather the kind that wear tiny little bikinis and prance around a hanger while a Lexus LFA Supercar drifts around her. The babe in question is Dutch supermodel Rianne ten Haken and of her experience with the Lexus supercar, she said, "I think the car just sounds like testosterone. Like, full on, like, strong power. It moves so quickly that I didn't even realize what was going on and it was just like the energy around me totally changed."

Just. So. Intellectual.

Anyway, the whole thing was a photo shoot for a four page Lexus spread in today's Sports Illustrated Swimsuit Edition. TeamOne Creative is the agency behind the work.

Catch another glimpse of Haken here. After all, who really cares about the car?

more »

by Steve Hall    Feb-15-11    
Topic: Racy



In the Fashion World All Women Wear High Heels to the Pool

nine-west-spring-2011-campaign.jpg

We admit we love women in high heels. We love women in high heels and swimwear. And we love women in high heels and swimwear who luxuriate by the pool as if they were at photoshoot.

However, as much as we love this scenario, we're going to go out on a limb and posit most women don't do this. Unless...oh wait...they're a model at a fashion shoot for Nine West.

by Steve Hall    Feb-10-11    
Topic: Brands, Campaigns, Racy



Dating Site Gets French Kissed

marina_orlova_anastasia_international.jpg

As Valentine's Day approaches, dating networks are pushing hard to recruit new members. Anastasia International, a large international dating community on the web, has recruited Russian etymologist and renowned web personality Marina Orlova from Hot For Words to study the history of "French Kissing" in a new video for their latest promotional campaign.

more »

by Steve Hall    Feb- 9-11    
Topic: Celebrity, Racy, Video










Featured FREE Resource: